Laura Peruchi

Lifestyle, beauty, food, thoughts and the struggles about living in the most amazing city in the world!

[Thiago Ghisi @thiagoghisi]

Super proud of this new long-form piece my wife, @lauraperuchi, published today sharing her journey on taking control of social media rather than letting social media control you. Her reflections really hit home, especially for anyone looking to dial down time spent scrolling through Instagram, TikTok, or even here on X—and spend more time on the stuff that truly matters.

In the article, she highlights a few realities of digital life that I think are worth pondering:

1. Two-Dimensional Avatars

> Social media platforms flatten other human beings into two-dimensional avatars, making it all the easier to see our enemies—or perceived enemies—not as fellow people, but bullseyes on which we can perfect our aim". And we believe it is a productive way to fight for our beliefs. "But what does winning a debate actually do? Does it change minds? Does it advance social justice causes? That would be lovely if so, but I worry that it is more of a performance for those who have already made up their minds. An opportunity to impress those who already agree with us."

Arguing online might feel productive, but does it really change minds—or just perform for those who already agree with us?

2. Parallel World Pressure

The internet can become a parallel world where we’re always worried about how we look, what we post, and whether we’re “interesting enough.” We end up surrounded by content we didn’t even want and feel drained, not inspired.

3. The Art of Being Bored

We’ve forgotten how to be bored. Constant scrolling (on Instagram, TikTok, or even here on LinkedIn) robs us of the mental downtime we need for genuine creativity and reflection.

4. Identity Beyond the Screen

Laura also asks tough questions: Who am I outside this internet world—especially if being online is part of my job? How do I define myself when social metrics stop mattering?

5. The Illusion of More Time = More Success

Will spending more time mindlessly scrolling really help you reach your goals—or make you happier or healthier? Probably not.

This piece also reminded me of a Cal Newport concept called the “virality trap”—the flawed idea that if we just post more and chase attention, we’ll somehow break through. In reality, it can be counterproductive, fueling anxiety and detouring us from the deeper, more meaningful work that truly moves the needle.

If you’re feeling that social media fatigue, give Laura’s article a read. There’s a lot to learn about using these platforms with intention instead of letting them call the shots.

Link 👇

[Laura Peruchi @lauraperuchi]

@ricocomvc eu chamei várias vezes antes de mandar a msg no X... toda vez eu recebia a mesma msg:
*Assistente Rico:* Abrir sua conta com a gente é a primeira etapa para começar a *investir de uma maneira simples e inteligente*!

[Laura Peruchi @lauraperuchi]

@ricocomvc Bom dia! Como podemos entrar em contato com o suporte? O whatsapp só dá a mesma msg automática.

[Laura Peruchi @lauraperuchi]

@ricocomvc Já consegui resolver, mas como faz pra falar com vcs pelo whats no futuro?

[non aesthetic things @PicturesFoIder]

How much men know about women’s bodies 😬

[Laura Peruchi @lauraperuchi]

@JoanaCannabrava Fiquei um tanto decepcionada em ver umas figuras que estavam envolvidas com esses jogos na estreia do Masterchef semana passada...

[Laura Peruchi @lauraperuchi]

toda vez que a gente reclama do sistema de saúde nos eua tem algum sabichão que diz que quando vc recebe uma conta absurda é só ligar e reclamar que dão desconto. pois bem... tentei. não me deram desconto nenhum

[Laura Peruchi @lauraperuchi]

@kristhhs Eu só senti o aftershock. É um negócio estranho… O primeiro eu não senti e fiquei sabendo pelo WhatsApp. Bizarro, deu um medo sabe?

[Laura Peruchi @lauraperuchi]

das coisas que eu nunca sequer imaginei vivenciar: terremoto em NYC. olha, o que mais tá faltando?

[Laura Peruchi @lauraperuchi]

@kellenbaesso Tudo bem, foi mais o susto 🥲

[Laura Peruchi @lauraperuchi]

@daniellegmoura Tudo sim! ❤️🙏🏻 tirando o susto

[harry @harryc1018]

samantha: earthquake? i thought that was just my pussy
charlotte: that was so scary, i’m glad the girls are okay
miranda: oh right i should check in on steve and brady
carrie: big is moving to paris

[Fabien Levy @Fabien_Levy]

.@NYCMayor and senior administration officials will be holding a briefing to discuss the impacts of the earthquake at 12 PM at @nycemergencymgt HQ. Schedule to follow.

You can stream online at https://t.co/jCxUgT3gwj.

[NYTPitchbot @DougJBalloon]

We wanted to understand what caused today’s earthquake in New York City. So we talked to three unvaccinated Trump Media investors at a Chick-fil-A in Staten Island.

[Laura Peruchi @lauraperuchi]

@TasneemNabi @1WriteofPassage Gotham writers is def like that

[Laura Peruchi @lauraperuchi]

O anúncio no enjoei é: dr. martens bota de cano curto vegan - percebam que tem VEGAN no título do anúncio.

A pergunta da pessoa: é couro vegano ou é couro original de boi q mugi?

[Laura Peruchi @lauraperuchi]

@HeloRighetto ainda não fiz substack, mas toda vez que enviava a minha newsletter, perdia assinantes... dava um ódio kkk

[Sahil Bloom @SahilBloom]

I can't stop thinking about this quote:

"Some people die at 25 and aren't buried until 75." - Benjamin Franklin

You get one chance at this life.

Be relentless in your pursuit of your dreams.

[Laura Peruchi @lauraperuchi]

nada como aprender uma língua nova pra fazer a gente ser humilde. francês tá ó... pisando em mim.

[Laura Peruchi @lauraperuchi]

@HeloRighetto Preciso ver!

[Laura Peruchi @lauraperuchi]

não vi os outros filmes indicados mas não gostei que Society of Snow não levou melhor filme estrangeiro e só minha opinião importa como assimmmmm