Zachary Cavanell

Brand Strategist—brand messaging. @stateofassembly co-founder. I’ve got choice words for you.

[Zachary Cavanell @cavanell]

There is an art to brand—and brand in art. https://t.co/RxnnaUnocV

Inspired by the new film "The Tragedy of Macbeth" and my love of branding, I wrote this exploration on the "tragedy" of business led by vision instead of purpose.

#branding #brand #brandstrategy #leadership

[Zachary Cavanell @cavanell]

A Mark vs a Logo.

#branding

[Zachary Cavanell @cavanell]

#midjourney makes me feel as excited (And as guilty?) as my first #Napster download.

This ain’t gonna be cheap for long.

[Zachary Cavanell @cavanell]

Often,
when you do this,
you learn more than they'd like you to know.

I try to be a "quiet nervous" now.

[Zachary Cavanell @cavanell]

I'm nervous. I talk too much when I'm nervous. Something I like to practice now—I don't always do it well

—talk less, listen more.

[Zachary Cavanell @cavanell]

@fbinegotiator author of "Never Split the Difference" https://t.co/nYyGUFo2xL says, you learn a lot about others...

"by watching and listening, keeping your eyes peeled and your ears open, and your mouth shut."

[Zachary Cavanell @cavanell]

@MonkeMisl Totally! And they think it might have to do with the shape your mouth makes. So crazy. Check this out…https://t.co/2pbdPNZEuq

The bowling ball and pine cone are very interesting.

[Zachary Cavanell @cavanell]

If this were a logo—
would you say it's for a company called Bouba or Kiki?

[Zachary Cavanell @cavanell]

Also this...
https://t.co/SYpemqH8k1

[Zachary Cavanell @cavanell]

And this...
https://t.co/ovgRqdEcpm

[Zachary Cavanell @cavanell]

When I pull the reigns on my lower mind, swift tongue, and pay attention to the point, I find that the people I work with tell me more. It's a pretty good indication of trust—and retainment of their talent.

#talent #work #retainingtalent

[Zachary Cavanell @cavanell]

When you jump in or begin with a pronunciation or grammar correction, you jump in or begin, with pissing-off employees. Maybe worse—dependent on your attention to self-reflection—you come off as a person who finds importance in chasing flys at BBQ.

Pay attention to their point.

[Zachary Cavanell @cavanell]

@jdickerson The hood life begins here @CalendarBridge