today was the biggest day in @beehiiv history
we launched Community — joining your newsletter, podcast, website, products, ads, and subscriptions
no algorithms
no platform fees
no gatekeepers
just one platform to power your entire content business
everything we announced 🧵
absolutely monster product update today @beehiiv..
> group subscriptions 🎉
> new paid subscription dashboards
> Spotify Open Access (for podcasts)
> more MCP capabilities
> AI crawl control
oh, and 0% fees (unlike most of the other platforms)
read access: "who are my highest intent subscribers?"
write access: "great, now build an automation to promote my upcoming event"
introducing the feature you asked for most: write access
now available w/ the beehiiv MCP ✍️
This summer, we're making history.
The future of what creators can build on beehiiv.
Be there on July 16th at 1 pm EST.
RSVP here 👉 https://t.co/tdYD1GmVyN
introducing the @beehiiv MCP v2 🤖
now with access to:
> automations
> segments
> podcasts
> products
> surveys
> polls
> &more
now available to everyone (on all plans)
creators are trapped.
this excerpt was from an article yesterday in Digiday. read carefully — Ryan Broderick couldn't leave patreon even if he wanted to.
what if patreon increases their take rate to 20%?
what if patreon stops innovating while the market moves on?
what if patreon is actually limiting the growth of its creators?
what can creators do then? the answer is simple — nothing.
because they are stuck in a closed ecosystem that prioritized platform lock-in over giving creators optionality and choice.
the same can be said for substack
but it doesn't have to be this way..
the future of the creator economy must be open, interoperable, and creator-owned
yeah, but substack *is* another social media app
it's another algorithmic feed that users don't control
it's another social platform that promotes ragebait, like your #1 bestseller andrew tate (great get btw)
it's another "creator-first" platform with a predatory take rate on their earnings
the moment users upload their audience to substack, they are prompted to download your app (repeatedly)
that's not their audience anymore, that's *your* user. that you collect data on. that you send push notifications to. that you are trying to monetize.
without being able to export followers, and pushing people to use apple's in-app purchase ... these creators actually can't leave the substack ecosystem.
so who are they really at the whims of?
some i'd love to see:
DoorDash <> Eater
Carta <> StrictlyVC
Ramp <> Secret CFO
Canva <> Design Milk
Coinbase <> TheBlock
Toyota North America <> Car Dealership Guy
DraftKings Inc. <> The Ringer
LinkedIn <> Lenny's Newsletter
WHOOP <> Arnold's Pump Club
so it... continues. OpenAI buying TBPN is part of a broader trend that's been unfolding over the last few years as companies look for owned audiences (newsletters, pods, communities) to get their story to market + tap into highly engaged audiences w/ an affinity for their product
some of my favorites (acquirer <> target):
HubSpot <> The Hustle / Mindstream
Semrush <> Third Door Media
Robinhood <> MarketSnacks
Stripe <> Indie Hackers
Zapier <> Makerpad
JPMorganChase <> The Infatuation
Plaid <> This Week in Fintech
Andreessen Horowitz <> Turpentine