Lucy Long

Strategic Communications major and Data Analytics minor at TCU

[Lucy Long @lucylong2613]

@annaedwards__ @GuyGolan @Road14Runner Agreed! I often think #socialmedia is just a way to connect and share! But it is the easiest way to find #trends . Companies can use #sociallistening to predict! They use this #data and create popular products! @GuyGolan @Road14Runner #tcusm #socialmediamarketing

[Lucy Long @lucylong2613]

What’s your favorite #brand AND how did they shift #marketing efforts because of #covid? We learned in #tcusm how @Uber shifted focus to @UberEats. Other brands had to shift as well! Example: movie theaters (selling popcorn) and restaurants (take out kits) @GuyGolan @Road14Runner

[Lucy Long @lucylong2613]

Great time visiting the Fort Worth Crisis Communication Center for my case studies class. @annaedwards__ and I learned so much about #crisiscommunication and the importance of being prepared! For any business, you must prepare for crisis. @GuyGolan @Road14Runner #tcusm #FortWorth

[Lucy Long @lucylong2613]

Just talking about #Meta before class! @annaedwards__ @GuyGolan

[Lucy Long @lucylong2613]

Reflecting about the video assignment on @Road14Runner in hopes to get him hired. I have seen multiple videos promoting people and asking for a job. Is this going to be the new way of hiring? What do you think about utilizing #TikTok for this? @GuyGolan #TCUSM #socialmedia

[Lucy Long @lucylong2613]

Why did I choose @TCUStratComm ?
1) Great Education
2) Great Teachers
3)Great Opportunities
The list can go on, but @TCU has given me the best education that will guarantee my success! Why did you choose #TCU ? @GuyGolan @Road14Runner #TCUSM #TCU #WhyTCU #student #studentsuccess

[Lucy Long @lucylong2613]

Hey @kfreberg what stands out to you when mentoring students?

[Lucy Long @lucylong2613]

#staypositive ." These words hit me when @kfreberg was talking to #TCUSM. On #socialmedia, we have to keep a #positive atmosphere. Who wants to follow a negative page? We have to understand our audience and what they want. @GuyGolan @Road14Runner #InfluencerMarketing #studentlife

[Lucy Long @lucylong2613]

Interesting article below. It talks about the #facebookwhistleblower and 4 key points made at her #testimony on Capitol Hill. I found it very #insightful when reading real quotes from the testimony. I hope you do as well! @GuyGolan @Road14Runner #tcusm
https://t.co/QBpMXSMtqi

[Lucy Long @lucylong2613]

Could students give-up #Instagram and #Facebook? The issues with the #facebookwhistleblower have made me reflect. Our society relies on #communication via #socialmedia platforms. How do we stay mad at a company who we base much of our life around? #tcusm @GuyGolan @Road14Runner

[Lucy Long @lucylong2613]

I’m a student and have grown up in the world of social media. I have seen how it influences body dissatisfaction and promotes anxiety. What are going to do? @instagram @Facebook #tcusm #facebookwhistleblower #FacebookShutdown #instagramfacebook

[Arden Buchanan @ArdenTCUSM_]

@lucylong2613 @Britopian @TCUStratComm @GuyGolan @Road14Runner Such a great discussion! Loved how @Britopian taught us how to really ask ourselves who we are, what we stand for, and why people should care when creating a #brand. It's important you truly mean what you are sharing to the public! #TCUSM #studentagnecy @GuyGolan @Road14Runner

[Lucy Long @lucylong2613]

Talking about the @Britopian lecture with @ArdenTCUSM_ . We discussed the importance of understanding your audience. This is HOW you can be successful as an #influencer and in #SocialMedia . I love talking with my @TCUStratComm peers! @GuyGolan @Road14Runner #TCUSM #studentagency

[Lucy Long @lucylong2613]

Let's talk #stakeholders ! When drafting any campaign or working for any client, these people matter. Analyze the #psychographics, #demographics, and other traits. Also, refer to #sociallistening to understand these individuals on a deeper level! #TCUSM @GuyGolan @Road14Runner

[Lucy Long @lucylong2613]

#socialmedia #studentagency #brainstorming #tcu #lectureandlearn

[Lucy Long @lucylong2613]

"Tell the story" -> the phrase that stuck during @tcu Amy Peterson's talk today. Since I am starting my social media journey with @TCURoxo and @CookChildrens , I need to keep this in mind when brainstorming. What is #cookschildrens story? #TCUSM @GuyGolan @Road14Runner

[Lucy Long @lucylong2613]

Amy explained how images do better than videos. I thought this was interesting because I recently took a survey of college students and asked videos vs images. For those starting social media, keep this in mind! #TCUSM #studentagency #socialmedia #images @GuyGolan @Road14Runner

[Lucy Long @lucylong2613]

Today, I learned how mentors can BUILD you. These mentors push me and inspire me to work hard. Choose someone you see qualities you wish to gain. Who is your mentor? @GuyGolan @Road14Runner #tcusm #studentlife #mentorship #studentagency #mentorstudents

[Lucy Long @lucylong2613]

Today I had my first meeting in @TCURoxo with @CookChildrens. @reilly_ternan and I discussed and had one realization: Student agency life is real. This is our first client and our tip for students is to GET EXPERIENCE @GuyGolan @Road14Runner #studentagency #TCUSM #agencylife #tcu

[Lucy Long @lucylong2613]

The 5 brands I cannot live without:
1. @TraderJoesList
2. @lululemon
3. @OutdoorVoices
4. @cava
5. @kilwinsplano