Coordination is one of the missing pieces, together with serious (BD) work to find real product-market fit when it comes to serving consumer and business end-users. I've seen multiple onchain FX projects build in isolation, often solving the same problems independently and without a clear path to adoption. A shared registry is a powerful next step, but the harder work is still ahead: getting these projects to work with the right partners, distributors, and end-users.
The Netherlands is punching above its weight.๐ฅ And I love it!
Wherever I went during @EthCC and @ParisBlockWeek recently, eventually someone would laugh and say:
"๐ ๐ด๐ฆ๐ฆ ๐บ๐ฐ๐ถ ๐จ๐ถ๐บ๐ด ๐ฆ๐ท๐ฆ๐ณ๐บ๐ธ๐ฉ๐ฆ๐ณ๐ฆ."
Itโs true. The Netherlands is tiny, but our Web3 footprint is massive. Usually, we are the ones hopping on flights to go to all the major conferences. But in two months, the ecosystem is coming to us. ๐ณ๐ฑ
@DutchBlockWeek (June 22โ28) is coming up. Itโs been great to watch my friends Christiaan Jimmink, Rudolf van Ee and Jan Scheele scale this event over the years, with fantastic support from my friend Demian P. and others. They are scaling up massively this summer by taking over the Johan Cruijff ArenA in Amsterdam.
I always tell international teams: if you want to tap into the European market, this is an event you shouldnโt miss. Compared to the massive price tags at other flagship events worldwide, the ROI here simply canโt be beaten.
Iโll be there all week representing @CoinMarketCap. If you're a builder or an international team thinking about making the trip, let me know. I'm always happy to have a chat and introduce you to the organizing team. ๐ค
Who is making the trip to Amsterdam this summer? ๐ I hope to see you there!
Most crypto founders and exchange teams overcomplicate their listing strategy.
They spend too much time worrying about their narrative, PR, or community size, hoping to pass a complex, subjective evaluation process at CoinMarketCap.
Letโs be pragmatic. The reality of getting listed today is much more straightforward. There are essentially two routes.
๐ฃ๏ธ ๐ฅ๐ผ๐๐๐ฒ ๐ญ: ๐ง๐ต๐ฒ ๐๐ผ๐บ๐บ๐ฒ๐ฟ๐ฐ๐ถ๐ฎ๐น ๐๐ป๐๐ฒ๐ด๐ฟ๐ฎ๐๐ถ๐ผ๐ป (๐ง๐ต๐ฒ ๐๐๐ฎ๐ป๐ฑ๐ฎ๐ฟ๐ฑ ๐ฝ๐ฎ๐๐ต)
For the vast majority of projects and exchanges, a listing is a standard B2B transaction. You are covering the infrastructure and integration bandwidth.
๐ช๐ต๐ฎ๐ ๐ฎ๐ฐ๐๐๐ฎ๐น๐น๐ ๐บ๐ฎ๐๐๐ฒ๐ฟ๐:ย The technical reality. For a token, this is just a basic sanity check to ensure there are no obvious red flags. For an exchange, itโs a rigorous process requiring production-ready APIs and live data endpoints.
๐ช๐ต๐ฎ๐ ๐ฑ๐ผ๐ฒ๐๐ป'๐ ๐บ๐ฎ๐๐๐ฒ๐ฟ:ย Your marketing roadmap. If the technical side checks out and the commercial terms are settled, the integration happens. It's that simple.
๐ ๐ฅ๐ผ๐๐๐ฒ ๐ฎ: ๐ง๐ต๐ฒ ๐จ๐ป๐ฑ๐ฒ๐ป๐ถ๐ฎ๐ฏ๐น๐ฒ ๐ข๐๐๐น๐ถ๐ฒ๐ฟ (๐ง๐ต๐ฒ <๐ญ%)
This is the purely organic track, reserved for the absolute top fraction of the market.
๐ช๐ต๐ฎ๐ ๐ฎ๐ฐ๐๐๐ฎ๐น๐น๐ ๐บ๐ฎ๐๐๐ฒ๐ฟ๐:ย Unignorable market dominance. Your token or exchange is generating so much volume, liquidity, and attention that CMC simply cannot afford to miss you. If excluding your data makes the platform look incomplete, you bypass the commercial route entirely.
๐ง๐ต๐ฒ ๐๐ฎ๐ธ๐ฒ๐ฎ๐๐ฎ๐ ๐ณ๐ผ๐ฟ ๐๐ผ๐๐ฟ ๐๐ผ-๐ง๐ผ-๐ ๐ฎ๐ฟ๐ธ๐ฒ๐ ๐๐๐ฟ๐ฎ๐๐ฒ๐ด๐?
Decide early which game you are playing.
Either budget for a standard commercial integration as a normal part of your launch runway, or focus 100% of your energy on building a product that generates volume so massive the market forces the listing.
There is no in-between.
If youโre planning a launch this year: which one are you optimizing for right now? Speed, certainty or cost?
Lately, I've seen a lot of confusion around exchange listings on CoinMarketCap.
Itโs essential to understand the difference between an exchange listing and a token listing. Misunderstanding this can cost you critical launch momentum.
