Josh Gonzales, PhD(c)

Consumer Psychology Researcher @LangUofG • Writer @psychtoday

[Josh Gonzales, PhD(c) @phdemotions]

I just wish everywhere had Rank Choice Voting

[Josh Gonzales, PhD(c) @phdemotions]

@LukeElin @NotebookLM Very cool idea!!

[Josh Gonzales, PhD(c) @phdemotions]

@NotebookLM So cool! Going to have to build one of these out

[Josh Gonzales, PhD(c) @phdemotions]

@NotebookLM Is markdown supported? If not that would be great option!

[Josh Gonzales, PhD(c) @phdemotions]

@NotebookLM This is awesome! Thank you

[Josh Gonzales, PhD(c) @phdemotions]

@acagamic Hadn’t heard of 3 of these, thanks!

[Josh Gonzales, PhD(c) @phdemotions]

@jappleby Do you think the same applies to personal branding? Seems like people in early stages of building their brand need quantity to get to the quality you’re describing

[Josh Gonzales, PhD(c) @phdemotions]

@JoHenrich It feels like something a lot of people are quietly unsure about right now, how are you seeing departments actually handle this in practice?

[Josh Gonzales, PhD(c) @phdemotions]

@CoachDanGo Do you treat this more like a daily habit or something you stack onto workouts?

[Prof Lennart Nacke, PhD @acagamic]

Your research paradigm isn’t optional.

It’s your operating system.

Your paradigms matter more than your methods.

Yet most grad students just know methods well.

(Repost this and I'll DM you the fix.)

[Josh Gonzales, PhD(c) @phdemotions]

There doesn’t seem to be a consensus on Kendrick’s performance.

[Josh Gonzales, PhD(c) @phdemotions]

@ChaseDaniel @dieworkwear thoughts?

[Josh Gonzales, PhD(c) @phdemotions]

@henrythe9ths AI Guide

[Henry Shi @henrythe9ths]

There's a shocking fact about AI that nobody tells you: You can catch up to the public AI research frontier in just 2 weeks. Yes, really.

I've built a $150M annual revenue startup over the last 8 years and If I were to start a company today, I’d drop everything and go all-in on AI.

But like many busy software builders, I felt lost—overwhelmed by the noisy, crowded and fast-moving modern AI landscape. And I wasn’t alone.

So I spent my entire holiday diving deep into AI research—reading 30+ papers, watching hours of lectures, analyzing trends, and catching up to the research frontier.

✨ Here’s what I learned:
- You don’t need months (or years) to catch up.
- You don’t need a PhD or decades of ML experience.
- You need fewer than 20 papers and 2 weeks to understand the major breakthroughs shaping AI today.

It's because the technology is extremely nascent and most techniques that came before are no longer relevant:
- ChatGPT is barely 2 years old and Transformers are only 7 years old.
- Most game-changing discoveries happened within the last 4 years, driven by a few breakthrough ideas, scaling laws, and efficient matrix multiplication.

The biggest secret?
Many groundbreaking AI papers with thousands of citations are surprisingly simple and applied, like adding "let's think step by step" to the prompt, or simply asking the LLM over and over again to improve its answer (Self-Refine).

I realized there are tons of founders and builders in the same boat—wanting to dive deeper into AI but unsure where to start.

I've created an essential AI Guide that helped me catch up, in just 2 weeks, to the frontier of public AI research to figure out where the next opportunities and gaps were:
- Curated list of only the most important papers
- Simple explanations of key concepts
- Clear pathway to understanding the frontier of modern AI

It’s perfect for:
- Founders expanding into AI
- Builders wanting to innovate at the frontier of AI
- Investors looking to separate the signal from the noise

👇 Want the full guide?
- Like and Share this post
- Comment "AI Guide"
- I'll send you the complete guide

(ps, I’m also teaming up with @VishalVasishth, co-founder of @obviousvc with @ev (focused on large-scale societal impact companies like Twitter, Medium, Beyond Meat), to host a small meetup to discuss what's working and needs to be solved in the AI stack in SF. Message me if you're interested)

[Josh Gonzales, PhD(c) @phdemotions]

@huangwww222 @PsychToday My absolute pleasure! Such an interesting and relevant research project 😀

[Psychology Today @PsychToday]

The more you focus on the need to be happy, the more pressure you feel to achieve it, and the less likely you are to succeed. Here's a better approach, writes @phdemotions https://t.co/26RGcMBjuK

[Josh Gonzales, PhD(c) @phdemotions]

https://t.co/kQwQuy83L0

[Josh Gonzales, PhD(c) @phdemotions]

I just wish everywhere had Rank Choice Voting

[Josh Gonzales, PhD(c) @phdemotions]

@ScholarshipfPhd Marketing and consumer behaviour 😊

[Psychology Today @PsychToday]

The more you focus on the need to be happy, the more pressure you feel to achieve it, and the less likely you are to succeed. Here's a better approach, writes @phdemotions https://t.co/26RGcMBjuK

[Josh Gonzales, PhD(c) @phdemotions]

@MattHarmon_BYB why do some players have an asterisk next to their name in the @RecepPerception database?