Lebanese newspaper @Annahar has launched what it claims is world’s first #AI tool designed to assume presidential duties for a nation, in attempt to break long-standing deadlock over who should assume #Lebanon’s presidency https://t.co/sz2JtyxtDu
.@Annahar and @Impact_BBDO team up with designer @ZMURADofficial to launch a campaign empowering a mass movement to #RedressLebanon two years after the devastating Beirut explosion. https://t.co/zOp1NKs3mq
My fmr Beirut home was streets away from #BeirutPort & a stone's throw from Zuhair Murad atelier. #BeirutBlast destroyed all 3. On anniversary, Murad - who dresses red carpet royalty - turns tragedy into #NFT couture to aid blast survivors. #RedressLebanon https://t.co/9bQxCpscOi
.@Impact_BBDO's @bukaccio: “Our mission is to shed light on Lebanon’s progressive flair as means of resistance against the oppressor”.https://t.co/mSfysR2olb
Joe Abou-Khaled: “Our Mission Is to Shed Light on Lebanon’s Progressive Flair as Means of Resistance against the Oppressor” @LBBOnline https://t.co/LqQRU5ZYJr
Born, raised and based in Beirut, Joe leads a big chunk of the agency business in the Levant, the GCC and Africa. He has a diverse work background ranging from digital to fully integrated multilingual campaigns across the region.
Thrilled to take part of this highly talented and aspirational panel judging probably the oldest category in the history of advertising in the oldest and most genuine festival in the MEA region.
The Loeries IMPACT BBDO
#creativity#advertising#FightTheGoodFight