Lauren Capone

[Lauren Capone @laurencap1]

@BushLeagueOpen Going to be a big day for @dougporzio! The streets are buzzing about it!

[Playfly Sports @PlayflySports]

#PlayflyInsights: Didn’t they tell you Rihanna was a savage? ❤️‍🔥
Let’s allow the brand exposure to speak for itself ⤵️

#SuperBowlHalftimeShow #Rihanna #FentyBowl #AppleMusicHalftime

[Playfly Sports @PlayflySports]

#PlayflyInsights : Gen Z and Millennials are leading the charge for viewership in women's sports!⚡️
Our insights show 22% adults prefer watching women's sports over men's with 1 in 3 Gen Z and Millennial viewers preferring women's to men's.

[Fisk University @Fisk1866]

History = made ✅

Fisk University is the 1st HBCU program to compete at the @ncaa level!

#fiskgymnastics #fiskuniversity #super16 #hbcu #explore #morganprice

[Jason Notte @Notteham]

When @Take5Oil_Change wanted to hit specific markets across the U.S. without making a costly investment in a national ad, it turned to @PlayflySports's @HomeTeamSports web of regional sports networks. @Adweek looks at the advantages of that game plan. https://t.co/syYYJBlZJ2

[Kristi Dosh @SportsBizMiss]

Love this new student athlete-hosted broadcast from @PlayflySports where Michigan State football athletes @payton15thorne and @JaydenReed5 will provide commentary during Michigan State's men's basketball tourney games. https://t.co/FKd4Z1loPf

[Playfly Sports @PlayflySports]

The next chapter of NIL at Playfly Sports is here!

Presenting: Campus Cast Live 🔊💻 a student-athlete hosted second-screen experience debuting this weekend with @payton15thorne and @JaydenReed5

More details: https://t.co/s1Tml7sHCn
#sportsbiz #NIL

[Bret McCormick @Bretjust1T]

. @PlayflySports is growing like crazy, including a new office that will open north of Philly next month. It has a basketball court
https://t.co/AfxeZTgaSv
Company was created in 2020 and has doubled in employees to around 400, double-digit revenue growth in every line of biz

[ADWEEK @Adweek]

In recent years, RSNs have faced an existential threat with the rise of streaming and waning viewership. But Home Team Sports’ revenue and upfront spend are on the rise—even after a fraught 2020 sports season.

Adweek's @_oliviamorley explores how: https://t.co/mJbXAP1CYz

[Playfly Sports @PlayflySports]

🗞 this just in - an @Adweek deep dive on our @HomeTeamSports division, the engine connecting national advertisers with local, passionate fan bases📺

More from @_oliviamorley below ⤵️
https://t.co/4SLHXAq6lr
#sportsbiz

[Sports Business Journal @SBJ]

.@PlayflySports has tapped @WNBA COO Christy Hedgpeth as President of Playfly Sports Properties.

Hedgpeth will oversee Playfly’s 30+ high school, collegiate and multimedia rights properties.

[Playfly Sports @PlayflySports]

Just last week, our CEO and Founder @maschreiber was a featured speaker at @sbjsbd Media Innovators Conference. Check it out below as he discussed all things Playfly!

📺:https://t.co/vKckLDMRRu
#SBJMIS @SBJ_Events

[Lauren Capone @laurencap1]

I have easily watched this 74 times today and you should too.

[whitney @its_whitney]

omg iman shumpert just got a 40/40 on dancing with the stars. he's incredible.

[Front Office Sports @FOS]

Simone Biles is the first Olympian to receive her own Twitter emoji.

#simonebiles #simonebiles

She heads to Tokyo as Twitter's most-mentioned U.S. competitor.

[Emily Caron @_emcaron]

multimedia rights holders typically work at the athletic dept level (think: sponsorships, partnerships, licensing deals for schools within their portfolio). but @PlayflySports has found new opportunity with NIL—and they've found it in competitor markets.
https://t.co/Vqbo8oJ5Wx

[Kyle Deckelbaum @KyleDeckelbaum]

WR Trey Knox inks an endorsement deal with PetSmart, according to a news release.

[Guajolote @VTfootballGrad]

Episode 32 - Sports Marketing with Lauren Capone https://t.co/gw68TNPf9C

[Lauren Capone @laurencap1]

Want to here me chit chat about some marketing (and my very important thoughts on horror films 👻)?

I’ll be live at 6:30 p.m. with some fellow @TempleUniv Owls at the studio link below ⬇️

https://t.co/mOLolwnZqB

[Playfly Sports @PlayflySports]

Kick off your week with the latest on upfronts and local sports markets from @HomeTeamSports courtesy of @CynopsisMedia

READ: https://t.co/mRVJf97sgW
#SportsBiz #SportsMedia