The @ServiceTitan S-1 filing is >300 pages.
Their customers are my customers’ customers (I work with wholesalers/distributors), so understanding the $1.5T trades industry is part of my job.
Here’s what I learned (a 🧵)
Today I'm publishing a new essay, Policy on the AI Exponential. AI is progressing extremely fast—much faster than the policy process was built to handle. The essay lays out where I think the technology is now, and the action needed to close the gap: https://t.co/Lh6PWae178
Anthropic just made a massive bet on small business AI through Claude for Small Business.
This story is profound & personal for many reasons I'm about to share...
1) @tenex_labs is @AnthropicAI's official AI transformation partner for Claude for Small Business.
Some highlights of the partnership:
- We co-built the Cowork small business plugin: 31 skills built around the workflows SMB owners actually run (planning payroll, closing the month, chasing invoices, running campaigns).
- We co-created the Claude SMB Tour: a 10-city, free, half-day workshop for 100 SMB leaders per stop. Starting in Chicago today.
2) Bringing SMBs along for the AI ride is so important for our country:
- Small businesses are 44% of U.S. GDP. They're plagued by scarcity of money, of people, of time. AI can bring them abundance.
- If every SMB gets a 10% lift in profits from this technology, that's a $1.41 trillion increase in U.S. GDP.
- And the point most people miss: SMBs can move faster with AI than any Fortune 500. No crippling bureaucracy. No governance overhead. No corporate politics.
If you want to see what's possible, read the recent Fortune piece on Rick Chorney.
29-year-old high school dropout. Started a janitorial company in Abbotsford BC in 2023. Year one: 7am to 1am, 7 days a week, $14/hr.
One day he spent 4 hours figuring out how AI could help. Automated intake. AI receptionist for $99/month (replacing a $4K/month role). AI email triage cut his inbox to 20 minutes a day.
Year 1: $242K. Year 2: $1M. Year 3 (projected): $1.3M.
He works 8-hour days now. Takes vacations. Uses Claude as his business advisor.
Rick is the roofing contractor in Tulsa, the bodega owner in Queens, the local accountant in Birmingham. He is the gold standard of what we need to help every SMB in American become.
3) I was this SMB audience for a big chunk of my entrepreneurial career.
For most of @MorningBrew's life, we were a small business. Small team. No venture funding. Big aspirations. Scarcity was a breeding ground for creativity, but it was painful too. Worrying about payroll. Working insane hours. Saying no to anything that wasn't mission-critical.
When I look at what AI can do today, I can't stop thinking about how much further we could've gone, and how much faster, if we'd had this magic in our fingertips.
I want to make sure the next person building their version of the Brew gets to feel and harness that magic.
We’ve agreed to a partnership with @SpaceX that will substantially increase our compute capacity.
This, along with our other recent compute deals, means that we’ve been able to increase our usage limits for Claude Code and the Claude API.
Effective today, we are:
1) Doubling Claude Code’s 5-hour rate limits for Pro, Max, and Team plans;
2) Removing the peak hours limit reduction on Claude Code for Pro and Max plans; and
3) Substantially raising our API rate limits for Opus models.
Every firm will need to reconceptualize work as they build agentic systems.
As AI and agents take on more of the execution, the opportunity is to expand human agency and redesign how work gets done.
An in-depth look from the team at what this shift means and key considerations for every business: https://t.co/zi6Ak8ZKeJ
See the announcement today from @brian_armstrong at Coinbase in the attached pic.
Managing fleets of agents effectively is the most high-impact thing you can do now for your company and for yourself personally.
I have the most advanced set of open-source, provider-agnostic agent tooling to do all that at scale:
MCP Agent Mail for inter-agent messaging and file reservations (avoid the git worktree anti-pattern and merge hell).
beads_rust for agent-intuitive task management that works well across all harnesses.
bv for triaging tasks based on the graph structure of task dependencies (maximize development velocity through de-bottlenecking).
ntm for doing agent orchestration (creating and managing swarms of Claude Code and Codex instances).
dcg for preventing the agents from doing destructive things.
cass for letting agents instantly search all session history globally for any agent harness
ubs for polyglot “super linting” and bug finding.
You can find all of these on my GitHub:
https://t.co/9qbOCDlaqM
Or install all of them automatically on a Linux cloud server using the acfs setup wizard, available for free at
https://t.co/22Fy2w73x0
And see my complete guide explaining how to do planning with these tools, which is the key to achieving high code quality:
https://t.co/7QNNFwvs3Z
And then to make these tools as effective as possible, I have a complete suite of powerful and sophisticated agent skills that are deeply integrated with the tooling available at
https://t.co/Un9brY2G3l
The skills are $20/month. You don’t need to use them but they’re absolutely worth it if you want to get the most out of the tools and the agents in general.
