Ethan Richards

Ads Specialist @X | Vertical SME l U.S. Market

Em: [email protected]
Ph: 201-632-3961

[Ethan Richards @errichards2001]

https://t.co/3WThu0BLgD

[Business @XBusiness]

Drive fast conversions on X—Gen Z users here are 19% more likely to make quick decisions compared to non-X Gen Z (GWI, Q1-2 2024).

[X @X]

https://t.co/C31hlHWrXD

[Business @XBusiness]

College football video views hit 1.4B on X last season—up 38%. Fans will be watching. This season, give them something to see. #CFBonX

[Engineering @Engineering]

We're still experiencing issues from yesterday's data center outage. Login and signup services are unavailable for some users, and there may be delays in notifications and Premium features.

Our team is working 24/7 to resolve this. Thanks for your patience—updates soon.

[X @X]

https://t.co/eYxJZRy7rX

[Engineering @Engineering]

X is aware some of our users are experiencing performance issues on the platform today. We are experiencing a data center outage and the team is actively working to remediate the issue.

[Business @XBusiness]

It's time to celebrate #StreamingDay2025!

X is the place to tap into active fandoms who keep the conversation going even after the credits roll.

[Business @XBusiness]

X users are power streamers, and they come here to connect on a deeper level with their latest obsessions. #StreamingDay

[Business @XBusiness]

A multi-generational audience of streaming-savvy consumers awaits you on X. #StreamingDay

[Business @XBusiness]

Spending power ✅
Social influence ✅

On X, your brand can connect directly with an engaged audience that's driving trends and revenue. #StreamingDay

[X @X]

https://t.co/MJqplLTCiZ

[Business @XBusiness]

🚀 Closing out Small Business Week with a spectacular spotlight:

As @chargeblast has optimized X Ads campaigns and scaled their budget, conversions have increased by more than 3x year-over-year, while acquisition costs have dropped by 36.5%! Chargeblast develops innovative B2B chargeback prevention technology. Listen to their experience:

"X has been critical to Chargeblast for generating leads and customers because of its unique and wide network of active and engaged startup founders and SMB owners. We have a small marketing team so X's account management support and user-friendly interface makes it incredibly easy to start and scale campaigns while monitoring performance. Over time, we've seen our CPM, CPC, and CAC decline as the X algorithm familiarized itself with our business and target audiences."

[Business @XBusiness]

Now with one million contributors around the globe, @CommunityNotes has set the industry standard for tackling misleading content online. We’re continuing to invest in this bold idea built to maximize truth and prevent bias, making X safe for users and brands alike.

[Business @XBusiness]

Small Business Week has ended, but we've got one more business to highlight. Leveraging X Ads and smart targeting tools, premium athletic wear brand XX-XY Athletics drove a +341% lift in site traffic and +199% increase in sales to further their mission of supporting female equality and empowerment.

"X allows us to target our audience by incorporating follower lookalikes, this is a feature that is not available on any other platforms and we believe it is a big reason for our success on X." - @xx_xyathletics

[X @X]

videos on X finally caught in 4k

[X @X]

things that are better in 4k: videos on X

watch big screen quality content on your small screen 👇

[Business @XBusiness]

Gamers come to X to connect, react, and spark trends. For brands, it's an opportunity to be a part of what the world is talking about. X Ads connect your business to an audience that's leading the conversation.

[Elon Musk @elonmusk]

The smartest & most influential people in the world interact on 𝕏!

[Business @XBusiness]

Your ads get 34% more attention on X.

People go to other platforms to tune out — but they come here to tune in. X ranks highest in social media ad attentiveness, according to a report from @eMarketer (April 2024).