Borrell Associates

You've seen the big trends. So what's happening in YOUR market? We track and forecast local ad spending in any U.S. market.

[Borrell Associates @borrellassoc]

Every #SMB has a dream to get big. This little diner used marketing to get there. Hear their story: https://t.co/EJ0FVtenCm @VirginiaDiner @goborrell

[Borrell Associates @borrellassoc]

Some Social Platforms Getting Cut, Some Growing https://t.co/56LgmEnms9 via @YouTube

[Borrell Associates @borrellassoc]

#SMBs are worried about the economy. But headed into holidays, #adspending plans continue to be surprising. https://t.co/MbE4KUn0IP

[Borrell Associates @borrellassoc]

Local #CTV #OTT advertising is about to explode. @locality_stream @goborrell. Interview: https://t.co/zxJTPSmwBl

[Borrell Associates @borrellassoc]

#SMBs #LocalAdvertising @RadioInk https://t.co/gEckItl3xn

[Borrell Associates @borrellassoc]

Advertisers are Worried, But Look What They're Doing With Ad Budgets... ... https://t.co/dfwvHEO8h0 via @YouTube

[Borrell Associates @borrellassoc]

Will #AI replace ad-sales reps? Check out our #podcast with new research, + interview w/ @IABTechLab CEO @anthonykatsur. Listen: https://t.co/RImyecA3o9

[Borrell Associates @borrellassoc]

Gut check! Is your marketing data telling the full story?

Local businesses are relying more on data to measure ROI, but fragmented tools can still leave big questions unanswered.

Corey breaks it down in EP 88:
https://t.co/frL9b36v5s

#Local #Marketing #ROI

[Borrell Associates @borrellassoc]

Ever dreamed of something you created going viral? Today we kicked off a summerlong podcdast series exploring old-school ways that still work. Listen here: https://t.co/KNerQfpOTT First up: THIS CRAZY GUY, @wwwcandyinvento w/ @goborrell

[Borrell Associates @borrellassoc]

Cutting a #marketing channel that isn’t working? Smart.

But where do those dollars go next? Corey breaks down whether SMBs have an ROI problem — or an investment problem.
https://t.co/5vjLETwg9A

Media/agency? Reply BOOKENDS for Corey’s super-secret Media & Agency version.

[Borrell Associates @borrellassoc]

Join us! @goborrell @townsquaremedia @Newsday @BonnevilleInte1 Register at https://t.co/yAnou9wGzb

[Borrell Associates @borrellassoc]

Excited to have @Newsday @BonnevilleInte1 @townsquaremedia joining us for this free #webinar. Sign up: https://t.co/yAnou9wGzb

[Borrell Associates @borrellassoc]

#digitaladvertising slowdown has arrived. @MediaPost @LaurieSullivan https://t.co/maA2vqJD6g

[Borrell Associates @borrellassoc]

Join us April 2 for a unique look at how local markets have changed. Register: https://t.co/B9WEFv93d6

[Borrell Associates @borrellassoc]

Our quarterly Business Barometer shows positive sentiment among local businesses rising. There's even a higher likelihood of advertising spending than we have since 2024.

Corey's got the details in this week's episode of #CoreysLocalMarketingMinute.

https://t.co/fXIi3HJYFw

[Borrell Associates @borrellassoc]

First-ever #podcast interiew w/ @Audacy's new CEO. What's the new strategy, and what will the co. look like in 2036? https://t.co/vo64Za8sLs

[Borrell Associates @borrellassoc]

Cool insights on #SMBs that spend very little on marketing. https://t.co/xPt6MQPbrv

[Borrell Associates @borrellassoc]

Low budget market sounds nice, but it does come with it's fair share of challenges. In this video, Corey shares suggestions to help you be more effective and purposeful with your efforts.
https://t.co/C12VvAB7zz

[Borrell Associates @borrellassoc]

Corey Elliott is the best at explaining how #SMBs think. Here are the top 3 things on their minds when it comes to #marketing. https://t.co/vPKooWOYQY

[Borrell Associates @borrellassoc]

Great insights on what's happened to #emailmarketing https://t.co/vPKooWOYQY via @YouTube