John Jefferies | jjefferies.eth

CMO

[John Jefferies | jjefferies.eth @johnjefferies]

Make America the Crypto Capital of the World by Tuning the US Travel Rule

Trump's EO, Strengthening American Leadership in Digital Financial Technology, covered much ground. It included a Digital Asset Working Group, a CBDC ban, and the rescinding of EO 14067, which had restricted the development of the US digital assets industry. Rescinding it opens the door to rethinking the FATF Travel rule in the context of immutable ledgers and artificial intelligence.

I propose these changes to the US Travel Rule:
1. Raise reporting threshold to $10k like cash or even better $50k
2. Combine blockchain analytics and curated address databases of ransomware, phishing, fraudulent transactions, and stolen crypto
3. Use AI to identify related payments, correlate risky patterns, and confirm transaction riskiness
4. Deploy safe harbor communication so exchanges can share information about risky transactions

This new Travel Rule would make US exchanges more competitive and better at stopping terrorist funding and illicit use of crypto.

It would cost much less.

@DavidSacks
@cdixon @tayvano_
@CointelegraphMT @bankless @CoinDesk @TheBlock__ @thedefiant

[Nathan Lambert @natolambert]

https://t.co/Qi6RoVGvxr

[The Kobeissi Letter @KobeissiLetter]

It gets worse:

In 2024, public EU tech companies paid just €3.2B in income tax.

Meanwhile, the EU fined US tech companies €3.8B, which is MORE than the combined tax revenue from all public EU tech companies.

And, if just SAP moved from Europe to the US, the EU would lose ~50% of this tax revenue.

The EU is basically funding itself through fines on US tech.

[John Jefferies | jjefferies.eth @johnjefferies]

@chunliweb3 generate a image of a black german shepherd dog surfing and pulling a bottom turn on a hollow five foot wave

[John Jefferies | jjefferies.eth @johnjefferies]

@cryptokelley Great piece, Kelly. In the AI age, brand gravity will matter more than ever.

[Kelley Weaver @cryptokelley]

4/ Bottom line: the winners won't just be the most efficient chains—they'll be the ones people genuinely want to use and can't help but talk about.

I'd love to hear your thoughts! Read the full piece here: https://t.co/wJDmf5YMOb

[Charles Guillemet @P3b7_]

🚨 There’s a large-scale supply chain attack in progress: the NPM account of a reputable developer has been compromised. The affected packages have already been downloaded over 1 billion times, meaning the entire JavaScript ecosystem may be at risk.

The malicious payload works by silently swapping crypto addresses on the fly to steal funds.

If you use a hardware wallet, pay attention to every transaction before signing and you're safe.

If you don’t use a hardware wallet, refrain from making any on-chain transactions for now.

It’s still unclear whether the attacker is also stealing seeds from software wallets directly at this stage.

Excellent report here: https://t.co/5CtiZJHYsN

[John Jefferies | jjefferies.eth @johnjefferies]

According to Massachusetts Institute of Technology, 95% of enterprises see no returns on #GenAI, that’s operator error, not a technology failure. ⚠️

Most teams tried #ChatGPT, bought tools, skipped AI education, have no process, then blame the tech when the ROI sucks.

Winners automate the boring stuff, focus on workflows, impose governance, and assure quality, while losers chase shiny objects.

Try this instead:
1. Pick one costly choke-point; target a single metric 📈
2. Issue Prompt Engineer licenses and impose code signing 🔏
3. Embed the triggers, humans, and governance in workflows
4. Set up evals and automate QA: drift alerts, rollback plan. 🧪
5. Buy where speed matters. Build where you have data moats.
5. Kill what doesn’t pay in 90 days. 📈

Start small, measure, scale what works.

[John Jefferies | jjefferies.eth @johnjefferies]

Many posts offer the silver bullet Brand Voice Prompt.
They may help your AI speak less like a robot.
But, these will not pass the sniff test.

Nothing I've seen or built until @AIbuildlab
AI Build Lab has delivered an authentic, personalized brand voices that I would trust in an AI agent to write messages for my brands.

Their secret to producing an authentic, reliable brand voice is a combination of:
- PhD-level linguistic analysis
- 10 Specialized AI agents
- Retrieval-Augmented Generation @CassidyAI's #RAG database
- Evaluations (Evals) that apply fundamental Total Quality Management techniques to continuously monitor and improve brand voice quality

Thanks to @Saradavison and @tylerfisk for generously sharing these top .1% AI agent-building skills.

#TQM for #AIAgency

[John Jefferies | jjefferies.eth @johnjefferies]

AI is Corporate Ozempic says @profgalloway
CEOs started thinking I want the great taste of growth without the calories of more people.

“If you're really good, this is really good news for you.
AI is gonna take the top 10% who work really hard and are really creative and know how to leverage these tools and just make them fu----g warriors. I mean, they're just going to be monsters.”

Follow some of my friends to stay on the winning side of this trend.
@paulroetzer, @LizaAdams, @rachel_l_woods, @crestodina, @nlw, Nicole Leffer

[John Jefferies | jjefferies.eth @johnjefferies]

I hate to sound like a broken record, but today's Ripple supply chain attack highlights the need for Software Bills of Material in web3.
#XRP #SBOM #ledger

[John Jefferies | jjefferies.eth @johnjefferies]

Applying Travel Rule to blockchain transactions threatens the financial security and physical security of cryptocurrency holders.

