brett borthwick

studio @attio

[Attio @attio]

GTM Atlas Volume II is live.

We're back with more frameworks, systems, and insights from the people shaping modern GTM.

Read six new entries from top operators at @AnthropicAI, @NotionHQ, @stripe, @linear, @meetgranola, @WisprFlow.

Plus a curated stack of perks from @framer, @fin_ai, and @CustomerIO.

Start exploring: https://t.co/ba9a8aGUmu

[Attio @attio]

Introducing the new Workflows.

Orchestrate your entire revenue motion.

Your agents research, route, and run your best plays across every account, at infinite scale, on the deepest context layer in AI CRM.

If you can describe it, Attio runs it.

Conduct your revenue: https://t.co/RiK01UP6jz

[Attio @attio]

Introducing GTM Atlas, a map for modern AI GTM built with some of the best operators in the industry.

A free resource covering the full customer journey, from lead capture to expansion, with the systems thinking that scales with you.

Our first installation features entries from @ElenaVerna, @jamespastan, @kylecnorton, and more.

Plus a curated stack of perks from partners like @NotionHQ, @clay, @WisprFlow, and @meetgranola.

Start exploring: https://t.co/ba9a8aGUmu

[Attio @attio]

Ask Attio is now in Slack.

DM or mention Attio in a channel. Ask anything about your customers and deals without leaving where you already work. Search through records, calls, emails, and conversation history in seconds.

[Shriya Anand @shriya_anand_]

london is on a roll 🦞

was awesome to welcome @steipete to Attio last night with @AITinkerers. there is incredible builder energy here that is growing day by day. want to help build more of it? https://t.co/kVXroOzzkd

[Attio @attio]

Our MCP server is live.

We built it to turn Attio into an agent-accessible tool surface. This means you can connect to coding agents like Claude Code, automation tools like n8n, or any MCP client.

Build CRM-powered agents, automate multi-tool workflows, and integrate with other products.

Start building: https://t.co/kSMkbPgpsX

[Attio @attio]

Meeting prep shouldn't take 15 minutes.

Ask Attio pulls recent news, feature launches, and company updates instantly. You get the context you need without leaving your workspace.

Watch it in action.

[Nicolas Sharp @nicolasosharp]

Today we're launching Ask Attio, and it's one of the biggest moments in our company's history.

When we founded Attio, we made a big bet that CRM needed to be rebuilt around unstructured data. Not structured fields or rigid schemas, but the messy reality of how GTM works.

Emails, calls, relationships, all the context that actually brings you the most clarity to make your decisions. We believed all of that should be inside and accessible in your CRM.

This wasn't a popular idea at the time. In fact, dozens of VCs we talked to told us we were wrong to even try. CRM was solved, so why bother?

But we kept building anyway. We spent three years building a data model and platform designed to hold the full context of how GTM teams actually operate and mold exactly to how your business works.

We call this Universal Context, and it's what makes Ask Attio possible.

Ask Attio is our new conversational AI layer that can reason over and act on everything in your CRM - emails, notes, calendars, product data, billing data, interactions, anything you've synced in.

You can understand what's happening across your entire business, search for anything, create and update records, trigger workflows and automations, all through conversation.

This is a fundamental shift in how CRM works. We used to input all our data, read everything, synthesize it, pull out what matters. Now, with Attio, your CRM does this for you at a massive scale. It pulls signal from the noise in ways that just weren't possible before, and acts on it with all that context.

Some of today's top GTM teams like @WisprFlow, @ListenLabs, @plainsupport, and @lightdash_devs are already using Ask Attio to unlock context across their entire business and act on it.

Ask Attio is live today. We can’t wait for you to try it: https://t.co/Yhn9aDYNK1

[Attio @attio]

Introducing Ask Attio.

A new way to work with your CRM. Search, update, and create across your entire CRM by asking. Surface call insights, draft follow-ups automatically, and get answers fast.

Powered by Universal Context, a unified intelligence layer native to Attio.

Now live: https://t.co/iCW1XoynGG

[brett borthwick @bb0rthwick]

I'm claiming my AI agent "blawb_botwick" on @moltbook 🦞

Verification: current-W9EK

[Attio @attio]

@meetgranola built one of the most popular apps on Attio.

We sat down with Mehedi from Granola to show you how it works. The app syncs meeting notes into Attio automatically. No copy-pasting, no manual updates.

Thousands of users are syncing thousands of notes every week.

Watch below.

[Attio @attio]

London calling.

[brett borthwick @bb0rthwick]

@joshm + 1 cmd s
site search
air traffic control
downloads space + personalized download routing
arc ui in split view (distinct urls)
folders
rename tabs
shortcut customization
window dragging ux
little arc