grant little

music + marketing + getting lost in the woods

[grant little @g_soul]

Quite possibly my favourite podcast series ever. I’m back listening to discovery with so much 🤯 https://t.co/oYUrzDF7K4

[Northampton Saints 😇 @SaintsRugby]

The beautiful game 🫶

[Strade Bianche @StradeBianche]

Iconic. Unique. Inimitable. Envied. La Via Santa Caterina 🔥

Iconica. Unica. Inimitabile. Invidiata. È Santa Caterina 🔥

#StradeBianche

[Alistair Brownlee @AliBrownleetri]

If you are anything like me, you are already missing all that winter sport, so I thought I’d dive into the @TerraAPI data vaults for some insights.

Norway's performance was pretty amazing: 41 total medals (18 gold) —the most golds ever at a single Winter Games and the top of the medal table. With a population of just ~5.65 million, that's roughly 0.73 medals per 100,000 people—a per-capita dominance that leaves giants like the US (~0.009 per 100,000 with 349 million people) in the dust. Johannes Høsflot Klæbo stole the show, sweeping all six cross-country events he entered for an unprecedented six golds at one Games, pushing his career total to 11.

But what drives this sustained excellence? Diving into activity data from fitness trackers across Europe reveals Norway's secret could be a deeply embedded cultural approach to movement. Norwegians average 512 minutes of activity per month (39% more than peers in the UK, Germany, France, Austria, and Italy), with massive emphasis on outdoor, nature-based pursuits: 183 minutes on walking/hiking (64% more) and 29 minutes on cross-country skiing (over 20x more than others, where it's virtually absent). They seem to favor sustainable, endurance-focused training, more time building an aerobic base, and less max-intensity.

Even more telling: activity diversity is highest in Norway at 3.39 types per user (vs. the UK's 1.53), possibly pointing to a grassroots philosophy of multi-sport participation, delayed specialisation, and a fun-first approach to training.

What can we learn from this? Does analysing the data uncover the secrets of success? Read the blog to find out…

[Alistair Brownlee @AliBrownleetri]

The easier you train the faster you finish
https://t.co/hR0Wnuxk7W

[Philip Sherburne @PhilipSherburne]

The @residentadvisor list of the 200 best tracks of the new century is a monumental piece of work. So many classics, and so many discoveries, across such a broad range. Truly impressive. (I wrote about no. 3.) https://t.co/LE5fdglcc1

[Brian Drago @Dragotto]

A masterclass race prep recap from @Lixsanyee on Strava.

Greatness is usually found where other people aren’t willing to venture.

His attention to detail is impeccable.

https://t.co/TDVYiTlnmC

[Andrew Woodroffe @andrewwoodroffe]

t’s quite incredible when some of the best triathletes in the world focus on a single discipline and goal..

What an incredible run from Alex Yee the year after being both Olympic and World tri champion

Maybe he fancies the double in LA?!

#hybridathlete

[Melodies & Masterpieces @SVG__Collection]

The making of Steely Dan’s “Peg” told straight from the source.

[Iñaki de la Parra @inaki_delaparra]

I had a rare conversation with @ArildTveiten, the man who quietly built Norway’s triathlon system, and transformed an entire endurance culture. What struck me was the mindset. 🚀This is entrepreneurship. In sport🫡

👉No limits, no excuses.
👉Iterate. Learn. Adjust.
👉Surround yourself with people smarter than you.
👉Play the long game even when no one is watching.

Arild doesn’t speak often. He prefers doing the work.
I’m grateful for the clarity he brings.

This applies far beyond triathlon. It’s for anyone who wants to build something meaningful. Principles don’t care about your sport or your job. They’re universal.

Read below the full FREE article👇

[donkeyDdevelops @donkeyDdevelops]

I sorry but this is the most insane photo I have ever seen of the Golden Gate Bridge. Just wow

[Historic Vids @historyinmemes]

Giorgos Kagais the 93 year old from Rhodes, Greece. Making his routine plunge into the sea, a daily ritual in which he has been doing for over 78 years.

[Andrew Woodroffe @andrewwoodroffe]

The levels of pro triathlon now are utterly insane.

After a 1.9kms swim and HARD hilly 90km bike the top 5 half marathon times..

67/67/68/69/71

Crazy crazy level across all three disciplines. What a sport!

#IMWC703

[Melodies & Masterpieces @SVG__Collection]

The ’70s didn’t groove harder than this: War’s ‘Low Rider’—the funkiest video to cruise into your day!

[SurfSkateThrash @SurfThrash]

Beck
Devils Haircut
Later with Jools Holland (1997)

[Ben Gilbert @gilbert]

Shazam is something where if you saw it for the first time today, you'd be like "wow that's some crazy AI magic."

Nuts that it was invented >20 years ago.

[Steve Magness @stevemagness]

Running teaches more than fitness.

It builds two skills we desperately need today:
– The ability to be alone with your thoughts.
– The ability to connect deeply with others.

In a world dominated by screens and distractions, that’s no small thing.

[𝙱𝚘𝚋𝚋𝚢’𝚜 𝙷𝚎𝚎𝚕 @SalvadorDafti]

Beck and the Flaming Lips - New Pollution

A little get together in the studio for the Morning Becomes Eclectic show around the time of their tour.

KCRW, 2002.

[Domestique @Domestique___]

How was your day? 🥵🚀

#StradeBianche

[DJ Mek @DeeJayMek]

Dooby doo 🎵💚🏆🕊️
#RoyAyers