Short-form video feels authentic. It's unvarnished, immediate, and barely edited.
You don't need high-level camera skills, perfect lighting, or an editing suite! You just have to show your real self to the camera and invite viewers to relate.
@jerabean explains in this clip from the Social Media Marketing Podcast with @Mike_Stelzner.
We’re excited to partner w/@marieclaire to present the Top 21 Creators to Watch!
Shout out to the incredible makers, but a special 🎉 for @ali_bonar, @jerabean & @shayla0h who were featured & helped launch Adobe #CreativeCloudExpress. We see you! 👀✨ https://t.co/zZLkMCuOIC
New to TikTok: testing 300 character limits for captions (up from 150).
This could be major for allowing more space to add relevant keywords, so the algorithm can better surface your content to your target audience.
👀 c/o: @jerabean
Join us for our last two AMA LaterCon sessions inside the Later Social Club! ✨
Lineup:
⚡ 10/5 at 2 pm PT: @thelucasokeefe
⚡ 10/6 at 9 am PT: @jerabean
Join LSC: https://t.co/vIqYn169pU
Content tip from @jerabean: Try making your sponsored content stand out in a big way from your typical content — you'll grab people's attention and make it hard for them to turn their eyes away!
"What's different about working with an influencer is they are so connected to their community... so you (as a brand) get to tap into that connection." -@jerabean
Are you thinking about starting your own business? Or wondering what entrepreneurial life is really like? Our Later friend @jerabean is sharing all of her insider tips on entrepreneurship, social media growth, and starting her own business⚡️👇 https://t.co/rc9giQ1jIN
Sink your teeth into hard work:
💥 DEFINE YOUR PURPOSE
👫🏼 UNDERSTAND YOUR AUDIENCE
🏛 CREATE YOUR BRAND PILLARS
📈 CONSISTENCY
❤️ VULNERABILITY
💬 GIVE OUT THE ENGAGEMENT YOU HOPE TO RECEIVE BACK
😩 WILLINGNESS TO NOT ALWAYS GET IT RIGHT
🙏🏼 COMMUNITY VS VANITY METRICS
Pro tip 👉 How to add #ABitOfSunshine at home☀️
Turn your:
🔸 balcony/porch ➡ hammock hangout
🔸 bar ➡ at-home tiki bar
🔸 virtual happy hour ➡ virtual tropical-theme party like @jerabean
🔸 tub ➡ swim up bar
These “rules” of Instagram end up leading to microscopic questions that become intensely magnified, thus leaving the important questions in the shadows.
Replace “What is the best day and time to post?!” with “Am I spending time giving out the engagement I hope to receive back?”
“Tough to get to. Tougher to explain. But once you get here, you get it.” This is what they say about Marfa, Texas, and after a mere 24 hours here (and gosh I wish we were staying for longer), it’s safe to say, I GET IT.