Elin

Shopify dev + Klaviyo email/SMS for DTC brands. Faster stores, better product pages, flows that keep customers coming back. Sharing tips and builds.

[Elin @elinmartex]

Shoppers shouldn't have to add to cart just to find out what they'll pay.

Make the price clear before they have to ask.

Follow for more Shopify and Klaviyo tips. 🛒📧

[Elin @elinmartex]

BFCM tip for Shopify stores 🏷️

A sale banner, a crossed-out price and a discount code on one product page = a shopper who can't tell what they'll pay.

Here's how I'd fix it: 🧵

[Elin @elinmartex]

3. Check the cart too.

On Shopify, some themes apply discounts automatically only at checkout, so the cart can look full price.

Worth checking before BFCM.

[Elin @elinmartex]

4. Too many fonts

Every font weight is another file to download.

Two weights are usually enough.

Then open your store on your phone, on mobile data, and tap through a product page.

Faster pages. More time shopping. ⚡

Follow for more Shopify and Klaviyo tips. 🛒📧

[Elin @elinmartex]

Speed tools and real shoppers don't always agree. 📱

A Shopify store can score well in a speed test and still feel slow on a real phone.

Here's what I check first: 🧵

[Elin @elinmartex]

3. Lazy loading in the right places

Lazy load images further down the page.

Load the main product image and hero banner right away.

Shoppers see those first.

[Elin @elinmartex]

@SammyLandix4o Clean revamp. The rating, three quick benefits, and one button all fit on the first mobile screen. A shopper knows what it is and what to tap right away.

[Elin @elinmartex]

@Temitayo102 Good checklist. A good addition is revenue per visitor. And for shoppers who leave, a Klaviyo abandoned cart flow can bring some of that traffic back.

[Elin @elinmartex]

@Olu_Abiodun01 Scrolljacking also gets heavy on a phone. If the price and Add to Cart aren’t visible quickly, remove the animation.

[Elin @elinmartex]

@davezyne AEO, GEO, and Google’s AI Overviews are gonna change everything soon, it's wild where things are headed. All reward clear product pages, plain titles, specific descriptions, and simple specs. On Shopify, I’d start with the best sellers.

[Elin @elinmartex]

@qudus_emailguy Well said. On Shopify, make sure the sign up form really adds people to the list. Broken forms can wreck everything.

[Elin @elinmartex]

@planbparaguay UR

[Elin @elinmartex]

@MyLatinLife facts, but the trifecta tho 🇵🇾 🇵🇦 🇲🇽

[Elin @elinmartex]

@SebastianVian69 lmaoo, the chickens come home to roost

[Elin @elinmartex]

@ancaguiux Great interview, touched on a lot of great points.

[Elin @elinmartex]

@strobel_gustavo Is there a way around the jab 💉 requirements?