The interesting AI-in-CTV story is not creative automation.
It is workflow compression.
In political buying, the edge often comes from moving budgets, approvals, and inventory decisions faster than the next team.
The 2026 upfront looks less like a linear TV buy and more like an audience-allocation exercise across linear, AVOD, and FAST.
Political media plans that treat streaming as an add-on could miss the most efficient reach before fall inventory tightens.
Analysis | The murder of Rabbi Zvi Kogan in the UAE represents the culmination of fears that have often crept up over the years regarding the targeting of Jews abroad.
@sfrantzman
https://t.co/NtM6Aanfy0
@Myles_Younger It used to be machine learning
Then big data
Then it was all in the cloud.
Now it’s all Ai
Not to mention you gots have your dsp > Ssp > dmp with ctv and retail media is hot too.
All to say is, this is the year of mobile …