Higher Fi

eternal defi bank

[Eric Manoukian @CryptoRick98]

This might be the coolest feature I have seen on a crypto card, or on any card in general. Used to have a Tuyo card a while back, but consolidated after the number of cards I had was a bit much.

Buy Now Pay Maybe is bringing me back.

[Octopus @Octop3s]

What a genius marketing play from this guy.

Funny enough, I’ve known about Tuyo for almost a year and never once felt like trying it.

It just looked like “another crypto card.”

Until I saw the “maybe we pay for your purchase” mechanic.

Immediately reminded me of how Labubu exploded through the exact same psychological pattern.

The blind box model turned consumption into a game loop:

buy → reveal → fail → retry → maybe hit → flex.

Labubu is technically just a toy.
What made it special was the mechanism wrapped around it.

Same thing here.

You use the card… maybe Tuyo covers your bill, maybe not.
If it doesn’t, you try again.
If it does? You screenshot it, flex it, tell friends about it.

The “reward” becomes socially viral.

The secret sauce isn’t the reward itself.

It’s the uncertainty.

Consumers stop buying purely for ownership.

They start buying for dopamine volatility.

And that distinction matters a lot.

Why do people get addicted to perps even while losing money?
Why do users keep farming airdrops after projects repeatedly say “no token”?
Why do people gamble into memes knowing they’ll probably lose?

Because probabilistic rewards create anticipatory behavior.

“Maybe the next swipe hits.”

That tiny psychological shift completely changes retention loops.

The bear market is already boring enough.
Most products still operate on predictable incentives:

“Spend $100 → get guaranteed 5% cashback.”

Cool….

But not emotionally engaging.

Now compare that to:

“Use the card enough and maybe we randomly pay for your hotel, meal, or shopping.”

Suddenly users think:

“maybe the next swipe hits”
“I’ve already used it this many times”
“others are getting rewarded”
“I don’t want to miss my turn”

That’s no longer just payments infrastructure.

That’s behavioral design.

Honestly very keen to see how this plays out for Tuyo.

gg to making neobanks interesting again.

[Bridge @Stablecoin]

Great to see @itstuyo, a fast-growing Bridge developer, extending their seamless onboarding experience. With Stripe's Crypto Onramp product their users can now fund their account with Apple Pay or ACH Pulls.

[Base @base]

What if your next purchase was free?

@itstuyo is a money app on Base with a card where every swipe might cost you nothing

Buy now, pay maybe

[Higher Fi @higher_fi]

.@Revolut doge card

[Higher Fi @higher_fi]

the first onchain protocol for trading funding rates

[Higher Fi @higher_fi]

@boros_fi by Pendle brings funding rates onchain

[stablewatch @stablewatchHQ]

Q2 2025 Yield Paid Out: $128M

Top performers:
• @ethena sUSDe – $33.22M
• @SkyEcosystem sUSDS – $27.75M
• @maplefinance SyrupUSDC – $6.68M
For comparison, Yield Paid Out in Q2 2024 was $73.15M marking a 75% year-over-year increase.

[Ondo Finance @Ondo]

When all the biggest players move in the same direction, pay attention.

Tokenized stocks and ETFs are that direction.

This is exactly what Ondo Global Markets was designed to enable.

[Token Terminal 📊 @tokenterminal]

USDT usage on @trondao is at all-time highs:

▪️ Outstanding USDT supply ~$80.7b
▪️ Monthly USDT transfer volume ~$668.2b
▪️ Monthly USDT transfer count ~70.1m

[Token Terminal 📊 @tokenterminal]

WEEKLY FUNDAMENTALS

1/ Asset Tokenization, the Return of the Incumbents?

Our most recent newsletter focuses on asset tokenization and the impact it could end up having on the crypto markets.

We explore (i) how asset tokenization works, (ii) why incumbent companies might have an edge in leveraging blockchains, and (iii) what’s actually happening onchain today.

[Token Terminal 📊 @tokenterminal]

🚨 USDT supply is at all-time highs, surpassing $156 billion.

The stablecoin is growing on both EVM and non-EVM chains.

Top chains for USDT: @trondao @ethereum @solana @Aptos @ton_blockchain @avax @Celo

[Token Terminal 📊 @tokenterminal]

🚨 BREAKING: Applications on @ethereum have generated ~$26.0 billion in user-paid fees since launch.

The biggest contributors to the Ethereum economy or its GDP are:

Tether, Uniswap, Circle, OpenSea, Lido Finance, Flashbots, Aave, Convex Finance, Sky, LooksRare, and Compound.

[Higher Fi @higher_fi]

$BTC in Treasuries, Jun 5th 2025

[Higher Fi @higher_fi]

$BTC parabolic