#OpticonEurope - Twitter Hashtag

over 6 years ago

At #OpticonEurope, @farfetch principal product manager of experimentation @luismltrindade explained how the luxury #fashion platform is taking its #experimentation program to the next level. https://t.co/fk9GVwWnQX

0

3

2

0

Optimizely @Optimizely

over 6 years ago

After growing to employ 3,200+ people and serve 1.7 million customers, @luismltrindade of @farfetch told #OpticonEurope attendees how the fashion platform will ensure experimentation keeps up with their growth. https://t.co/fk9GVwWnQX

0

2

0

Optimizely @Optimizely

over 6 years ago

How does the @BBC continually outperform the competition? By incorporating scale and sophistication. Here's what we learned about their experimentation program during #OpticonEurope. https://t.co/DHO3zmwjeG

Optimizely's tweet photo. How does the @BBC continually outperform the competition? By incorporating scale and sophistication. Here's what we learned about their experimentation program during #OpticonEurope. https://t.co/DHO3zmwjeG https://t.co/pwPzqNMTzl

0

4

1

0

Optimizely @Optimizely

over 6 years ago

Out-experimenting the competition doesn’t just mean outperforming the competition: It means changing the world. Here are our top takeaways from the digital leaders who took the stage at #OpticonEurope. https://t.co/Y0RyMuVGhu

Optimizely's tweet photo. Out-experimenting the competition doesn’t just mean outperforming the competition: It means changing the world. Here are our top takeaways from the digital leaders who took the stage at #OpticonEurope. https://t.co/Y0RyMuVGhu https://t.co/x8hgX3eMnz

0

5

3

0

Optimizely @Optimizely

almost 7 years ago

#OpticonEurope is a wrap! A huge thank you to our fantastic customers on stage, our sponsoring partners, our team and all of our amazing guests for making this happen. #digitalexperimentation #digitaltransformation

0

5

2

0

Al Boley @alboley

almost 7 years ago

Thought this was a great ending to the day. Lots to think about. #OpticonEurope

0

1

0

REO @REOdigital

almost 7 years ago

We got so excited about the #BOOMBOX prize last night we forgot to post! Congrats Hannah from @easyJet for picking the winning #test in our #optimisation game! 🥇👩‍💻💥🎹👏 #Opticon19 #OpticonEurope @Optimizely

REOdigital's tweet photo. We got so excited about the #BOOMBOX prize last night we forgot to post! Congrats Hannah from @easyJet for picking the winning #test in our #optimisation game! 🥇👩‍💻💥🎹👏 #Opticon19 #OpticonEurope @Optimizely https://t.co/HHTIOm5lP4

0

2

0

Rachel Nurse @rachelsnurse

almost 7 years ago

Something to think about - who is our designated deviant who comes up with the square watermelon idea?! Super energising keynote from Prof Stefan Thomke #OpticonEurope

rachelsnurse's tweet photo. Something to think about - who is our designated deviant who comes up with the square watermelon idea?! Super energising keynote from Prof Stefan Thomke #OpticonEurope https://t.co/dgi1x6cNN8

0

1

0

Chameleon PR @madebychameleon

almost 7 years ago

What a great day at our awesome client @Optimizely's #OpticonEurope event! We've heard all about the importance of experimentation and customer centricity from BBC, H&M and FedEx.

madebychameleon's tweet photo. What a great day at our awesome client @Optimizely's #OpticonEurope event! We've heard all about the importance of experimentation and customer centricity from BBC, H&M and FedEx. https://t.co/Q2KkQxu3SJ

0

1

0

Al Boley @alboley

almost 7 years ago

DON'T TRUST OBSERVATIONAL DATA: Palm size _correlates_ with life expectancy. Ice cream sales _correlates_ with drowning deaths. More cleaning by men _correlates_ with shorter lives. #correlation #causation #opticoneurope

0

1

0

REO @REOdigital

almost 7 years ago

And now the BIG prize. From the streets of NYC to #OpticonEurope... it’s a BOOMBOX 💥🏙🎹👑🕺 Come to REO stand & play our #optimisation game! #Opticon19 @Optimizely

REOdigital's tweet photo. And now the BIG prize. From the streets of NYC to #OpticonEurope... it’s a BOOMBOX 💥🏙🎹👑🕺 Come to REO stand & play our #optimisation game! #Opticon19 @Optimizely https://t.co/us3imQySFW

0

3

0

Optimizely @Optimizely

almost 7 years ago

"This is the age of experimentation." @HarvardHBS's Stefan Thomke signs us out of a fantastic day at #OpticonEurope with a bang!

Optimizely's tweet photo. "This is the age of experimentation." @HarvardHBS's Stefan Thomke signs us out of a fantastic day at #OpticonEurope with a bang! https://t.co/lY8w05Xmuz

0

11

8

0

Al Boley @alboley

almost 7 years ago

Justyna Modzelewska: Don't run experiments that are too small. For a 💶60 box subscription, the colour of a button isn't going to give a statistically significant, measurable or meaningful result. #OpticonEurope

0

1

0

1

0

Camilla Holroyd @CamillaHolroyd

almost 7 years ago

“Make sure the #experimentation vision is not only siloed to marketing but across all departments” Christiaan van der Waal at FedEx #OpticonEurope @Optimizely

CamillaHolroyd's tweet photo. “Make sure the #experimentation vision is not only siloed to marketing but across all departments” Christiaan van der Waal at FedEx #OpticonEurope @Optimizely https://t.co/174uB4rl3R

0

1

0

Al Boley @alboley

almost 7 years ago

Strong processes and automation of regular tasks (eg common segments, metrics, levers) are the key to experimentation at scale. #OpticonEurope

0

4

2

0

REO @REOdigital

almost 7 years ago

...and the fitbit goes to Daniella from @Arm 🥇💥 #Opticon19 #OpticonEurope ⁦@Optimizely⁩

0

3

0

Positive

@positmarket

almost 7 years ago

“At @HelloFreshUK #experimentation is a mindset” Justyna Modzelewska speaking on ‘The State of #Digital Experimentation in Europe’ customer panel at #OpticonEurope @Optimizely