Bree Kelley

Social Media @ Nestlé USA | Tweets are my own

[Katelyn Bourgoin 🧠 @KateBour]

Creativity is a renewable resource

Just add sleep

[Bree Kelley @breely216]

@Kevin26385 @allieleww I wore mine this week too! 💙🍕

[Bree Kelley @breely216]

@theonlyprap I’m so sorry, Paul! You’re going to keep doing great things!! Please reach out if you need anything. 💙🙏

[Bree Kelley @breely216]

@martinlieberman @SFerika @MoninaW This brings me so much joy. 🧡

[Bree Kelley @breely216]

@martinlieberman We’re basically the same person 😂

[dong draper @dongtent]

good morning twitter fam, are we ready to make some hard-working :06s with branding in the first 3 seconds today?

[Bree Kelley @breely216]

@RickJWilson_HR @clepublicpower It’s honestly unbelievable. 😞

[Bree Kelley @breely216]

@RickJWilson_HR Yes! Any updates? 👀

[Taylor Holiday @TaylorHoliday]

Finances, Ego/Affiliation, and Capabilities...it’s the three-part framework @OrchidBertelsen used (with thanks to @KatColeATL) when deciding to join us at @commonthreadco.

It also explains why “balance” may not be a healthy goal in and of itself: https://t.co/7gBqTsPpec

[Jen Hartmann @JenHartmann]

Some of the greatest work you’ll ever do in PR or social aren’t the stories you told…but the stories you stopped.

[Lauren Alissa @HeyIts_LaurenA]

A social media manager and a social media creative are two different jobs.

Many SMMs have cross-functional skills because we have to. But you're not going to get top tier creative designs out of most SMMs.

[Stein @steinekin]

I don’t know who needs to hear this but take your PTO. Pop some three day weekends on the calendar and unplug regularly.

[Michael J. Miraflor @michaelmiraflor]

McDonald’s never responds to, much less acknowledges Burger King’s attack or comparison ads. They don’t have to or need to.

When a category leader attacks/slights a smaller and scrappier competitor... you have to wonder why.

You give leverage and credibility to the disruptor.

[Angela Brown @AngelaIRL]

If brands don’t stop requesting for social teams to dive into TikTok creation without putting resources behind it lol. Y’all wild for that. It’s 2021, beloved, not 2004. Social strategy/production really needs to be invested in and respected.

[Bree Kelley @breely216]

@Kevin26385 She was ✨so✨ excited! I’m here for the Pyper energy!

[Bree Kelley @breely216]

@Kevin26385 @GoodGameBro Friends!! Thankful for you both. 🙏

[Bree Kelley @breely216]

@Kevin26385 My fav is the in-motion car pic! She’s so excited. 😂

[Daniel Newman @danielnewmanUV]

Reads like a playbook for #DigitalTransformation success.

[Jack Appleby @jappleby]

Many marketers told brands to shut up this week & stay out of the conversation. Many marketers told brands to speak out this week & get in the conversation, like Ben & Jerry’s did.

The personification of brands on social is getting trickier.

[Matthew Kobach @mkobach]

Check on your social media manager tomorrow morning