We all agree that video is like a pot of gold for publishers but did you know that there is also a science to it? Check out the full story by Yakira Young for @AdMonsters ➡️ https://t.co/0txI5WAXIB
#viewability#videoadvertising
Top reasons #boomers who use ad-blockers give for doing so:
• There are too many #ads: 67%
• Ads get in the way: 58%
• Ads aren't relevant to me: 49%
• To protect my privacy: 37%
• To stop companies collecting data about me: 36%
The Privacy Sandbox is really confusing to understand. It's easy to mix up the names of things, not know how the pieces fit, or have a birds-eye view of what the heck the whole thing is. So I made a map, that lays out most of the parts of the sandbox that hopefully is helpful!