These 10 recommendations to minimize correlation risk for digital asset users and reduce illicit finance:

1. Minimize data sharing
2.Encrypt data at rest and in motion 🔒
3. Integrate blockchain analytics with Indicators of Cryptocrimes ⛓️
4. Utilize AI for AML
5. Deploy Kill Switches at VASPs and DApps. 🔫
6. Publish Proof of Reserves and Liquidity. 🔎
7. Software Bill of Materials (SBOMs) for VASPs, DApps, and wallets.🔍
8. Secure information sharing of suspicious activity ✉️
9. Accept Zero-Knowledge Proofs for proof of control of un-hosted wallets. ✅
10. Verifiable Digital Identity 🪪

Applying Travel Rule to blockchain transactions creates a correlation risk for users by sending blockchain addresses along with physical addresses, potentially exposing current account balances and transaction histories tied to their physical addresses.

These recommendations were sent to the FATF VACG and would reduce digital asset money laundering, crypto crime, and terrorist financing.

[John Jefferies | jjefferies.eth @johnjefferies]

Open AI introduces Verified Organizations.
KYB will be required to access advanced new models.
Not all organizations will be eligible for verification.
Is KYC next?

[John Jefferies | jjefferies.eth @johnjefferies]

Top 5 US Treasury Rules Impacting Digital Assets
Sure #DAWG, the SEC, and the CFTC get most of the crypto headlines.

BUT, the Treasury Department is responsible for minimizing illicit crypto payments and eliminating terrorist financing with digital assets through:
Anti-money laundering rule
Counter-terrorist financing and the
Office of Foreign Assets Control (OFAC)

I want to highlight the top 5 Treasury docs impacting US digital assets businesses and request the Digital Asset Working Group (DAWG) immediately pause the digital asset Travel Rule in the US.

Funds “Travel” Regulations: Questions & Answers
- FinCEN Advisory 7, January 1997
Impact: 28-year-old advisory specifies what data about each other’s customers' financial institutions must send in transfers of over $3000 between banks and other money service providers.

Application of FinCEN’s Regulations to Persons Administering, Exchanging, or Using Virtual Currencies
- FinCEN Advisory, FIN-2013-GOO1
Impact: A 12-year-old advisory classifies CVC exchanges as money transmitters imposing FinCEN registration, reporting, and recordkeeping. In 2013, bitcoin was only $13 before smart contracts, ERC 20 tokens, NFTs, stablecoins, and utility tokens.

Application of FinCEN’s Regulations to Certain Business Models Involving Convertible Virtual Currencies
- FIN-2019-G001
Impact: Clarified application of BSA regulation to centralized exchanges (CEXs) as Impact: As Money Transmitters CEXs must implement anti-money laundering and counter-terrorist financing programs, including the ‘travel rule’

Advisory on Ransomware and the Use of the Financial System to Facilitate Ransom Payments
- FinCEN Advisory, FIN- A2021
Impact: Established a special SAR category for ransomware reporting based on unusual customer activity, not blockchain analytics and open-source ransomware intelligence.

Gross Proceeds Reporting by Brokers that Regularly Provide Services Effectuating Digital Asset Sales
- Internal Revenue Service Rule, RIN 1545-BR39 - December 30, 2024
Impact: Extends broker reporting requirements to participants in the digital asset industry. Notably, last-minute inclusion of DeFi platforms in the law.
We will explore each of these threads in the coming days and appreciate everyone’s point of view.

Please join the conversation by commenting, asking questions, and providing feedback, or join the TRISA community call any Thursday at 9a PT - DM me for an invitation.

@DavidSacks
@PamBondi
@KristiNoem
@RussVought45
@michaelgwaltz
@howardlutnick
@StephenM
@CarolineDPham
@BrianQuintenz
@markandressen
@UyedaMark
@TravelRule

#digitalassets #regulation #travelrule #deregulation

[John Jefferies | jjefferies.eth @johnjefferies]

I am stoked to help fix a problem that almost everyone in the US experiences.

[SecureG_io @SecureG_IO]

Imagine it safe to answer your phone again.
Branded Calling ID restores trust in voice calls in a secure, open way.

Thanks for noticing. @DarkReading

@CTIA , @mitre, @TMobile , @FCC , @NIST
https://t.co/p7kP7zGQQL

[John Jefferies | jjefferies.eth @johnjefferies]

Now your mom can allocate part of her portfolio to ETH through her broker without a web3 wallet or “sketchy” exchange.

The SEC approved eight ETFs, including the Grayscale Investments (ETH), franklintempleton (EZET), VanEck (ETHV), Bitwise Inc (ETHW), 21Shares (CETH), Fidelity Investments Fund (FETH), iShares Diversified Alternative Products Trust (ETHA) and the Invesco Galaxy (QETH).

[John Jefferies | jjefferies.eth @johnjefferies]

@kaspotz the car known as SILVRR

[John Jefferies | jjefferies.eth @johnjefferies]

TRISA <> TRP Bridge extends the protection of shared Travel Rule data to all CEXs! 🌎🌉🌍

Open, interoperable solutions enable crypto compliance without sacrificing confidentiality.

#Crypto #Compliance #FATF #TFR

@Carol_VanCleef@Carol_VanCleef @davejevans
@rotationalio @OpenVasp

https://t.co/bw0SYbrE9Y