Jera Foster-Fell

Transforming how you show up on social media:
get strategic, be intentional, and let your freak flag fly
Founder of The Social Media Saloon

[Ramon Ray @ramonray]

Long form vs short form - @jerabean slays it with @ramonray - do what works best for YOU and your audience - more coming - powered by @ZohoSocial

[Social Media Examiner @SMExaminer]

Short-form video feels authentic. It's unvarnished, immediate, and barely edited.

You don't need high-level camera skills, perfect lighting, or an editing suite! You just have to show your real self to the camera and invite viewers to relate.

@jerabean explains in this clip from the Social Media Marketing Podcast with @Mike_Stelzner.

[Michael A. Stelzner @Mike_Stelzner]

Short-Form Video Strategy for Business With Reels and TikTok w/ @jerabean via @smexaminer https://t.co/syczG0Vgtv

[Adobe Express @AdobeExpress]

We’re excited to partner w/@marieclaire to present the Top 21 Creators to Watch!

Shout out to the incredible makers, but a special 🎉 for @ali_bonar, @jerabean & @shayla0h who were featured & helped launch Adobe #CreativeCloudExpress. We see you! 👀✨ https://t.co/zZLkMCuOIC

[Matt Navarra @MattNavarra]

2 NEW TIKTOK FEATURES

Do you have these yet?

1. Favourite comments

h/t @jerabean
https://t.co/CtypV0EFbp

[Later @latermedia]

New to TikTok: testing 300 character limits for captions (up from 150).

This could be major for allowing more space to add relevant keywords, so the algorithm can better surface your content to your target audience.

👀 c/o: @jerabean

[Matt Navarra @MattNavarra]

TikTok is testing a new direct tipping feature with select creators https://t.co/kYnp9aO6S6

[August Design Co. @august_designco]

@jerabean is killing it at #LaterCon ’s ‘How to Build a Campaign Across Platforms’ along with the other talented panelists ⚡️

[Later @latermedia]

Join us for our last two AMA LaterCon sessions inside the Later Social Club! ✨

Lineup:
⚡ 10/5 at 2 pm PT: @thelucasokeefe⁠
⚡ 10/6 at 9 am PT: @jerabean⁠

Join LSC: https://t.co/vIqYn169pU
⁠

[Matt Navarra @MattNavarra]

TikTok Launches New 'Playlists' Feature to Group Clips into Themed Collections https://t.co/PRzyA5fh1U

[Later @latermedia]

Content tip from @jerabean: Try making your sponsored content stand out in a big way from your typical content — you'll grab people's attention and make it hard for them to turn their eyes away!

[Later @latermedia]

"What's different about working with an influencer is they are so connected to their community... so you (as a brand) get to tap into that connection." -@jerabean

[Later @latermedia]

Are you thinking about starting your own business? Or wondering what entrepreneurial life is really like? Our Later friend @jerabean is sharing all of her insider tips on entrepreneurship, social media growth, and starting her own business⚡️👇 https://t.co/rc9giQ1jIN

[Jera Foster-Fell @jerabean]

The only thing you’re doing totally wrong is giving up because you don’t think you’re doing it totally right in too short of time.

[ViralStat @ViralStat]

Who you should follow in 2021 if you're looking for #digitalmarketingtips?
Check out the ranking of the Top25 #TikTok #digitalmarketing experts from all across the🌎
Includes: @TheMrsPedersen @jerabean @digitalpratik @jeffcouret @YulyBordonado & @JacksonZaccaria

[Jera Foster-Fell @jerabean]

You say: “My competition is everyone and everything around me...”
I say: “Your competition is everything INSIDE of you.”

[Jera Foster-Fell @jerabean]

Sink your teeth into hard work:

💥 DEFINE YOUR PURPOSE
👫🏼 UNDERSTAND YOUR AUDIENCE
🏛 CREATE YOUR BRAND PILLARS
📈 CONSISTENCY
❤️ VULNERABILITY
💬 GIVE OUT THE ENGAGEMENT YOU HOPE TO RECEIVE BACK
😩 WILLINGNESS TO NOT ALWAYS GET IT RIGHT
🙏🏼 COMMUNITY VS VANITY METRICS

[Malibu Drinks US @MalibuDrinksUS]

Pro tip 👉 How to add #ABitOfSunshine at home☀️

Turn your:
🔸 balcony/porch ➡ hammock hangout
🔸 bar ➡ at-home tiki bar
🔸 virtual happy hour ➡ virtual tropical-theme party like @jerabean
🔸 tub ➡ swim up bar

[Jera Foster-Fell @jerabean]

These “rules” of Instagram end up leading to microscopic questions that become intensely magnified, thus leaving the important questions in the shadows.

Replace “What is the best day and time to post?!” with “Am I spending time giving out the engagement I hope to receive back?”

[Jera Foster-Fell @jerabean]

“Tough to get to. Tougher to explain. But once you get here, you get it.” This is what they say about Marfa, Texas, and after a mere 24 hours here (and gosh I wish we were staying for longer), it’s safe to say, I GET IT.