People fret over returning a ceiling fan, whether it will accepted or not. Now you can return a ₹8,00,000 car. :)
Cars24 does now. 30 days return. lifetime warranty. funny how we adjusted our expectations to match what the market gave us not what we actually deserved.
Org Design in the Age of AI
I've spent the last few months talking to companies — startups to megacaps — about how AI is changing the way they work. Everyone is adding AI to their workflows. Almost no one is asking why the workflow looks that way in the first place.
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TODAY
Strip a company down and it's three things: people, hierarchy, and information flow. Hierarchy isn't really about authority. It's about information routing — the org is too big for anyone to see everything, so you install managers to aggregate, synthesize, and relay. Meetings, status updates, steering committees, QBRs — all information-routing mechanisms. They exist because moving knowledge between people is expensive.
AI makes it cheap.
Consider how products get built today. PM writes PRD. Design interprets it into mocks. Engineering interprets mocks into code, estimates "eight weeks," requirements change, PRD gets rewritten. Dev takes months. QA runs regression. GTM preps launch. Mid-sized feature: 3–6 months.
The bottleneck was never speed. It was translation cost. PM's intent → document → designer's interpretation → engineer's interpretation → QA's interpretation. Every handoff loses fidelity, requires alignment, generates wait time.
AI collapses the translation layers.
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AI ORG DESIGN
PM goes from idea to working prototype in a day. AI generates tests as code is written. An intelligence layer synthesizes customer signals and business metrics in real time — replacing the manager who used to aggregate that weekly.
This isn't about each role getting faster. It's the gaps between roles — handoffs, queues, alignment meetings — evaporating.
🔥 Implications:
Relay race → basketball game. Small squads, 3–5 people, all skills present, moving simultaneously. Most decisions stay in the squad.
Departments → capability atoms. Composable, independent capabilities — collections, identity verification, risk scoring — each combinable with others.
PMs become builders. Less time translating ideas for others, more time validating directly.
Middle management compresses. The survivors are the ones whose value was always judgment and coaching, not information routing.
QA embeds into dev. Quality becomes a guardrail, not a gate.
The system generates the roadmap. Jack Dorsey's example: a restaurant's cash flow tightens before a seasonal dip. The system detects it, packages a short-term loan with adjusted repayment, pushes it to the merchant — before they thought to look. No PM decided to build that. The system recognized the moment and composed existing capabilities.
Release cycles → continuous flow. Ship daily. Trade big-launch dopamine for relentless, quiet value delivery.
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The competitive moat shifts from execution speed to learning speed — how fast the org can absorb what AI makes newly possible and restructure around it.
Most companies are using AI as a faster horse. The ones that pull ahead will ask: what would we build if we designed this org from scratch today?
Full: https://t.co/ZWNECdHPzM
@jasveer10 Jasveer one of the ways to think about this could be “how to engage with the candidate enough during this ‘shopping period’ to avoid a backout later”. Think the org didn’t do a good job in projecting the role, culture, value, vision to the candidate properly. (Bias for action)
@HDFC_Bank booked through smart guy portal. Have to cancel the flight now. Unable to connect. It’s a return flight from Delhi to bangalore (couldn’t travel the first sector as indigo cancelled the flight)
@IndiGo6E unable to cancel tomorrows return flight from Delhi to Bangalore. The first flight bangalore - Delhi was cancelled by you folks, so have to cancel this now. Callcenter says agent, agent says indigo. Moving in circles.
@AirIndiaX what a shameful experience. My parents were in the flight (Delhi - Indore) for 2 hours post which the flight was cancelled. Now they have been waiting for an hour almost to get the boarding passes for the next day flight. Absolutely ridiculous. Nobody to assist.
Saw helpless already distressed relatives waiting for almost an hour just to fill the admission form without which the patient can’t be moved from emergency to the ward. @MoHFW_INDIA
@medanta extremely distressful and dangerous situation in Medanta. Post emergency billing is literally harassment. There were atleast 10 folks standing in the queue and each patient was taking about 30 mins each. There was / is one counter operational as we speak.
Looking at their expressions. Most of them have complained about this to the management and nobody truly cares. Forget world class care, they aren’t easing good at the basics. I had a relatively milder issue to worry about.
The incharge is rude. Employees ruder. They have zero empathy. Basis what I saw, the management I think is indifferent to any of this distressful situation. The employees reaction clearly exhibits that this is a normal occurrence to them.