Grace Roth

[Grace Roth @graceroth04]

@EmmaAdams525 @Capitaldemarca @PepsiCo @Fritolay @LaurelAynne This is a great way to advertise the World Cup as well as Lay's chips! The limited edition flavors will encourage people to buy them more because they might not have a chance to try the flavor again! #ICMTKG #NKU205

[Grace Roth @graceroth04]

@Capitaldemarca El Jinete is a local Mexican restaurant. El Jinete could market the World Cup and advertise that they are going to serve great food to eat while people watch the game! #ICMTKG #NKU205

[Grace Roth @graceroth04]

@Capitaldemarca @CocaCola had a campaign with the World Cup where they elaborated the culture of the location of the event that year. This is a great way to draw watchers of the World Cup in to drink coke while they watch the game. #ICMTKG #NKU205

[Grace Roth @graceroth04]

@meganelliott_18 @LaurelAynne Megan, that would be such an amazing opportunity to have a marketing job with Coca-Cola! I also would love to work with larger companies like that. #ICMTKG #NKU205

[Grace Roth @graceroth04]

@LaurelAynne 2.) Five years from now I would like to market and create campaigns for larger companies. I would like to get the word out regarding new products and ideas to help increase the sales of these companies. #ICMTKG #NKU205

[Grace Roth @graceroth04]

@LaurelAynne 1.) I am most grateful for the advanced technology we have now. Before this technology, it was much more complicated to get the word out when trying to market a product or idea. Marketing is more successful with our tech now. #ICMTKG #NKU205

[Grace Roth @graceroth04]

@HoStackHammer @BryanTMcLeod I agree. If a user agrees to the terms and conditions of a site and break the rules, the site has every right to ban them. #ICMTKG #NKU205

[Grace Roth @graceroth04]

2.) I do not think that celebrities buying large social media sites is a good thing. They are addressing their ban to other sites and spreading negativity to the world. #ICMTKG #NKU205

[Grace Roth @graceroth04]

1.) Social media sites provide terms and conditions for users that they agree to. Because of this, it is completely acceptable for these media sites to ban people who are not following the TOS terms. #ICMTKG #NKU205

[Grace Roth @graceroth04]

@EmmaAdams525 @AlexKrallman @LaurelAynne I agree, these platforms are very easy for consumers to use. Because of this, marketers should take advantage of this! #ICMKTG #NKU205

[Grace Roth @graceroth04]

@AlexKrallman 2.) I think brands should be using these platforms to get the word out to consumers about new products they are launching and selling. People spend a lot of time on these platforms so brands should take advantage of them. #ICMTKG #NKU205

[Grace Roth @graceroth04]

@AlexKrallman 1.) Looking at the report, I would invest in twitter as a marketer because it is emerging the most compared to the other platforms on the chart. #ICMTKG #NKU205

[Grace Roth @graceroth04]

@ospreyncw @LaurelAynne This is a great marketing tactic! This is very comical and definitely drew more customers in to buying Burger King over McDonalds. #ICMTKG #NKU205

[Grace Roth @graceroth04]

1.) Bringing back "Boo Buckets" would help McDonald's stick out because things that make people nostalgic typically make them feel happy and joyful. This feeling would draw people in to buy this product again. #ICMTKG #NKU205

[Grace Roth @graceroth04]

2.) A quality marketing win during Halloween would be @KraftHeinzCo "Tomato Blood" ketchup. I think this is comical and genius. This most likely increased their ketchup sales during this time. #ICMTKG #NKU205

[Grace Roth @graceroth04]

@DevonOakes8 @CopywriterBob This sounds like a great idea that can allow students and staff to take some time to themselves and stay away from the stress that classes can bring. Students can use this time off to explore the mental health services. #ICMTKG #NKU205

[Grace Roth @graceroth04]

2.) Colby College in Maine has student-run organizations that include workshops that guide students through stress reducing exercise classes as well as seminars where students can openly talk about any mental problems that might be occurring. #ICMTKG #NKU205

[Grace Roth @graceroth04]

1.) Helpful advice for universities could be to post about the mental health services on platforms that many students use such as Instagram and TikTok. This type of campaign could spread the word about these services more. #ICMTKG #NKU205

[Grace Roth @graceroth04]

@EmmaAdams525 @Capitaldemarca @LaurelAynne This is a unique idea! Hispanic individuals would definitely be more targeted with this kind of branding. Bilingual apps would be very helpful for marketing. #ICMTKG #NKU205

[Grace Roth @graceroth04]

2. A brand using Heritage Month is @Macys. This campaign is effective because it shows how the brand is supporting Hispanic businesses. The tweet has some Spanish included in the post as well to target Hispanic individuals. #ICMTKG #NKU205