Bryan | UGC Founder @Second Gen Media

I’m the Founder of SecondGenMedia and open to ALL brands & product niches!
📧: [email protected]
Check out my portfolio below ↓

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

SGM is growing it's creator network. We work with Asian brands entering the US market, so if you're an Asian creator making UGC, this one's for you.
Get on our roster and you'll be first to hear about upcoming opportunities https://t.co/dOgIjjNCeE

Open to all creators too!

#ugc

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

@EvaKServices Hi! Would love to support this and learn more :)

My pottfolio: https://t.co/jfesDE4MS1

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

@SH_TechScalr Hi! I’ve created UGC ads for 200+ brands including Perplexity, Ghost AI, and Kikoff. Would be happy to hear more!

https://t.co/jfesDE4MS1

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

@Connor_Seen Hi! I’ve created UGC for over 200+ brands and many in the food and wellness space. Would love to learn more

https://t.co/jfesDE4MS1

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

@joelnolancaro Would love to be considered! Have a nice aesthetic apartment space. My partner and I have worked with brands like Branch Furniture and OMHU. DM if interested in seeing living space.

https://t.co/jfesDE4MS1

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

@bykimberlyfaye Hi! I’d love to be considered for this opportunity. I have created Tech UGC for brands like Ghost AI, Studyfetch, abd Perplexity

https://t.co/jfesDE4MS1

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

https://t.co/hYHfeM1wCI

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

Excited to launch Second Gen Media!
We’re a creative agency helping Asian brands expand in the US through UGC campaigns & influencer marketing!

Focused on Asian American Gen Z audiences for food, beauty, wellness, fintech, and lifestyle brands.

#ugc #asiancreators #asianugc

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

Here’s a UGC video I made for a Fintech client a while back. If you want a UGC strategist to help you grow your visibility feel free to reach out!

#ugccommunity #UGCcreator #ugcexample
#ugcad #ugccreators

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

@MjsSocials Let's go!! Ima need a couch one soon too

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

Wow!! Super blessed to say this but I just surpassed $8400 this month from UGC while still working full-time!! Definitely a higher month that the norm but really shows that your hard work does pay off 🙌Let this be a sign that 2026 is your year in #ugc

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

UGC example for a food brand I partnered with 👇 Clean, native, conversion-focused content built for paid ads and organic. If you’re a brand looking for UGC, I’m open to new collaborations. DM me.

#ugc #ugccreators #maleugc

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

@alisonsojaugc Love seeing the progress while juggling life!

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

UGC is my favorite side hustle that has bought so many opportunities! But I know how challenging it can be to start so.. I’m launching Socialpreneur, a 1:1 mentorship to help beginners land their first paid brand deals

Reply “UGC” for the waitlist

#ugc #ugccommunity #maleugc

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

@NedaUGC For sure! I’m planning on making a group chat with some other creators soon as well

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

UGC creators 👋

What is one thing you wish you knew before you started UGC?

I’ll go first, but I want this to be a bookmark for newer creators so they can learn from our wins and mistakes.

Reply with your “I wish I knew this” lesson 👇

#ugccreators #ugc #ugccommunity

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

@NedaUGC Of course! If you need help I am happy to help you get started or answer some questions!

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

@Nadsarie 100% agree!

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

3. I wish I knew that brands care more about hook and messaging than perfect aesthetics. A simple video with a clear problem solution story will usually outperform a fancy setup with no storyline.

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

2. I wish I knew that outreach is a numbers game. It is not that brands hate you. You just need more high quality outreach. Personalized emails and a clean portfolio beat waiting on TikTok DMs every time.

[Bryan | UGC Founder @Second Gen Media @bryanchenUGC]

1. I wish I knew how important clarity on scope and usage is before saying yes. Always ask how many edits, where the content will live and for how long. Most pricing mistakes happen before you even pick up the camera.