Here is what many exchanges don't realize:
๐ช ๐ง๐ผ๐ธ๐ฒ๐ป ๐๐ถ๐๐๐ถ๐ป๐ด๐ = ๐๐ฎ๐๐ & ๐๐๐๐ผ๐บ๐ฎ๐๐ฒ๐ฑ
Token listings require essentially zero dev work from CMC. Submit the correct form, go through the Priority flow, and you are often listed within 24 hours.
๐ฆ ๐๐ ๐ฐ๐ต๐ฎ๐ป๐ด๐ฒ ๐๐ป๐๐ฒ๐ด๐ฟ๐ฎ๐๐ถ๐ผ๐ป๐ = ๐๐ผ๐บ๐ฝ๐น๐ฒ๐ & ๐ฅ๐ฒ๐๐ผ๐๐ฟ๐ฐ๐ฒ-๐๐ฒ๐ฎ๐๐
Exchange integrations are a completely different story.
โขย ย ย Dev resources need to be mobilized to map APIs.
โขย ย ย Ongoing maintenance kicks in.
โขย ย ย Our dev team is already fully booked building new features (like Prediction Markets and CMC AI) and servicing clients who have invested in priority access.
That changes the economics entirely.
Without Priority access, your exchange integration isn't just sitting in a regular queue, it's waiting for rare, unallocated dev time. Often, that means waiting indefinitely.
๐๐ ๐ ๐ฃ๐ฟ๐ถ๐ผ๐ฟ๐ถ๐๐
To solve this, CMC offers a Priority service for exchange listings, flat-priced at $50k.
This structure exists for a reason: to streamline the technical process, allocate dedicated developers to your integration, and avoid comparison shopping and drawn-out negotiations. The pricing is generally fixed unless you're bundling a (much) larger advertising package.
Let me be fully transparent: unless your exchange already belongs to the absolute top exchanges globally in traction, you won't get listed without using Priority. Relying on the organic queue is not a strategy you can build a launch around.
๐ง๐ต๐ฒ ๐ด๐ผ๐ผ๐ฑ ๐ป๐ฒ๐๐โ
A CMC exchange listing is absolutely worth pursuing. The visibility is unmatched, the credibility is real, and your user base will love it. The key is going in with a clear plan rather than just submitting a ticket and hoping for the best.
Understand the process. Budget for the integration if you can. Move forward with certainty.
Why some legitimate tokens still struggle with supply verification ๐ง
I regularly speak with founders who are frustrated that their token supply doesn't get verified.
From their side, it makes sense:
- Their product is live
- They have (growing) organic volume
- They are not using bots or inflating volumes in other ways
So why doesn't @CoinMarketCap verify them?
Because our main job is to protect our users and keep comparisons fair across thousands of assets.
When a token only has one or two trading venues, price discovery becomes fragile and rank manipulation is easier. Tokens could show up on our homepage in the Top 100 overnight, whether manipulated or not. Even with honest volume, itโs simply easier to influence price, liquidity, and rankings with relatively little capital.
From a data platformโs perspective, thatโs a risk.
Thatโs why the same guidance comes up again and again:
1. Strengthen liquidity and trading depth
2. Increase the amount of trading venues, especially on the most reputable ones
This makes price discovery more resilient and decreases the chances of (intended or unitended) rank manipulation.
If youโre a founder navigating CMC listings, supply verification or exchange strategy and want some help, hit me up.
Stop arguing about which crypto data tool is "the best."
Thatโs like arguing whether a thermometer is better than an X-ray.
๐๐ถ๐ณ๐ณ๐ฒ๐ฟ๐ฒ๐ป๐ ๐๐ผ๐ผ๐น๐. ๐๐ถ๐ณ๐ณ๐ฒ๐ฟ๐ฒ๐ป๐ ๐ท๐ผ๐ฏ๐.
Hereโs the mental model I use to separate the signal from the noise:
@CoinMarketCap / @coingecko
โWhat exists, and where can I trade it?โ
Use for: Discovery, market cap and liquidity context, and legitimacy checks.
@MessariCrypto
โWhat is this thing trying to be?โ
Use for: Structured narratives, protocol overviews, and quarterly reports.
@glassnode
โWhat are the whales and long-term holders doing?โ
Use for: Behavior over time, not todayโs hype.
@Dune
โWhat is actually happening on-chain right now?โ
Use for: Real usage stats and spotting trends before they get a name.
@bubblemaps
โIs this token distributionโฆ normal?โ
Use for: Spotting wallet clusters. Nothing kills a narrative faster than artificial supply.
Make sure to work on the right questions with the right tools.
๐ช๐ต๐ถ๐ฐ๐ต ๐๐ผ๐ผ๐น ๐ฑ๐ผ ๐๐ผ๐ ๐ผ๐ฝ๐ฒ๐ป ๐ณ๐ถ๐ฟ๐๐ ๐ถ๐ป ๐๐ต๐ฒ ๐บ๐ผ๐ฟ๐ป๐ถ๐ป๐ด?
@macaron_bid @coingecko Congratulations with your listing onย @coingecko! If you need any help with yourย @CoinMarketCapย listing, feel free to shoot me a DM :)
@prvtdotchat @coingecko Congratulations with your listing onย @coingecko! If you need any help with yourย @CoinMarketCapย listing, feel free to shoot me a DM :)