It has never been more important to talk and to be face-to-face than now.
The @ProcterGamble GR Team came together last month in Geneva for the EU Legal/GR Conference. It was so great to reconnect in person!
The @EU_Justice & Consumer Policy Advisory Group held a workshop on sustainable consumption. Nadia Viva, @ProcterGamble’s CCO Global Fabric & Home, presented the “Ariel Cold Wash” campaign. Did u know that dropping the laundry temp 40C ➡30C saves 35% of lifecycle CO2 emissions?
Let's think of laundry’s carbon footprint as an iceberg. The tip would be ingredients, manufacturing, transportation & packaging, but below water is from the in-use phase of products, mainly heating the water to clean our clothes!
https://t.co/XKHZEqzdJ5
It was a pleasure for our Brussels Gov Rel team to host Debbie Majoras, Chief Legal Officer & Secretary of @ProcterGamble in Brussels last week! For our newer team members – some hired during covid – this was 1st opportunity to meet Debbie & learn from her on EU-US relations !
Turning the temperature dial down to 30°C or below is the single biggest way to reduce the #environmental impact of each wash load.
Find out why this is important by reading the article at @POLITICOEurope: https://t.co/KlVr6RQs0K
#WashCold#Sustainability
Today the EU #Sustainable Packaging Legislation Roundtable by @Hokomora enabled an interesting discussion on the upcoming Packaging and Packaging Waste Directive. Thank you for sharing your views MEP @MaxovaRadka, @ProuzaTomas, Mr Pellegrini, Ms Mat’atkova & @MIWAeu!
It's high time that business should look at their product #innovation through the lenses of #sustainability. P&G's launch of solid shampoos is just that: Simple, logical, impactful innovation to tackle #plasticpollution !
Water scarcity is a global threat with many regions impacted by a lack of access to clean drinking water. @ProcterGamble announced a strategy to build a #WaterPositiveFuture that can sustain people and nature now, and for generations to come. #ItsOurHome
https://t.co/N26QuwncSD
Reducing energy on everyday actions is the 🗝 to unlock sustainable consumption! Sundar Raman, CEO for Fabric & Home Care at @ProcterGamble & Peter Bakker President of @wbcsd explain how washing at lower temperature leads to a sustainable environment:
https://t.co/L4x00FGrGV
Big thanks to all participants who joined our 1st 2022 AIM Brands Insights Event on #ConsumerEmpowerment & #Nudge, for the great insights and exchange of views & ideas! Delighted to have had experts in behavioural science, marketing and policy around the table.
#Brands4Consumers
Thank you @AmChamEU & team for this amazing night full of music & #youth#Entrepreneurship ! It was great to be able to meet everyone in person again, old friends & new colleagues!
Industry can help curb emissions, by implementing holistic LCAs including all phases of a products' life. Sundar Raman, CEO for Fabric & Home Care at P&G & Peter Bakker President and CEO of the @wbcsd discuss how to accelerate industry decarbonization.
https://t.co/bbnyyntMx7
#Water scarcity is a growing global #threat, with many regions already impacted by a lack of access to clean drinking water. @ProcterGamble has announced a new comprehensive strategy to help address the global 💧crisis. Read more below:
We will advance this strategy through product innovation, on-the-ground action in water-stressed areas, and our leadership of the @50LHome Coalition. Learn more: https://t.co/cOdFPxHKV1 #ItsOurHome
Today saw outreach from the packaging value chain to the highest levels of the EU Commission in a call for 1 single circular economy, not 27 separate economies. Protecting the EU single market should be a key priority of the upcoming revision of #PPWD. #packaging#circulareconomy
Today, 60 associations from the #Packaging value chain issued a joint letter to call on the #EU to create one single #circulareconomy, not 27 separate ones, & to take action against national packaging legislation infringing the #singlemarket.
📄Read here: https://t.co/Yd4uH9wGwl
P&G is delighted to have the opportunity to partner with the @GATFnews (Global Alliance for Trade Facilitation). This is an excellent initiative that brings together private and public sector expertise to facilitate trade across national borders!
And the list keeps growing!
The world’s biggest consumer goods company, @ProcterGamble, has become yet another leading international business to partner with the Global Alliance for Trade Facilitation. 🎉
Read more 👉 https://t.co/NF92Xsl7Rj
#tradefacilitation@GATFnews
✅#EUFunded research & innovation for #EUGreenDeal
🟢€1⃣ billion
🟢7⃣3⃣ projects selected for funding
➡️to accelerate a just & sustainable transition to a ♻️climate-neutral 🇪🇺 by 2050
#HorizonEU#Horizon2020
👉 https://t.co/sKhzGVwycT
A timely initiative from @AIMbrands! The inclusion of harmonised sorting instructions in the revision of PPWD will address the proliferation of divergent labelling rules that undermine the #EU market for all packaged goods. We need one Single Circular Economy!
Have you ever wanted to responsibly sort your waste but found it confusing🗑️🚮? AIM Brands want to change that and call for an EU harmonised system providing consumers with clear sorting instructions.
Watch this video to learn how👇!
#Brands4Consumers
https://t.co/V9nNvkDrPh.
A must-watch documentary revealing illegal and anticompetitive behaviour of hypermarkets and retail alliances vis-à-vis their clients and suppliers. Time for @EU_Commission to investigate their conduct and go against such anti-competitive behaviour!
https://t.co/7JrtkWiFYj