Top Tweets for #arfott
Next up at #ARFOTT, @nielsen is breaking down the latest viewing trends across streaming, broadcast, and cable. Learn more about the most dramatic and surprising shifts in the media landscape over the past few months. #media #streaming #television
How does emotional engagement drive better ad performance? Learn more about it at the @the_ARF #ARFOTT where our CEO @Pedro_R_Almeida will present “Using Biometrics to Innovate with Strategic Audiences” 📍virtual or in-person https://t.co/dZcmEmvjuh
Many thanks to the Ipsos team for their presentations at this week's #ARFOTT event. The insights shared included a keynote about how streamers must evolve marketing tactics to survive a crowded space. Want to know more about the insights we presented?
https://t.co/9m0lWAjfFZ
October 25: Meet with media and measurement experts as they share fresh, research-based insights about today’s media landscape. Find out what viewers really want when it comes to television, especially streaming, register & learn more: https://t.co/rJgWDyH79G #ARFOTT
Samba TV's @DallasLawrence will join @the_ARF today to discuss how advertisers can break through the clutter, the latest cross-platform measurement improvements, the future of #streaming, and more. #ARFOTT
https://t.co/PPyosHHUud
October 25: Meet with media and measurement experts as they share fresh, research-based insights about today’s media landscape. Find out what viewers really want when it comes to television, especially streaming, register & learn more: https://t.co/rJgWDyH79G #ARFOTT
Overheard at #ARFOTT https://t.co/E3v3WnrSXx #media #mediameasurement #audiencemeasurement #attribution #research #analytics #OTT #VOD #SVOD #AVOD #streaming #TV #CTV #advertisingresearch #mediaresearch #crossplatform #advertising #digitaladvertising #the_ARF #creative
@conviva's presentation at #ARFOTT addressed an urgent issue for content providers: how to improve strategies that help audiences find their programs and drive #engagement https://t.co/6sIbNSSDh3 #content #contentdiscovery #OTT #VOD #SVOD #TV #streaming #podcasts #the_ARF
How do we resolve the new measurement issues surrounding the streaming media landscape? This panel from this year's OTTxSCIENCE discussed this in detail https://t.co/tw5HGWtAT6 #audiencemeasurement #mediameasurement #OTT #VOD #streaming #SVOD #AVOD #ARFOTT #the_ARF #advertising
To close out OTTxSCIENCE 2021, we have a panel focused on what lies ahead for #OTT and #streaming with @Comscore, @hubresearchllc, @nielsen, @CBS, and @WarnerMedia. https://t.co/PwwXvuzS7a #ARFOTT
First up today is our "Measurement and #Data & Analytic Needs for the New #Streaming Landscape" panel with @NBCUniversal, @ViacomCBS, @WarnerMedia, @Amazon, @Disney and @CIMM_News. https://t.co/PwwXvuzS7a #ARFOTT
Want more #ARFOTT? Join us tomorrow for day 2 of our program. @NBCUniversal, @viacomcbs, @iriworldwide, @comscore, @nielsen, and more will talk about #data, #measurement, #privacy, #sports, and the future of #streaming. Register here: https://t.co/PwwXvuzS7a
How can you protect against threats like StreamScam? Sam Mansour of @OracleDataCloud shares what lead to the discovery of StreamScam and how you can watch out for them. #ARFOTT https://t.co/PwwXvuzS7a
Conviva VP @nickcicero is live now with @the_ARF talking streaming content discovery.
#ARFOTT #mrx https://t.co/NPEVodp2Nu
How can content providers update and fine-tune their promotion strategies? What is the role of #socialmedia through both paid #advertising and “organic” content generated by fans and #influencers? Nick Cicero from Conviva shares his take at #ARFOTT https://t.co/PwwXvuzS7a #mrx
@sonypictures and @hubresearchllc share new data on how ad-supported #TV fits into today’s #streaming ecosystem, the benefits it provides, and what matters most in the viewers’ #ad experience. https://t.co/PwwXvuzS7a #ARFOTT
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