#oow18 Rob Tarkoff, EVP CX Cloud announces Oracle CX unity as Oracle’s Customer Intelligence Platform. Interesting since I’ve been promoting this for over 2 years now. Here is one of my older bylines: https://t.co/ranTEPS8rf
#oo18 Oracle CX Unity Customer Intelligence Platform breaks down silo’s and uses advancements in predictive #ML@451Research launched a definition of customer intelligence platform as a foundational element for delivering Contextual Experiences. #4Sight
#oow18 launches their CIP and talks about the differences between a CDP and CIP. @451Research agrees. We have discussed it here on why CDP’s are just another Silo on the marketers desktop. #CIP
#oow18 uses the right words on CX unity, but again its a marketing initiative for them. It should a CX Cloud initiative. It also needs more detail on it’s machine learning synthesis. Look for more research in the category I created last year as dawn of the new #CX platform
Thanks @KimDavis_ for the writeup. Just finishing Marketing Nation Summit. Lots of products announced including my favorite, Audience AI.
https://t.co/fy4xDG1l3S
Recently I had the honor of doing a podcast with @abhart from Marketing Today. Here is the link to it. Love to hear your feedback. https://t.co/W5wSNdA85K
Excited to be at Innovate 2018 hosted by Global Logic. I was on a panel discussing role of technology and infrastructure in business transformation. Please to be in the company of Nayaki from BMC, Lee Bauer from Aptive, and Jim Walsh of Global Logic
AI technology quickly gaining traction as it helps us make sense of data at scale and optimize our decisions. Excited to work with our most strategic and big thinking customers and partners. Engagement drives value and we live in Engagement economy.