amanda shine

the only thing you're going to have is what you make.

[Cole @colderoshay]

https://t.co/r0Xl0Q6oHA from @emmettshine

[Emmett @emmettshine]

As promised, we’re back with the second installment today!

Behind the Design: Fallen Grape
Part II: From Branding to World Building
🍊🍇🍷

Hope you enjoy! As always, thank you to Sarah Bachman the designer & art director @boombachs__

[Kenny Hanson @kennyhanson]

So pumped to announce that @emmettshine is joining @MentorPass!

Emmett has been at the top of my Dream Mentor List for a while.

He's one of the OGs in DTC, and his agency, Gin Lane, was behind brands like Harry's, Hims, Sweetgreen, Warby Parker, Smile Direct Club, Haus, and more.

In 2019, Emmett and the team decided to close the doors on the Gin Lane agency and focus on Pattern Brands, which Harvard Business Review called "DTC 2.0".

Since then, startups and big brands have been chomping at the bit to get Emmett's help, and I'm honored that MentorPass is unlocking that opportunity.

I had a brief chat with him recently and was amazed at his humility, another big factor we look for in our mentors.

He mentioned that he just wants to come in and work hard to help people as much as possible -- that servant leadership mindset will make him a 10/10 mentor.

If you need help with Brand & Creative Strategy, UX/UI Design, Business Strategy, Growth Strategy, or Fundraising, Emmett will be a great mentor!

He's running with an intro rate right now and you can book time with him at the link below.

[amanda shine @amanda_shine]

Honored to join NYC Artists for Gender and Racial Equality to help give back to our community. Consider joining me... https://t.co/j7nLZLb1ZR

[The New York Times @nytimes]

Disabled people are being hired more often and making more money in the U.S.'s tight labor market. Did Covid prove that remote work was possible after all? @bencasselman discusses with Nora Genster of @nwcenter, Mason Ameri of @RutgersBSchool and others. https://t.co/YOmvLLwerT

[Emmett @emmettshine]

Pretty cool writeup of @patternbrands' @GIR spatulas in @wirecutter today 😊
https://t.co/07gkYM3viJ

Still little kid excited about positive nerding-out product reviews - even for spatulas 🙃

[Primary @PrimaryVC]

With $60 million of fresh capital, @patternbrands is rolling out a new acquisitions strategy and building a suite of exceptional brands. Here's how partner @bksun helped think it through:

https://t.co/6toJuRnahr

[Emmett @emmettshine]

Whatup! Wanted to share a talk I did on thoughts around past, present, and near future of consumer design Tuesday with @FirstMarkCap. There's a lot of fun content in here and the quality is good. Hope u enjoy it!
(note: some cursing lol) 🙌🏽

https://t.co/IJknQcmXeP

[Pattern @patternbrands]

Highlights from our event with Open Spaces: A Talk on Creating Space 🏡⁣
⁣
Including Laura Cattano‘s description of how our personal spaces impact the way we move through our daily lives. ⁣
⁣
Check out our recap here: https://t.co/tDQTnOJd4F

[Emmett @emmettshine]

Holy cow. Got to see @Company open tonight. One of the last @ginlane projects we worked on was doing the identity and brand direction for the entire 1m sq ft building. Seeing this in real life was unreal. Wow.

[Sen. Bernie Sanders @SenSanders]

The fossil fuel industry is now the equivalent of the tobacco industry. It creates death and destruction, then spends billions denying its responsibility.

Let us be clear: Hurricane Dorian has everything to do with climate change, which is the existential crisis of our time.

[Luxlock @Luxlock]

Focus on the customer, build something special and talk about things that matter. Brands are friends, not just a distribution point. #shopperexperience @ginlane

[✎ Gin Lane @ginlane]

Excited to share: 👉🏽 @hello_alma_ has opened its first care center in New York where they are creating a design-led, tech-enabled experience for therapists and patients to connect comfortably. 🍃

We worked on strategy, design, voice, & name. ⛅️ https://t.co/CyJ5w1Hcg6

[✎ Gin Lane @ginlane]

Ten years, twenty-eight people, four case studies, two new sections, & one new site: https://t.co/TtLvAbxh62 💙

[amanda shine @amanda_shine]

Love this @emmettshine 💙 https://t.co/7paHvYypNf

[amanda shine @amanda_shine]

One of a kind @emmettshine 🙌🏽 @ginlane https://t.co/6rlU8JilLC

[✎ Gin Lane @ginlane]

We won the People's Voice @TheWebbyAwards 2018 Best User Interface for https://t.co/ly0SCz303Y! Thanks in large part to basically the entire country of #Nicaragua for coming out and voting - this is for you guys!!! cc @sam_cossman @generalelectric @sanctucompu #Webbys

[amanda shine @amanda_shine]

You + @ginlane = #Webby People’s Voice #goals 🙌. They’re currently in 1st place. VOTE RN: https://t.co/7M38erEJFa / please vote!!!!!!

[amanda shine @amanda_shine]

Vogue’s Anna Wintour Shares Her Favorite Moments From Paris Fashion Week #fashionweek https://t.co/3QlJu7k25p via @SCENE
well timed and well put 💕

[✎ Gin Lane @ginlane]

Hello, we’re hiring 👉🏽Join our team!!
https://t.co/BHCuMdesxa #surfthenet 🌊

[Nate Silver @NateSilver538]

So far, Parkland is *not* fading from the news the way that mass shootings usually do. (The graph shows Google searches for the term "gun control".) The students speaking out makes a pretty big difference.