Top Tweets for #ThinkContent2018
“It's never been more important for brands to have a purpose,” says @sminero, Head of Brand Strategy, #Fuel, Twitter. More from her #ThinkContent2018 presentation: https://t.co/MvIYACLuC4

In case you missed #ThinkContent2018, we are sharing full recaps from our top panels: https://t.co/GxiqMb3WvP

“People are looking for brands to be more of a moral compass, and to stand for something.” More from @Sminero at #ThinkContent2018: https://t.co/GxiqMb3WvP

“It's never been more important for brands to have a purpose.” Catch the full recap of @sminero's talk at #ThinkContent2018: https://t.co/MvIYACLuC4


At #ThinkContent2018, @Twitter's @sminero spoke about the power of purpose in content marketing. https://t.co/GxiqMb3WvP

“It's never been more important for brands to have a purpose.” Catch the full recap of @sminero's talk at #ThinkContent2018: https://t.co/MvIYAD35tC

“It's never been more important for brands to have a purpose,” says Head of Brand Strategy, #Fuel @Twitter @sminero. More from her talk at #ThinkContent2018: https://t.co/MvIYACLuC4

@vladopavlik @BuzzSumo Thanks for sharing! Here's some research that Conductor did...I heard @CharityStebbins talk about it at the #ThinkContent2018 conference. They worked with an independent researcher to make sure they had handled the research well. Super piece!
“Content marketers need to tie their content to revenue generation.” Very clear summary of the key issue for the industry from @shafqatislam #ThinkContent2018 https://t.co/0Z9DUl7bt9

Content marketing is not a solo pursuit. To be successful, work cross-functionally with other teams + partners. More of out #ThinkContent2018 takeaways, here: https://t.co/NPqMJXLIms

“The more you understand the metrics, the more buy-in and resources you can get,” says @classpass's @Caraizzle. More from #ThinkContent2018: https://t.co/NPqMJXLIms

#thinkcontent2018 Here's my summary of the day! I learned a ton: https://t.co/IqKxfK0qzV
Thanks to @shafqatislam and @newscred for a great event. 😄🗓️Marking calendar for next year


“It's never been more important for brands to have a purpose.” – @sminero, Head of Brand Strategy, #Fuel, Twitter #ThinkContent2018 https://t.co/98BmVtyAdp

Some great spark notes from #ThinkContent2018 - one of the coolest events I've ever attended #contentmarketing https://t.co/fjOWr370MS https://t.co/ZiuWhZCkzj
Even after many years in the industry, I still have a lot to learn from my peers. It was an honor to moderate Wednesday's #ThinkContent2018 panel with @Voya CMO Karen Eisenbach and @HersheyCompany Chief Digital Commerce Officer Doug Straton.

@agoldmanlinked Great quote! For those that don't think they have a "story" it's just a matter of perspective or changing the narrative. Every person or brand has a story. Thanks for sharing #ContentMarketing #ThinkContent2018

@agoldmanlinked Love this quote 🙌 Thanks for sharing Andy! @newscred put on a great #ThinkContent2018 event and reminded all of us marketers: where there's a story, there's a way forward. -Mike #ThinkContent2018
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