Licensing Radar

Fan-led licensing & GTM for sports + entertainment.
Turning IP into product. Content byRAD Worldwide.

[Licensing Radar @licensingradar]

@yashsz I totally agree with you. Indians should think about why we as a country don't qualify.

[Licensing Radar @licensingradar]

⚡ Takeaway

When digital collectibles are embedded directly into a club’s owned channels, they move from a novelty to an everyday engagement tool—one that can build loyalty and broaden the fan-token audience.

[Licensing Radar @licensingradar]

💡 Why It Worked

✅ Pioneering Integration – First club to merge fan token utility with its own app experience.
✅ Daily Habit-Building – Scheduled interactions -consistent engagement.
✅ Inclusive Rewards – Even non-token holders had a clear path to join the experience.

[Licensing Radar @licensingradar]

@JuKrick Hey @grok is this for real? Why the hate for Hindus?

[Licensing Radar @licensingradar]

@melgibsonhq Bunker buster incoming?

[Licensing Radar @licensingradar]

@SportsPro @MickeyCaskill $500K is hardly anything compared to player salaries. Sustainability of the league will probably need more than the amount the league has secured from DAZN.

[Licensing Radar @licensingradar]

@AnfieldWatch Borini ..... I don't know why!

[Licensing Radar @licensingradar]

@tnrags Me too.

[Licensing Radar @licensingradar]

@tnrags Our sentiments are the same hence the tweet. No bad feelings.

[Licensing Radar @licensingradar]

@tnrags I'm not jumping to any conclusion nor am I wading into anything and make the context clear. I just didn't appreciate the humour because the situation is very grave. The most successful team in India (your close friends) is suffering and it's not done.

[Licensing Radar @licensingradar]

Episode 26 is now LIVE @BaljitRihal @sportmarketing1 @Prof_Chadwick @SportsPro @LeadersBiz @iSportconnect @ToshanPatil @AS_sportsagent @UditaJ @SBJ @UditSheth

[Licensing Radar @licensingradar]

My latest news updates from the Indian sports business sector @BaljitRihal @sportmarketing1 @Prof_Chadwick @Sportskeeda @_dheerajb @dheerajshah @ToshanPatil @ravindran_ajit @SportsPro @RohanShrestha @iSportconnect

[Licensing Radar @licensingradar]

Few other interesting bits about the auction 👇

[Licensing Radar @licensingradar]

The digital rights will see competition between DAZN, Viacom18, Amazon, Meta, Yupp, Disney Star and a few others in the mix!

[Licensing Radar @licensingradar]

I'm still waiting for someone from @Sothebysverse to get in touch with me to resolve my id upload process! I can only buy a @LFC NFT if I can get on the app!

[Licensing Radar @licensingradar]

@Prof_Chadwick GCC Joint bid 2030 coming in!