Practical Ecommerce

Authoritative articles and commentary to help businesses succeed online. Sign up for newsletter:

[Practical Ecommerce @PracticalEcomm]

"Avoid All-Caps Headlines, Says CRO Pro" | @natelagos tested a client's all-caps headlines and found a simple change lifted conversions by 25%. A seasoned marketing pro, he shares those lessons and more with @bandholz in this week's episode. https://t.co/0Zrf21CTwm #ecommerce

[Practical Ecommerce @PracticalEcomm]

AI can recommend products and merchants, a traditional role of affiliates. Yet there's hope says @EcommerceBoy. "AI Forces Affiliates to Innovate or Die." https://t.co/KGRnOvMYXc #ecommerce #affiliatemarketing

[Practical Ecommerce @PracticalEcomm]

"5 Content Marketing Ideas for August 2026" | For 12 years @EcommerceBoy has published a monthly content idea generator for merchants. This installment addresses back-to-school shopping, relaxation, aviation, photography, and Labor Day planning. https://t.co/RxOM05xFGA #ecommerce

[Practical Ecommerce @PracticalEcomm]

"New #Ecommerce Tools: July 1, 2026" | This week's rundown includes new services for autonomous deliveries, reviews, GEO, performance marketing, livestreaming, agentic commerce, digital currencies, product videos, more. https://t.co/hu7PlYYhM3 @Trustpilot @mParticle @cloudinary

[Practical Ecommerce @PracticalEcomm]

Unsure how to price POD products? "Printful Exec on Profitable Print-on-Demand." Via @bandholz. https://t.co/vGDNPzU6Hd #ecommerce @Printful

[Practical Ecommerce @PracticalEcomm]

"Top #Ecommerce Tools in Africa" | @Wisdom_Dabit reports that African merchants combine store software, local payments, messaging tools, and delivery providers, with the mix varying by country. His article lists the top providers by category. https://t.co/207RQkZQhK @WuiltApp

[Practical Ecommerce @PracticalEcomm]

Merchants who apply U.S. warranty rules to E.U. sales are asking for trouble, says @BTwardowska. "How E.U. Warranties Trap U.S. Sellers." https://t.co/vyxkq5hpPB #ecommerce

[Practical Ecommerce @PracticalEcomm]

Here's what stops global buyers from buying your products: "Top Barriers of Cross-Border Shoppers." Via @EcommerceBoy. https://t.co/4mvEdpEmaO @DHLGlobal

[Practical Ecommerce @PracticalEcomm]

"Search Console's New AI Data Is a Start" | The new "Generative AI" section reveals a page's visibility in AI Overviews and AI Mode, as well as #genAI features in Discover. @seosmarty explains the section (and what it lacks). https://t.co/lXu3hFnBwD #ecommerce #SEO

[Practical Ecommerce @PracticalEcomm]

"India #Ecommerce Paths for Foreign Sellers" | #India's population is the world's largest, but its online sales remain tiny. It's a huge opportunity, though foreign sellers face hurdles. Manoj Sharma explains the country's foreign investment rules. https://t.co/TdFGeQ6EMO

[Practical Ecommerce @PracticalEcomm]

"AI Forces Affiliates to Innovate or Die" | GenAI can recommend products & merchants, usurping affiliates. @EcommerceBoy explains the best affiliate publishers will understand revenue per article, personalize follow-ups, & test paid traffic. https://t.co/KGRnOvMYXc #ecommerce

[Practical Ecommerce @PracticalEcomm]

Among all AI-answer platforms, @Bing is the leader in providing visibility metrics. "Bing’s AI Performance Report Gets Better." Via @seosmarty. https://t.co/obLRer2w6B #ecommerce

[Practical Ecommerce @PracticalEcomm]

"Printful Exec on Profitable Print-on-Demand" | POD is big business, and David Hooker, brand director at @Printful, is a prominent participant. He joins @bandholz in this week's episode re: pricing, margins, merchandising, & more. https://t.co/vGDNPzU6Hd #ecommerce

[Practical Ecommerce @PracticalEcomm]

AI creates a flywheel by linking once separate decisions into a perpetual, self-improving process. "Build an AI Flywheel for #Ecommerce." Via @EcommerceBoy. https://t.co/94YGoOyQFu @McKinsey

[Practical Ecommerce @PracticalEcomm]

"Top Barriers of Cross-Border Shoppers" | @EcommerceBoy studies a recent, comprehensive DHL survey of international #ecommerce. He concludes that the challenge for sellers is not the products; it's turning global interest into completed orders. https://t.co/4mvEdpDOlg @DHLGlobal

[Practical Ecommerce @PracticalEcomm]

"New #Ecommerce Tools: June 24, 2026" | This week's rundown includes new services for agentic commerce, #GEO, AI-powered marketing, analytics, sales agents, payments, #B2B, personalization, and fulfillment. https://t.co/2I3ZfQY9Kh @shipveho @AdobeCommerce @Alchemy