Doug Conely

CPTO at Peach, London. Views are my own.

[Doug Conely @dougconely]

@peach_video Well done to the team for getting to this milestone and thank you to all the users that have tried and stuck with Go. Seeing the data flow, talking with real users to understand pain points, and then getting to solutions is a pleasure. Much more to come 🚀

[advalidation @advalidation]

Super interesting findings in this @FreeWheel report! Consistent ad lengths can improve ad sentiment and make ad breaks feel shorter. At Advalidation, we can automatically ensure all files in rotation on 3rd party ad tags are (and stay) the same duration.

[Doug Conely @dougconely]

@chiefmartec @nsuchaud "Software is eating the world"? Or "software for people that make software is eating the world"!?

[Doug Conely @dougconely]

@AdenikeRaks I love this @adenikeraks. You've articulated something I've been struggling with for a while. Thanks!

[Doug Conely @dougconely]

@chiefmartec @MuleSoft @draab Even with companies like Mulesoft, Workato, Tray, Zapier and others, it's still an advantage if you get the use case, partnership co-marketing, implementation, and support right.

[Doug Conely @dougconely]

When we look at tools to use for Peach we really appreciate thoughtful APIs with high-quality, well-maintained documentation. I'd like to think that we set the bar high for ourselves here and that developers coming to Peach will feel well looked after and…https://t.co/XZTKd1VhPp

[Doug Conely @dougconely]

We're keen to get more input from people that spend time activating video ads on digital and/or social and find the process painful, particularly in getting the video file in the right spec, to the right place, at the right time. https://t.co/N4qCSJfi6n

[Doug Conely @dougconely]

Disturbing, amazing video. Hope friends and colleagues in the Bay Area are ok.

[@jason @Jason]

Brilliant: drone footage of San Francisco yesterday to blade runner 2049 sound track

[Doug Conely @dougconely]

Some evidence from @nielsen that AVOD share of TV time spent is large growing (in the US) and not being eaten by SVOD. AVOD leads in China too. https://t.co/bGOH1aGeXZ

[Doug Conely @dougconely]

Or working out which platform you have to upload to in order to activate which media. We like to make it hard for ourselves in #adtech /END

[Doug Conely @dougconely]

Good diagram and thread from @aripap on the Google ad stack /1

[Ari Paparo @aripap]

In honor of today's congressional antitrust hearings I've updated my diagram of the Google ad stack. Feel free to use with attribution. (Changelog in thread below)

[Doug Conely @dougconely]

For creative people following @peach_video spare a thought for digital media types trying to work out what content or which audiences a digital campaign needs to run against when they’re asking for creative to upload /3

[Doug Conely @dougconely]

@peach_video @LBBOnline Always fun/ daunting to see yourself in quotes. I did say all of this. Other than the bit about Google docs. I’m old enough to remember Writely so it would be a bold claim. The concepts of simplicity, collaboration, and good design to make work better are the same though.

[Doug Conely @dougconely]

Requires the sound on for the full joy. Thank you @MrAndrewCotter for this gem (and glad to hear there were biscuits all round).

[Andrew Cotter @MrAndrewCotter]

Some sports are slower. More about the strategy.

[Doug Conely @dougconely]

More to come with @raygunio as we @peach_video enhance our user experience speed monitoring. /END

[Doug Conely @dougconely]

Love the tweet on connecting brands to consumers... but did we say "invaluable"? Don't take that into consideration on pricing @raygunio :-) /1

[Raygun @raygunio]

@peach_video helps brands connect with billions of consumers around the world. Learn how they gather and utilize "invaluable" information collected by Raygun to clearly understand the business impact of their technology 🚀

Read their story here 👉 https://t.co/m0IxYEXrV0

[Doug Conely @dougconely]

Something for us @peach_video to keep an eye on as we help the industry work with VAST and understand publisher ad specifications.

[Coalition4BetterAds @ForBetterAds]

The Coalition has released a new Better Ads Standard for short-form video ads to improve the consumer experience online. https://t.co/PDgQ1lSkjS

[Doug Conely @dougconely]

@peach_video maybe we should have air-brushed :-) Great to be talking about an under-optimised part of the video workflow.

[Little Black Book @LBBOnline]

.@peach_video chief product and technology officer Doug Conely explains what actually is VAST. https://t.co/9FDU6A1tJ1

[Doug Conely @dougconely]

AVOD live and kicking in the US with Xumo deal https://t.co/JgdtYMhsMV but maybe consolidating early?

[Little Black Book @LBBOnline]

.@peach_video chief digital officer, Jason Trout, celebrates the opportunities that await advertisers in the video-on-demand sector. https://t.co/bvdQEh94mW