Intro

Book 1:1s and get direct advice from the founders of Zillow, Reddit, Kayak, and 3k+ more on Intro.
An @a16z company

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June is when most people coast. That's exactly why you shouldn't.

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@stevenborrelli Loved our conversation! Some many great takeaways.

- Sydney

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@NotGoKGreen Shoot us a DM! Happy to answer any questions you might have.

- Sydney

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@HorizonXBT Truly listening to customers is key.

- Sydney

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What's one thing you'd never outsource? (No matter how big you get)

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TikTok Shop can be a cheat code for discovery. But, it can also wreck your margins if the back end isn't ready.

@stevenborrelli's take is one most founders miss: the win isn't just "marketing harder". It's getting the inventory plan tight enough to survive the demand.

Send this to an e-com operator who's been thinking about launching on TikTok Shop.

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Step 1: Write down big goals.
Step 2: Actually show up for them.

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In the AI era, “the overlap” is your moat.

AI can copy tactics fast. The edge is the intersection of your unique taste, distribution, and insight that can't be replicated.

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This is your sign to be delusional about your goals.

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Don't confuse being busy with being effective.

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What's one role you wish you'd hired for sooner?

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Mentorship isn't a luxury. It's a shortcut with a proven track record.

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Fundraising has a way of exposing every insecurity a founder has ever quietly carried.

Send this to someone who needs the reminder that they're not alone.

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What's something you do every morning that actually moves the needle?

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Your calendar is a mirror. If you don’t like what you see, change the inputs.

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One intro could change your life. 🚀

Remember: there's a version of your business that exists on the other side of one really good conversation.

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What's a "best practice" in your industry that you think is completely wrong?

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Revenue doesn’t get “fixed.” It gets designed.

Stop relying on heroic months and start building repeatability.

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The edge is doing the boring work longer than everyone else.

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What do you know now that you wish someone had just told you earlier?