Mick Burchfield

[Mick Burchfield @mburchfield]

@codyplof Thanks for the very detailed post. Inspired me to setup something similar with my dev agency to allow me (mktg exec) to build landing pages in my nights/wknds. You're clearly ahead of the curve - my setup will be a bit less technical...and more manual to start. Exciting times

[Mick Burchfield @mburchfield]

@KayLMurray @ESPNFC I'm just looking forward to Craig walking back the "arsenal wouldn't touch Raheem Sterling" bit from last night when he comes in under the wire today after Chelsea relent to paying a lot of his wages. Or was that Stevie? Can't remember who said it.

[Mick Burchfield @mburchfield]

@tomwfootball If France go out and the FFF don't have les couilles to fire Deschamps after this tournament, God help us all in 2026

[Mick Burchfield @mburchfield]

@TaylorHoliday Euro watchers not your audience judging by replies...or maybe it is and they are too busy watching the match. 27m must be just US - which is a lot. Might be that many at this bar I'm at in France though.

[Mick Burchfield @mburchfield]

@herrmanndigital 0/8 enhancements 🤣 Yeah, that's my MO as well.

[Mick Burchfield @mburchfield]

@clivepafc I'm not an England supporter but I kind of feel like this is the issue a lot of top nations face. It's usually the minnows that get well organized and play with a semblance of tactical nous. Needs must I guess.

[Mick Burchfield @mburchfield]

@herrmanndigital Yes, and the person relaxing in the lounge chair to "person frantically banging their head against the keyboard"

[Mick Burchfield @mburchfield]

@arse2mouse Trossard is miles off it today.

[Mick Burchfield @mburchfield]

@andrewjfaris @TaylorHoliday @andrewjfaris @TaylorHoliday I might be the 1/100 person that made it past the hour mark in your joint podcast...but oh so glad I did. What an unexpected journey mixing the world of ecom with a bit of philosophical musings and whiskey fueled attempts to answer big meta questions.

[Mick Burchfield @mburchfield]

@andreilunev Let me know if you make that course. I would love to take it. I already use bid caps religiously but you have a bullet point for everything I still struggle with and have questions about.

[Mick Burchfield @mburchfield]

@mbertulli In my experience with a few sustainable brands, American consumers generally will buy sustainable but price premium has to be very small. Australian consumers and maybe some European will tolerate larger price premium.

[Mick Burchfield @mburchfield]

@herrmanndigital Good point. Have a new campaign that is cruising on Meta and was thinking this was my new baseline... thanks for the reality check.

[Mick Burchfield @mburchfield]

@Stillmanator Completely agree

[Mick Burchfield @mburchfield]

@NateDEllis2005 Tried to message you but I can't if because if these new Twitter follow requirements without a premium subscription. Anyway, I run a skincare brand and need video editors. How do I get in touch with you.

[Mick Burchfield @mburchfield]

@OliPriceBates Is that really how you want to win though? I'd prefer we win going toe to toe with them 11v11 without any help from extenuating circumstances.

[Mick Burchfield @mburchfield]

@YankeeGunner That's a fair assessment. I'm actually am glad they didn't send him off. I'd prefer we win this clean without any help.

[Mick Burchfield @mburchfield]

@gluemesh Statlas is pretty awesome if you leverage other CTC disciplines like I do: forecasting is the big one for me.

More importantly, how do I get off the wait list for Recharm? Creative scaling and iteration is my biggest headache right now. Need this tool.

[Mick Burchfield @mburchfield]

@DaveRekuc Any tips on how to best leverage within a cost cap focused account? Do you run these as ASC campaigns alongside your CC campaigns? Is Meta favoring these campaigns then? My experience is cost cap campaigns suffer when ASC campaigns are also present in the account.

[Mick Burchfield @mburchfield]

@DaveRekuc @andrewjfaris Incredible convo. Going to be referring back to this one on a regular basis while I scale.

[Mick Burchfield @mburchfield]

@max_rosewater @andrewjfaris Incredible thread. Excited to watch/listen to the convo.