Why do this now?
What’s happening at Coinbase is going to happen soon at every well-managed technology company within the next year.
The writing is on the wall. This isn’t alarmist fear mongering. This is the inexorable reasoning of the market and capitalism grappling with these irresistible economic forces.
Don’t wait and become a statistic, facing a structurally difficult job market without the skills that all well-positioned employers are going to be looking for.
Take action NOW to master these technologies and empower yourself.
I add a fake "onboarding fee" of $500 to every proposal then "waive" it on the call
"Normally there's a $500 onboarding fee for new clients but honestly if you're in by friday i'll waive it since we already did the strategy session"
They just received a $500 discount on something that was never going to cost them $500
People don't evaluate price in a vacuum. They evaluate price relative to what they almost paid. $8K feels different when 30 seconds ago it was $8,500
I've been doing this for 7 months and not a single person has questioned it. They just feel like they won something
Many lessons
Literally every AI founder I speak with is talking about getting more into services.
It's a fascinating shift from what has historically been taboo in software.
Top OpenClaw maintainer shares how he uses the new /goal feature in Codex, along with common pitfalls and prompting tips.
Highly recommend following vincent, his posts will save you a lot of time manually figuring all this out.
7 random kids in Los Angeles California made $65 million dollars last year selling AI generated ebooks
no employees. no office. no college degree between them
they forced Claude AI to generate and make 300 posts in 45 seconds, every single day, getting 15M+ organic views per week off of a $30/monthly tweethunter subscription
(15M views normally costs $75,000 to $225,000 with paid ads)
the largest competitor in their space employs 1,300 people to do the same thing for $450 million (Agora Publishing)
here's exactly how a regular person with a laptop becomes one of those 7 operators.
the whole thing runs on just 6 moves. nothing about it is hard. the only reason 99% of you reading this won't do it is the same reason 99% of people don't take any action.
they think it's too late. they think it's too obvious. they think organic social media is dead
STEP 1 : Pick 15 offers doing $500K MRR already
ask Claude AI to find top 15 sellers on whop doing $1M+ months. ecom operators, agency owners, coaches, freelancers. anyone who already has something selling and needs more eyeballs (affiliate method)
STEP 2 : build the AI content engine
use AI to generate 300 posts in 15 minutes. not 300 shitty posts. instead, have Claude AI scrape and gather top 300 viral posts on X right now. Force it to learn and find patterns. Make 300 variations of the hooks, frameworks, and angles that are already proven to work in your niche
the research is the work. the generation is automated
STEP 3 : Automate Sales while you sleep
post 3-5x per day across dozens of accounts. every commenter, every liker gets an automated DM with the link to buy. 24 hours a day, 7 days a week, while you sleep
even if only 0.5% of people who likes makes a purchase, you can easily do $3000+ per day
STEP 4 : Psyop the audience
leads flow into a Discord, email newsletter, or Telegram community automatically to nurture and make them more interested (if needed) let those pre-sell so they buy without ever talking to you. the content did the convincing
STEP 5 : watch $500 ebook sales notifications roll in
anywhere between tiny $200 ebook sales. all the way to $5K-$15K offers. watch sales notifications pop up on your phone. Turn off the ringer if it gets too frequent or annoying.
STEP 6 : scale to 10M+ views per week by hiring 10 high schoolers (DO NOT pay them a salary)
teach them the AI post generation method and let them do all the work to get 10M+ views for you every week. You don't pay them. They pay you. And they keep a tiny 20% profit split. You keep the rest of their hard earned money.
7 people in LA are doing exactly this right now.
it's not a secret. the workflow is documented. the tools are public. the system is repeatable.
the only reason most of you reading this won't do it is because you think it's too late.
But in actuality, there will probably be 300+ people doing this by the end of 2026. Then for sure you will be late. but now is the best time to start.
you think you need a big following first (the automation builds the following for you)
I run this system myself and I've installed it for operators across multiple niches
if you want the full breakdown — AI content setup, TweetHunter automation, DM funnel, Discord community build, offer structure, sales call framework
comment "X" below and I'll send it to you
** must be following + retweet to get
feels like a good time to seriously rethink how operating systems and user interfaces are designed
(also the internet; there should be a protocol that is equally usable by people and agents)