Play Retail

We are a global retail design agency, with a passion for connecting brands with consumers.

[Play Retail @playretail]

Our @isabelmarant display got us all fashionable for the last day of LFW 😎

#LFW #tbt #IsabelMarant

[Play Retail @playretail]

Pastries at the ready! 🥐 It’s all go at the @playretail studio today... Watch this space! 🤫

[Play Retail @playretail]

Our trophy has arrived! Thank you @glossyco for awarding our interactive Nail Trial FSU with the “Best In-store Tech, Beauty” category. Now we need to find a place to put it in the studio! 🏆🥇

[Play Retail @playretail]

We love the latest design of the new @cuadernosrubio flagship store in Valencia. Within the store there are multiple product discovery tools including an augmented reality headset, to provide visitors with a fully immersive experience. The interior design is simply stunning.

[Play Retail @playretail]

Bonjour! 🇫🇷 We took a trip to Paris to unveil our new #narsorgasm activation for @NARSCosmetics 💄 Our disruptive ‘O’ makeover station was at the heart of this pop-up and was a hit with shoppers at @Sephora Champs Elysees! 🎉

[Play Retail @playretail]

Check out our latest project with @NARSCosmetics for their exciting new product launch! 🎉 Our activation for #narsorgasm was rolled out across the UK featuring: a prize winning grabbing machine, digital makeover experience and disruptive ‘O’ makeover station! Check our website!

[Play Retail @playretail]

We’ve won another award! 🎉🏆
Fantastic news to see our digital nail trial for @OPI_PRODUCTS exceeding all expectations! Looking forward to receiving our trophy for “Best In-Store Tech, Beauty 2019” Thank you @glossyco see you next year 🎉

[Play Retail @playretail]

Boots have launched a brand new design for their flagship store!

Packed full of exciting brands, innovative experiences and access to the best advice on the high street, Boots have really upped their game in becoming the leading health and beauty retailer on the UK high-street.

[Play Retail @playretail]

The perfect Friday treat! 👀 What a great way to start the weekend..☀️

[Play Retail @playretail]

We asked one of our Account Managers, Adam Blennerhassett to discuss how the high street has changed in the UK and how brands need to adapt to survive. Check out his insight via the link in our bio!

[Play Retail @playretail]

We won an AV Technology award! 🏆

Recognised for its radical approach towards enhancing the travel retail experience, our collaboration with Pioneer Group was awarded the Retail/DOOH Project of the Year.

Make sure to check it out if you’re on your summer holiday travels! ☀️

[Play Retail @playretail]

🎉⚾️ Let’s PLAY ball! ⚾️🎉 What an amazing weekend for @MLB in London. We went to the batting cages to see if we could hit it like the pros! Turns out our account manager Laura is a natural home run hitter...💥⚾️

[Play Retail @playretail]

After a long and busy week, we just wanted to send out some Friday love! Enjoy your sunny weekend!✌️💛☀️

[Play Retail @playretail]

We sent our designer @WMutter to check out the recent @BenefitUK pop-up, celebrating the launch of their #hellohappy foundation range! 😍 “Benefit have smashed this activation out of the park! There are so many selfie opportunities, and memorable trial experiences.”

[Play Retail @playretail]

Are you in need of a global retail design toolkit filled with insightful strategic development and creative retail solutions?

Get in touch with @playretail today to learn more about how to create a consistent retail presence for your brand!

#retaildesign #strategy #insight

[Play Retail @playretail]

@KiehlsUKI created an immersive brand experience to promote one of their new products! Shoppers could, through their own devices, trigger an AR experience of flowers which grew bigger and smaller depending on your location. We love this pop-up experience!🌻📸🌻

[Play Retail @playretail]

Ideation is essential to our design process. We recently had the opportunity to work with @NARSCosmetics to create an engaging cosmetic experience across @Selfridges stores, in the UK.

Find out which direction we chose for our new pop-up soon! 👀💄

[Play Retail @playretail]

@playretail creates dynamic retail experiences through high-quality prototyping and production. We rigorously test and develop all of our ideas to ensure a maximum success rate once installed.

Can we help bring your ideas to life? Get in touch with us today
[email protected]

[Play Retail @playretail]

It all starts with an idea. Our work is recognised for; defining consumer experiences, being purposefully disruptive and driving product sales. Can we help bring your products to retail? Find out more from our website.

[Play Retail @playretail]

Shiseido’s Sense Beauty Pop-up, in Jewel Changi Airport, leads guests through a series of engagement zones, where virtual reality meets real life. We love the combination of sensorial experience mixed with technology 🙌