Phil Treagus-Evans

💻 CEO & Co-Founder of @giraffesm | 🫶 Bestselling Author of Human-First Marketing | Reading books. Having thoughts. Writing some of them down.

[Phil Treagus-Evans @philtreagus]

“Perfectionism is the voice of the oppressor, the enemy of the people. It will keep you cramped and insane your whole life, and it is the main obstacle between you and a shitty first draft.”

Author: @ANNELAMOTT
Book: Bird by Bird

#ThingsIUnderlined

[Phil Treagus-Evans @philtreagus]

“When you're going in the wrong direction, progress is the last thing you need.”

Author: @ThatChrisRyan
Book: Civilized to Death: The Price of Progress

#ThingsIUnderlined

[Phil Treagus-Evans @philtreagus]

TL;DR:
People buy from people.
Because trust doesn’t come from polish.

It comes from presence.

[Phil Treagus-Evans @philtreagus]

People want to buy from people. Not brands.

Here’s why (and how to get it right): 🧵

[Phil Treagus-Evans @philtreagus]

So if your social strategy is just “make graphics and post them” - you’re already behind.

Start spotlighting your team.
Start telling real stories.
Start speaking with people, not at them.

[Phil Treagus-Evans @philtreagus]

Tired of burning budgets on ads no one remembers?

It’s time to wake up.

The future of marketing is Human-First.

Let’s talk about it.

[Phil Treagus-Evans @philtreagus]

There is a $886 billion problem in marketing that no-one is talking about.

A Thread 👇

[Phil Treagus-Evans @philtreagus]

Because relevance beats reach.
Connection beats impressions.
And trust? It still wins.