Top Tweets for #BayAreaSearch
I'm excited for #BayAreaSearch tomorrow in San Francisco.
@Derek_Perkins is on the panel, representing @nozzleio, speaking about how to rank in the chaotic SERP.
Does anyone want to meet up with us for lunch on Thursday the 29th?
@BaySearch #baysearch
Thanks to @methode for joining us last night @BaySearch @stitchfix If you want to see what we discussed check out #bayareasearch
Listening to Gary Illyes, one of Google’s evangelists, at Bay Area Search meetup held at Stitch Fix! Good to see a lot of new as well as familiar faces, like a mini reunion.
#seo #google #bayareasearch #searchmarking #digitalmarketing #seomeetup
Gary talks about Gary the snail and Amazon. “Ambiguous queries give ambiguous results” — @methode #bayareasearch #seo
@methode just crushed @ajkohn in a number of ways. @ajkohn does not like parameters goddamnit #bayareasearch
Robots.txt is still the best way to handle URL fragments. Don’t just rely on rel nofollow. — @methode #bayareasearch #seo
Internal links are a good way to shape crawl behavior across different parts of a site says @methode #bayareasearch #SEO
@methode "We don't necessarily need links to rank pages at all. In areas where we don't have a good understanding of the Internet, links make it easier for us" #bayareasearch
@methode "Cleaning your link profile up after a core algo update probably makes no sense" #bayareasearch
@methode "I rewrote Hreflang parsing about 5 yrs ago. Hreflang is already the simplest way to do it. If u have a better idea let me know. It's a pain for us." #bayareasearch
@methode "Local rankings at the Metro level come down to signals you can control" @BaySearch #bayareasearch
@methode #QDL "Query Deserves Local (aka Fred). Local Packs appear in SERPs when users click on Local results often enough" #bayareasearch
@methode "schema is kind of weird. Any schema will help us better understand the page. Will help us see entities in the page & during retrieval we would use those entities to rank pages better. Schema can help you but indirectly. It's not a direct ranking factor" #BayAreaSearch
@methode "when a featured snippet changes often, that means the bid is very close to another result's bid. The scores are utterly close. So you have a chance to boost your score enough to outrank them. Like going to https." #bayareasearch
@methode "Featured snippets is an algorithm the 'bids' for its location in the SERP. SERPs are 'auctions' where the algos 'bid' for their locations." #bayareasearch
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