Jonathan Hunt

VP of Media / Content @HubSpot | Prev. leading marketing @VoxMedia, @Complex Networks, @VICE, @NatGeo

[Alex Kantrowitz @Kantrowitz]

Now that we've become dependent on AI models, are the prices about to go up?

In many cases, the model makers are creating far more value than they are capturing with token fees, and there's room to double (or even triple) the rates we pay.

That's what I think at least. VC @pitdesi says that since there's so much competition, we may see prices stay stable or even fall. That would be great news for us, maybe not as great for those investing in OpenAI, Anthropic, and the rest of the gang.

Your thoughts?

[Jonathan Hunt @jonathan_h]

@businessbarista As long as you’re also selling posters of Lamborghini Countachs and other sick supercars I’m there.

[Pat Walls @thepatwalls]

Wow seems you guys LOVE our new series.

300K+ views in 24 hours!

Our goal is to show the REAL day in the life of builders & how they get so much done.

Who should we cover next?

[Jonathan Hunt @jonathan_h]

@thepatwalls @RobHoffman_ @samwallsx 100% 🎯. Clipping is getting conflated with editing. Clipping is mechanical. Editing is taste and both require great source material. Clip garbage and it’s still garbage.

[Jonathan Hunt @jonathan_h]

@YouTube My first million

[Jonathan Hunt @jonathan_h]

@zrkann Building the largest owned media network in b2b.

[Jonathan Hunt @jonathan_h]

@gavinpurcell 100%. They’re killing it.

[Jonathan Hunt @jonathan_h]

Futurepedia stays editorially independent. We bring HubSpot Media's monetization and growth engine to a network that's already built audience and trust.

Welcome to the team, Saj, Kevin, Andrew, Bryce and the whole Futurepedia crew! https://t.co/Aoel3ANHCs

[Jonathan Hunt @jonathan_h]

HubSpot Media just acquired Futurepedia — the largest AI education network on YouTube!

Not a news brand. Not a talk show. A network that teaches 2.1 million people how to actually use AI.

[Jonathan Hunt @jonathan_h]

Combined with Mindstream and Marketing Against the Grain, we now operate the largest media network for AI enablement — 3.6M+ followers across platforms.

Futurepedia also joins our broader media portfolio including My First Million, The Hustle, Starter Story, and more.

[Jonathan Hunt @jonathan_h]

@thesamparr 🎯 take

[Jonathan Hunt @jonathan_h]

@ckaiwu @Jason +1 Ace is probably your best bet for downtown BK.

[Jonathan Hunt @jonathan_h]

@danielcberk LOI is in the mail

[Pat Walls @thepatwalls]

You never really know how news like this is going to land.

The response over the last 24 hours has been overwhelming.

Thank you for the messages, the stories, and the kind words about how Starter Story impacted you. It might take me a month to read them all.

When you’re in the day-to-day, you forget to zoom out and see how many people were part of the journey.

I underestimated that.

THANK YOU.

[Jonathan Hunt @jonathan_h]

Starter Story will remain editorially independent.

HubSpot Media will invest in/accelerate their continued growth—same mission, bigger runway.

Welcome, @thepatwalls, @samanthaawalls, @gus_tiffer and the Starter Story team! https://t.co/SO87JulT0D

[Jonathan Hunt @jonathan_h]

HubSpot Media is acquiring @starter_story!

Information is everywhere. Help is harder to come by.

Starter Story doesn’t just interview founders.

They help them by pulling out the details most people skip: tradeoffs, mistakes, playbooks, pricing, what actually worked, and why.

[Jonathan Hunt @jonathan_h]

Small businesses are a core customer base for @HubSpot.

Starter Story reaches early-stage founders at a moment that matters—when they’re choosing tools and building real momentum.

[Pat Walls @thepatwalls]

8 years ago, I started a side project inside of a tiny Starbucks.

Today, Starter Story is being acquired by @HubSpot.

Here’s how it happened.