Liam

Marketing and AI.

[Liam @liam_fallen]

Join 3,000+ readers for honest, useful thoughts on how AI is changing marketing, teams and decision making.

https://t.co/8jvTbJMaal

[Liam @liam_fallen]

The Google search app now defaults to AI search mode on my phone.

It didn't even give me a choice.

[Liam @liam_fallen]

@fin465 Open LinkedIn. Few tags over there in my comments.

[Liam @liam_fallen]

I see Cloudflare are having a moment again.

They are saying: "These issues do not affect the serving of cached files via the Cloudflare CDN" but I'm seeing problems across multiple websites.

[Liam @liam_fallen]

@rustybrick We are still going strong with a great group of SEOs in the https://t.co/14tpjdNn1Y community🙂 People are super helpful, supportibe and we still run some cool events (plus we have memes).

[Liam @liam_fallen]

"We're over the moon..."

[Liam @liam_fallen]

I always disclose ads on my LinkedIn and I think people respect that more than the fake "oh wow, this tool just killed every startup in [this] space" that you see on X.

On the flip side, some brands actively suggest not disclosing it as an ad so it looks organic, and as a creator you should be saying no.

[Liam @liam_fallen]

@theisaacmed Yep, exactly what I said in the comments...

https://t.co/sDDSnTpP62

[Liam @liam_fallen]

@gauravsbuilding @JeremyBssnt What he’s getting at is influencer marketing isn’t just posting UGC with a product.

Brands work with creators for access to their audience, their credibility and the trust they’ve built over time.

Your product actually has a use case, but the hook’s working against you a bit.

[Liam @liam_fallen]

The only goal of @perplexity_ai is to survive long enough to be acquired by one of the big players.

[Liam @liam_fallen]

@gauravsbuilding @JeremyBssnt What he’s getting at is influencer marketing isn’t just posting UGC with a product.

Brands work with creators for access to their audience, their credibility and the trust they’ve built over time.

Your product actually has a use case, but the hook’s working against you a bit.

[Liam @liam_fallen]

@circleapp It's back now 🙃

[Liam @liam_fallen]

I'm a big fan of @circleapp, and use it for my OptOut community, but when it goes down during an event you've been promoting for weeks it's not ideal.

[Liam @liam_fallen]

@Replit is actually really really good to use for slides.

[Liam @liam_fallen]

I can't be the only one who noticed the name 👀

[Claude @claudeai]

With the Autodesk Fusion connector, designers and engineers can create and modify 3D models through conversation.

[Liam @liam_fallen]

@sama @JimmyOrdinals @BandzMcBagz I still have all mine 🙂

[Liam @liam_fallen]

LinkedIn is the only platform where everyone is 100% honest about everything.

[Liam @liam_fallen]

X is the only platform where 2 people with cartoon profile photos, both with a PHD in rocket science, will have a debate on rockets and someone who got a C in GCSE science will chime in with...

"Here's why you're both wrong..."

[Liam @liam_fallen]

@sama What a time to be alive.

[Liam @liam_fallen]

@business https://t.co/famFbSA3nq

[Liam @liam_fallen]

It’s not a personal preference, it’s an onboarding point.

I’m talking about what helps unfamiliar people get started.

Taste and branding can attract people, sure. But that isn’t the same as reducing friction for new users.

My point is simpler: both products have grown despite UX hurdles but if they want to reach and convert less technical audiences, those hurdles matter.

That’s the issue I’m pointing at mate 🙂

[Liam @liam_fallen]

@Teknium @NousResearch I’d separate visual design from usability...

Some of the best user experiences are almost boring 🙂