Cobi Druxerman

Co-Founder & Head of Product @DevCycleHQ

[Ben Vinegar @bentlegen]

🚀 We raised $4.4M from @Accel, @inovia and some baller angels to build the AI product assistant for the agentic coding era.

Because as code is being written faster than ever – product execution needs to keep pace!

👇 More via @BetaKit, or try @modemdev today!

[Ben Vinegar @bentlegen]

🇨🇦 For those who are Canada down

Modem is hiring in Toronto:
- GTM Engineer
- Product Engineer

$160k CAD - $240k CAD + equity. Must be AI-native, whatever that means. 👇

[Cobi Druxerman @cdrux]

@bentlegen @tokihossain So how do you think the bubble bursts?

[Cobi Druxerman @cdrux]

@bentlegen The hidden contributors to inflation, they're everywhere

[Cobi Druxerman @cdrux]

@bentlegen deep cut reference, i like it

[Cobi Druxerman @cdrux]

It seems to me that in about 12 months we're going to shift from a battle for the best foundational model to a battle for the cheapest most efficient model.

[Cobi Druxerman @cdrux]

https://t.co/AEr6oOpODh

[Cobi Druxerman @cdrux]

MCP isn't perfect, but I can see a future where something like it is significantly better.

What MCP shows is a future where DevTools are deeply integrated into the codebase via AI.

[Cobi Druxerman @cdrux]

The result? We stopped teaching users about DevCycle and got them using DevCycle—inside their own codebase, in minutes.

The best onboarding? The one that disappears entirely. MCP doesn’t just help. It wins.

Full breakdown: https://t.co/NW9rF46fGT

[Cobi Druxerman @cdrux]

The 3x Result🚀
We tore down our onboarding, rebuilt it around MCP, and the result? 3x more users hitting SDK install.

This isn’t just improvement—it’s a game-changer.

Here’s why MCP is the future... 🧵

[Cobi Druxerman @cdrux]

SDK-based products, listen up: MCP doesn’t just reduce friction—it obliterates it.

Forget clunky browser wizards. MCP brings onboarding into the developer’s world, where it belongs.

This isn’t “AI glue” slapped on—it’s a transformative product surface.

[Cobi Druxerman @cdrux]

When your "aha moment" requires installation or configuration, MCP can provide automation that still leaves developers in control.

The result? We shifted from developers learning about our tool to using our tool in their code immediately.

https://t.co/NW9rF46fGT

#MCP

[Cobi Druxerman @cdrux]

Onboarding friction is killing your SDK adoption

As product managers we've all seen this pattern: promising developer tools with thoughtful onboarding that most users skip entirely.

We rebuilt our onboarding around MCP and saw 3x more developers reach SDK install.

[Cobi Druxerman @cdrux]

Here's what changed:
Key insight for engineering/product leaders: MCP isn't just "AI glue" - it's a product surface that relocates friction from browser wizards to context-aware assistants in your users' real development environment.