Jayo | DTC Ads

Learning Meta ads for clothing brands.

[Jayo | DTC Ads @jayodtc]

17. started this 3 weeks ago.

goal: help clothing brands scale with meta ads.

so far:

95 brands reached
first ad test: $0.20 clicks, 3% ctr
learned nobody reads long dms
0 clients (yet)
documenting every number, good or bad. follow along

[Jayo | DTC Ads @jayodtc]

@EcomWarriokhti 8% cvr while cpms are going crazy is the real flex here. is that mostly returning customers or is the landing page just that dialed?

[Umair Shaikh @1Umairshaikh]

If I don't make $100k in the next 6 months, I'll have no one to blame but myself.

[Jayo | DTC Ads @jayodtc]

@TheAaronAM rs

[Aaron Marquez @TheAaronAM]

If you’re not making mistakes you’re just not making it happen

[Jayo | DTC Ads @jayodtc]

@benradack this is why i built a "not enough data" rule into my calculator. if spend is under 2x your target cpa it doesn't grade it at all. $11 spent and 19x roas is just noise until it proves itself

[Jayo | DTC Ads @jayodtc]

@willia_mbrown agree. starting cold calls to tint shops tomorrow and i'm keeping the follow up call to 15 min max. owner's got a car on the lift, he doesn't want a 45 min pitch

[Jayo | DTC Ads @jayodtc]

@noabntz damn right before bfcm. did account quality give you a reason or just the generic "doesn't follow our policies"? seeing a lot of people get them back on request review lately

[Jayo | DTC Ads @jayodtc]

@xelacsecom we both hit day 30 today bro. 17 items in one order is crazy, was that one customer stocking up or a bundle deal?

[Jayo | DTC Ads @jayodtc]

30 days. 166 clothing brands reached. 0 clients.

learned a ton but i'm switching niches.

starting tomorrow i'm cold calling tint, ceramic coating and ppf shops.

one coating job can pay for a whole month of ads. the math just makes sense.

[Jayo | DTC Ads @jayodtc]

@weird_chase @ParTrix2 Trying to grow with ppl

[Jayo | DTC Ads @jayodtc]

@SelinUcarpkt Over here

[Jayo | DTC Ads @jayodtc]

@Emmyesdk Nope

[Jayo | DTC Ads @jayodtc]

@Just_michael2 Yoooo

[Jayo | DTC Ads @jayodtc]

@griffins_kh Not yet

[Jayo | DTC Ads @jayodtc]

@donnieads Nice clothing brands honestly don't have a huge roi potential as do service based businesses so Ive been thinking abt switching niches also in the US

[Jayo | DTC Ads @jayodtc]

@Kriizgonnachill Same. It's just manifesting🙂‍↕️

[Jayo | DTC Ads @jayodtc]

@Gaddafi0tl No

[Jayo | DTC Ads @jayodtc]

@iamaidenrao Go ahead

[Jayo | DTC Ads @jayodtc]

@toby02146568 Let's go

[Jayo | DTC Ads @jayodtc]

@Gaddafi0tl Yes