Kelli Koladish

creative direction | graphic design | web design | marketing | I help businesses see their website through their customers' eyes instead of their own.

[Kelli Koladish @kellikoladish]

Your website colors aren't just pretty. They're a conversion strategy. 🎨

Red = urgency. Blue = trust. Green = growth.

Master color psychology and watch your conversions climb. We broke down everything small business owners need to know in our latest guide.

Read it now → https://t.co/HGR7KH5AcG

[Lawrence Chasse @lchasse]

PSA if you are using AI to be a performer in your ads, New York has a new law in effect.

https://t.co/OPFo6z0u4J

[Kelli Koladish @kellikoladish]

Nobody talks about line spacing enough.

Tight lines = cognitive strain.
Cognitive strain = people leaving.
People leaving = lost revenue.

Set your line height to 1.6. Takes 30 seconds.
It's the cheapest UX improvement you'll make all year.

[Trung Phan @TrungTPhan]

Google is sitting on a massive clothing and home textiles opportunity

[Kelli Koladish @kellikoladish]

The best font for your website is not your favorite font.

It's the one your customer can read comfortably, trust instinctively, and associate with your brand consistently.

Design for them. Not for you.

[Kelli Koladish @kellikoladish]

@redsteeze Sh-boom sh-boom

[Kelli Koladish @kellikoladish]

@nypost the pixel blur 😂

[Kelli Koladish @kellikoladish]

7 typography trends worth knowing in 2026:

1. Variable fonts (faster load times)
2. Oversized bold headlines (instant hierarchy)
3. Fluid type (scales across all screens)
4. Serif fonts (trust + warmth are back)
5. Kinetic/animated text (personality with purpose)
6. High-contrast type (better accessibility + clicks)
7. Generous line spacing (readability = retention)

Pick one. Implement it this week.

[Kelli Koladish @kellikoladish]

Your website fonts are making (or breaking) your first impression in 0.05 seconds. ⚡

Here are some typography trends helping small business websites build trust and keep visitors reading:

🔤 Variable fonts for faster load times
📱 Fluid type that works on every screen
🖋️ Serif fonts making a big comeback
↔️ White space that actually breathes

Full breakdown 👇
🔗 https://t.co/454H238InQ

[Chris Bakke @ChrisJBakke]

Okay we need to let Marlboro start running ads again

[Kelli Koladish @kellikoladish]

WordPress tip nobody talks about enough:

Press "/" anywhere in the Gutenberg editor to instantly search for and insert any block.

No clicking. No scrolling through menus.

Just type what you need and go.

Bookmark this. 🔖

[Kelli Koladish @kellikoladish]

@sciencegirl Ewww

[Kelli Koladish @kellikoladish]

5 Gutenberg blocks every small business website needs:

1. Columns — side-by-side layouts
2. Cover — bold image + text sections
3. Buttons — clear calls to action
4. Group — movable section containers
5. Reusable Blocks — build once, use everywhere

[the once and future yinzer @angrypsulib]

“He’s in the far right lane on the Ft. Pitt Bridge trying to get to PNC Park. Don’t let him merge. Send him to Monroeville”

[Kelli Koladish @kellikoladish]

Most small business owners are paying for website edits they could do themselves in 5 minutes.

WordPress Gutenberg blocks change everything.

Here's your no-fluff beginner guide 👇

https://t.co/sJSfOc75jA

[Kelli Koladish @kellikoladish]

Brand evolution isn't about starting over.

It's about closing the gap between:

Who you've become
and
How you're still showing up.

That gap is costing you clients right now.

[Kelli Koladish @kellikoladish]

Your brand should act like a filter.

Attracting the right people.
Repelling the wrong ones.

If you keep getting bad-fit inquiries, your brand isn't broken.
It's just sending the wrong signal.

Fix the message. Fix the filter.

[Kelli Koladish @kellikoladish]

@sonyxperia Ahhhh

[Kelli Koladish @kellikoladish]

@nypost Shhhh everyone. It’s a huge secret! 🤫

[Kelli Koladish @kellikoladish]

Signs your brand is overdue for evolution:

→ You cringe at your own website
→ Your voice changes per platform
→ You keep attracting wrong-fit clients
→ Your competitors look more polished
→ Your business grew but your brand didn't

None of these are permanent problems.
All of them are fixable.

Start with an audit. Fix the gaps. Move forward.

[Kelli Koladish @kellikoladish]

Your brand got you here.
But will it get you there?

77% of consumers buy based on brand name alone.

If yours feels outdated, misaligned, or just... off, it's time to level up.

Here's how to spot the signs and what to do next 👇
https://t.co/U5afJ6DyS9