Interbrand

We are a global brand consultancy pioneering the future of brand building.

[Interbrand @Interbrand]

JUST LAUNCHED🏡Dwell: Experiments in Living explores the future of how we live, where we live, and why we live there. It’s about how where we dwell allows us to be who we are - and who we want to be. Discover more: https://t.co/5NOIuWtwvk

[Nasdaq Exchange @NasdaqExchange]

@NasdaqExchange's Chief Marketing Officer, Brian Buckley sat down with @Interbrand to discuss brand leadership, purpose, and what’s top of mind for companies and leaders looking to navigate the evolving landscape of 2023.

[Interbrand @Interbrand]

Keeping goods moving is key to a strong global economy. Dan Lewis, CEO at @convoyteam spoke w/ @CharlesTrevail on the @OutsideInPod about how his company is bringing the trucking industry into the digital age.

▶️ Listen here: https://t.co/CLcpAdhmfr

#Mobility #sustainability

[SCOPEN International @SCOPEN_global]

Meet the Spanish Jury of this year´s @DubaiLynx!

- Borja Borrero - @interbrand
- Camilla Facin - @lolamullenlowe
- Juan Pedro Moreno Moyano - @ogilvyes
- Jessica Rasche - @neomediaworld

At SCOPEN we are proud representatives of #DubaiLynx in #Spain

[Interbrand @Interbrand]

.@elonmusk is trying to convince investors that his ownership of Twitter is good for the electric car company

"Tesla has now become a synonym of arrogance, pomposity and a whiff of old school EV," according to Interbrand's @danielpbinns. https://t.co/2D8GYXfkJA

#BGB2022 @CityAM

[Interbrand @Interbrand]

💡 Best Global Brands

Five Questions with Serge Raffard, Group Strategy, Marketing, Distribution Officer at @Allianz on how the brand is shifting from a push to pull company. https://t.co/LEn4ICwGzk

#BGB2022 #BrandLeadership #purpose #impact #CustomerCentricity

[Marketing Comm News @marcommnews]

Interbrand Announce A Series Of Senior Promotions In Its New York Office https://t.co/0JHTmWwFlj @Interbrand @InterbrandNY #AgencyNews #MarCommNews

[Interbrand @Interbrand]

📣 Interbrand New York announces senior promotions.

Learn more about the announcement here ➡️ https://t.co/0QFM7vpvrY

#BrandLeadership #growth #talent

[Interbrand @Interbrand]

Interbrand's Best Global Brands 2022 showed @Tesla's brand strength declining, particularly in #trust, distinctiveness and an understanding of the needs of their customers.

@danielpbinns, Global Chief Growth Officer at Interbrand, shares his thoughts via @WIRED.

#BrandValue

[WIRED @WIRED]

“I think [Musk’s] core is rapidly moving away from him, and people are just starting to say, ‘I don’t like the smell of Tesla; I don’t want to be associated with that.’” https://t.co/68pJRc9Ahx

[Interbrand @Interbrand]

@Haleon_health: The worlds largest health care #brand with humanity.

When GSK separated into two stand-alone businesses, our challenge was to create a new visual identity for the new consumer health division.

See the work here ➡️ https://t.co/ixP5LnDaHi

#InclusiveDesign

[prnoticias @prnoticias]

🟠 73% de los consumidores actualmente son millennials: la consultora de marca @Interbrand lanza el informe especial #EnterpriseRecalibrated, un análisis de las principales marcas B2B del mundo

#PrNoticias #Actualidad #Noticias #Marketing

https://t.co/a6q2tvl0p5

[Interbrand @Interbrand]

🟢 THE THRIVE ARENA

For bold brand leaders, there's an extraordinary win-win opportunity to help their customers Thrive by having a deeper appreciation of the human condition and their wider circumstances.

Learn more ➡️ https://t.co/sjHRLa7vZ2

#ArenaThinking #wellness #health

[Interbrand @Interbrand]

💡 Best Global Brands

Five Questions with @Jill_Kramer, Chief Marketing and Communications Officer at @Accenture on how the brand is staying relevant: "What I focus on is consistency and simplicity."

https://t.co/BX56yy5z9U

#BGB2022 #BrandsAsActsOfLeadership #BrandValue

[Interbrand @Interbrand]

NEW EPISODE: @OutsideInPod

Anthony Capuano, CEO of @MarriottIntl sits down w/ @CharlesTrevail to discuss why he’s so optimistic about the long-term future of travel and how they're prioritizing #sustainability to drive growth.

▶️ Listen here: https://t.co/V7mLuLZHhY

[Marriott International @MarriottIntl]

Marriott International CEO Anthony Capuano joined Charles Trevail on the Outside In podcast to talk about the future of the travel industry and reshaping both the guest and associate experience in the years ahead. Listen to the full episode: https://t.co/v9AbHncSmT

[Campaign Middle East @CampaignME]

It's time we understood that DE&I shouldn't be treated as a vital driver of business, writes Interbrand’s Anna Johannes.

#diversity #culture #workplace @Interbrand

https://t.co/O4SxlM1ifQ

[Interbrand @Interbrand]

💡 Best Global Brands

Five Questions with Rita Felder, Director of Brand and Marketing Strategy at @MercedesBenz on creating a desirable #brand and much more: "We build on the emotions of our customers."

https://t.co/6exJ4suYHM

#BGB2022 #BrandsAsActsOfLeadership

[prnoticias @prnoticias]

Dado el creciente interés por el espacio #B2B, la consultora de marca @Interbrand lanza el informe especial #EnterpriseRecalibrated, una clasificación y un análisis de las principales marcas B2B del mundo ✔️

#PrNoticias #Actualidad #Noticias #Marketing

https://t.co/a6q2tvl0p5

[Campaign @Campaignmag]

Intersectionality and the path to progress – a view from Anna Johannes @Interbrand https://t.co/0b8QoLSKtm

[prnoticias @prnoticias]

#EnterpriseRecalibrated | @Interbrand: El crecimiento de las marcas B2B supera al de las marcas B2C ✅

La inversión en marca se ha convertido en un imperativo para las compañías que buscan construir una ventaja competitiva

https://t.co/a6q2tvlyeD