Deepa

Insights on emerging tech, digital strategy, #data, #AI, #compliance, & impact of digital disruption on future of business. On Bluesky @pdeea.bsky.social 🦋

[Deepa @pdeepa]

Not sure who need to hear this but don't drink poison just because you are thirsty.

[Deepa @pdeepa]

The struggle is real!!

[Jim Marous 💯 @JimMarous]

Generative AI is operational or better in marketing at 52% of the financial institutions in our new research, and 44% are increasing their spending on it in 2026.

Not one of them describes its customer data as real-time and AI-ready.

That is the report in two sentences. We have funded the layer that produces marketing and held flat the layer that decides who should receive it, when it should arrive, and whether it worked.

The industry has bought the engine, but no one has bought the fuel.

I have watched this industry meet every major technology shift the same way. Credit cards, ATMs, online banking, mobile, and digital account opening. Each arrived with a promise, each drew a rush of spending, and in each case the institutions that got paid were the ones doing the unglamorous work underneath, while everyone else bought the visible part.

Marketing is now experiencing that moment with artificial intelligence, and the visible part is content production.

That gap is the organizing finding of the 2026 State of Financial Marketing, produced by the Digital Banking Report and sponsored by Vericast. Over the next few weeks I will share what we found, from personalization to measurement to the operating model.

Download for free: https://t.co/sD6Jd1fSUH

[Deepa @pdeepa]

What's your overall opinion of LinkedIn?

[MILA 🇬🇧 @milalolli]

London, we’re meeting again this Thursday 🥂

The last one had such good energy, so we’re doing it again even better vibes this time.

Join us from 6:30pm onwards for drinks, chats, and meeting other founders, builders, creators, and people using AI in real life.

No panels. No pressure. Just good conversations.

RSVP here:
https://t.co/j9vqPx06gr
Londonmaxxing to the max.

[Deepa @pdeepa]

@DanielSmidstrup Hello!

[Marcel van Oost @oost_marcel]

🚨 @Wise has officially moved its primary listing from London to the US 🇺🇸 and will start trading on Nasdaq today.

Wise processed £49.4 billion in cross-border volume last quarter alone (+26% YoY), grew active customers to 11.3 million (+22%), and continues to quietly build one of the strongest global payments infrastructures outside the traditional banking system.

The message is becoming hard to ignore:

If you’re building a global FinTech platform at scale, the US capital markets are increasingly becoming the endgame.

Over the past years we’ve seen:

• FinTech IPOs shifting to the US
• European companies chasing US investor attention
• Dollar reporting replacing local currencies
• More pressure on London and European exchanges to stay competitive

The London 🇬🇧 → New York 🇺🇸 FinTech migration continues..

Do you think Europe is losing its biggest FinTech champions to the US capital markets?

[Elon Musk @elonmusk]

Perhaps a restoration of dignity is in order

[Deepa @pdeepa]

Not sure who needs to hear this but never argue with an idiot. They will drag you down to their level and beat you with experience.

[Marcel van Oost @oost_marcel]

The biggest office flex in London today? It’s happening at Revolut’s HQ.

And here’s the plot twist:

Just days after my update on Visa’s big move to Canary Wharf, another heavyweight is joining the Docklands revival:

Deutsche Bank is set to take ~250,000 sq ft in the same building where Revolut occupies the top floors, roughly double Revolut’s footprint.

And yes, that means Deutsche could soon place its own logo on one side of a tower currently dominated by Revolut’s branding.

A perfect snapshot of 2025’s FinTech–Bank crossover era 😉

[TechCrunch @TechCrunch]

Meta reportedly plans to slash Metaverse budget by up to 30% https://t.co/HXFMqtjwWB

[Deepa @pdeepa]

Too much attention makes a donkey think he’s a lion

[Jim Marous 💯 @JimMarous]

A logo or color scheme won’t make a bank stand out. Personalized experiences, proactive offers, and insights delivered at the right time are what create lasting customer loyalty.

[Alex Patrascu @maxescu]

You don’t need infinite compute to create infinite possibility.

Everyone says you need billions in capex to hit frontier quality. Cool story.

LTX used a lean team, shipped LTX-2, and landed shoulder-to-shoulder with the giants.

It also broke the “only scale wins” myth.

[Deepa @pdeepa]

Days of November, still all the same ❄️

#poem #TFL #London #November #ShortDays

[Deepa @pdeepa]

Not sure who needs to hear this but “probably fine” is not a compliance strategy

[Deepa @pdeepa]

Check out my latest article: Why the Smartest AI Teams Don’t Cut Costs.. They Engineer Efficiency 📈

#AILeadership #FinOps #InnovationStrategy #AIEfficiency #DigitalTransformation #SustainableAI #TechLeadership #ArtificialIntelligence #FinTech
https://t.co/oiAbK5Nin7

[Deepa @pdeepa]

Nothing drains a high performer faster than realising their reward for excellence is cleaning up someone else's incompetence.

[Deepa @pdeepa]

Not sure who needs to hear this but you will never reach your destination if you stop and throw stones at every dog that barks.

[Marcel van Oost @oost_marcel]

Revolut isn’t just expanding… it’s collecting licenses like trophies.