Catherine Riley

Marketing Strategy Expert | Avid Hiker | ❤️ Coffee ☕️ ~ Taking the mystery out of marketing one tweet at a time

[Catherine Riley @cathriley11]

#Parents - this article is a must read. Go grab a coffee this morning and pick up the @globeandmail :

[The Globe and Mail @globeandmail]

Opinion: Swing, slide, yawn: Why are our playgrounds so boring? https://t.co/0tjuEQNgNP

[Catherine Riley @cathriley11]

@Meta Can you respond to me or connect me with someone? I’ve reached out numerous times

[Catherine Riley @cathriley11]

“Nothing is more difficult than the art of manoeuvre. What is difficult about manoeuvre is to make the devious route the most direct and to turn misfortune to advantage” ~ The Art of War #bookquotes #BusinessGrowth

[Catherine Riley @cathriley11]

@MailchimpHelp @justinlakebehan Yes. Totally frozen . I can’t edit the email.

[Catherine Riley @cathriley11]

I am incredibly grateful for all the support and votes in the Hamilton Spec Readers Choice Awards! I am thrilled to share the fantastic news that my digital marketing agency, Tenth Man Marketing has won the gold award. 😀

[Catherine Riley @cathriley11]

New case study live: how I helped a client achieve 30%+ more leads, a 120% increase in website visits, and a significant boost in positive customer reviews. https://t.co/JPyqhXrsVf

[Catherine Riley @cathriley11]

This is everything. Thank you for sharing @dickiebush

[Dickie Bush @dickiebush]

To recap the takeaways:

1. Think positive sum
2. Prioritize ruthlessly
3. Focus on operational excellence
4. Play the long game of organic content
5. Pay to normalize the people ahead of you
6. Remember Twitter is ahead of every platform
7. Spend time thinking "on" the business

[Catherine Riley @cathriley11]

@ShopifySupport So chatting with your team this is now delayed until August?

[Catherine Riley @cathriley11]

“Nothing is more difficult than the art of manoeuvre. What is difficult about manoeuvre is to make the devious route the most direct and to turn misfortune to advantage” ~ The Art of War #bookquotes #BusinessGrowth

[Catherine Riley @cathriley11]

❤️ Spring

[Catherine Riley @cathriley11]

@DTBurlingtonON

[Amanda Natividad @amandanat]

Repurposing your content is the most efficient way to get better at creating.

Blog post into tweet → learn to be concise

Turn a webinar into a blog post → refine ideas

Blog post into video script → improve copywriting

[Catherine Riley @cathriley11]

#fridaymorning

[OpenAI @OpenAI]

We took ChatGPT offline Monday to fix a bug in an open source library that allowed some users to see titles from other users’ chat history. Our investigation has also found that 1.2% of ChatGPT Plus users might have had personal data revealed to another user. 1/2

[Chris Cunningham @ChrisClickUp]

🚨 Breaking

@ElonMusk and other leaders have called for an immediate pause on AI.

And have signed an open letter citing potential risks to humanity.

I spent all morning reading through it.

Here are the shocking details (and how the pause impacts you):

[Catherine Riley @cathriley11]

@realBrookNash I always think they’re outdated but there is still a large number of people asking for a business card. I say always have them on hand just in case.

[Catherine Riley @cathriley11]

@ashleyrcummings Audit the old website first. Know what’s performing well. What isn’t etc. Then build the new site structure & consider where you’ll redirect those top pages. Build the new site: Don’t just think about the page itself but consider keeping content that performs well. Then redirect

[Catherine Riley @cathriley11]

@wes_kao I found it was sometimes just due to the sheer volume of work. Sometimes it’s due to everyone trying to add value at every stage or unclear expected outcomes of meetings. Reducing approvers and reprioritizing projects with executive sign off can help.

[Catherine Riley @cathriley11]

@FitFounder Running.