Paul Childs

Ad tech exec, entrepreneur, advisor and @LiverpoolFC.

[Kiera Diss @KieraDiss]

This absolute idiot recorded on dashcam on the M4 should not be on British roads.

Driving like a total wanker.

No excuse for this.

[Paul Childs @paulchilds]

hey @British_Airways another day, another bug on the BA website; change flight not working on the app or website (Chrome browser). Please fix ASAP.

[Paul Childs @paulchilds]

🎮 The BidMachine team is heading to #GDC SF next week! If you’re serious about scaling monetization in 2026, let’s talk

📱 Non-gaming apps looking to boost ad revenue
🤝 Ad demand platforms looking for direct SDK inventory at massive global scale

#MobileGames #GDC2026

[Paul Childs @paulchilds]

hey @British_Airways website bug report # 2 There's a bug logging in; after successful log in I get directed back to a non-logged in homepage. Navigating to my account works. I will continue to post more bugs until your app and site operate without problems.

[Paul Childs @paulchilds]

hey @British_Airways Website bug report: you cannot select seats online when you have a BA flight out and a Vueling flight back. "Confirm selection" button does confirm anything!

[Paul Childs @paulchilds]

@British_Airways Can you confirm if FLIGHT BA286 from SF today 21/03 at 21:40 is going ahead?

[Paul Childs @paulchilds]

.@KrooBank has increased its rate on current accounts to 3.3%! #banking #savings

[Paul Childs @paulchilds]

@moleyrs There are 4 ambulances, 2 fire engines, 5 police cars and incident vehicles parked outside Barons Court tube station because of this one man on the roof. Given the emergency crisis we are in , is this reasonable ? #tfl #bbcnews #gbnews #skynews

[QPR270 @moleyrs]

Idiot on the roof at Barons Court station. Been over 2 hours now.

[Paul Childs @paulchilds]

Based on the previous 3 games, #ENGLAND without Rashford is like #Argentina without Messi #ENGSEN

[Paul Childs @paulchilds]

.@Adblock blocked 88 ad trackers on my Gmail page. #privacy #firefox #GDPR #data #consumerprivacy #datatransparency

[Paul Childs @paulchilds]

No @easyJet baggage staff at @Gatwick_Airport thousands of people waiting #fail #mismanagement

[Moloco @MolocoHQ]

Ever scratched your head over ways to grow your retail business? Paul Childs, our VP of Business Development, advises you to transform your own "real estate" into an ad platform. Read more to grab your opportunity.

👉 https://t.co/wZsZl0j2vz

#retailmedia #ecommerce #adbusiness

[Paul Childs @paulchilds]

Finally ... #commercemedia (category name for #retailmedia ) LUMAscape is published > https://t.co/OIJEBR1HxG #marketplaces #ecommerce #delivery #programmaticadvertising

[Paul Childs @paulchilds]

Shocked that airports still collect personal data to access free wifi @Gatwick_Airport

[Paul Childs @paulchilds]

.#eTailEurope poll: > 50% #retail audience will invest in #firstpartydata and #personalisation over the next 12 months; highlights need to be more relevant and succeed post #cookie / #deviceID deprecation #retailmedia #retailtech

[Paul Childs @paulchilds]

#eTailEurope @LOrealGroupe : Growth in #ecommerce is not slowing down and will increase to 50% sales in the coming years. Ecommerce is becoming the first consumer touchpoint but omnichannel #retailmedia

[Paul Childs @paulchilds]

Some publications highlighted “traditional” #adtech plays to power @Netflix ad business. IMHO they need #firstpartydata and #machinelearning to build an ecosystem that drives #personalization and core #business metrics > https://t.co/NkrgETI1fE

#retailmedia

[Paul Childs @paulchilds]

@AdTechExplained @Netflix has the chance the build the leading global #advertising ecosystem powered by #firstpartydata and #machinelearning to drive #personalisation; it needs to find the right partner and #adtech infrastructure fast

[Paul Childs @paulchilds]

Amidst the shift away from #cookies, #deviceIDs and #thirdpartydata, advertisers need alternatives to drive engagement, sales and growth. #firstpartydata and #machinelearning present a strong case for a way forward > https://t.co/QgPjJwsTPl

#business #retailmedia #ecommerce