Teeny, tiny, daring, darling! Wicked Wit of the North. Disability warrior. Lucky partner of @eastneyjim All opinions mine and fierce. Champion of my own life.
Watching Jaguar commit brand suicide is like watching a slow train derailment. I can’t look away. I do product planning in the automotive industry. It’s my job to know drivers (not “users”) and define product strategies based on their wants and needs. I know for a fact whatever the hell this is, it does not reflect the people who buy Jaguars. How does a company get hijacked by marketers who are so disconnected from their customers? How did an entire company sit back and watch a rogue team of woke agency kids drive their iconic brand off a cliff? Why did no one stop them?
At 22.17 (train got in at 22.02) I decided to crawl off. Had to move all my stuff onto the platform. Member of cleaning staff offered to help. They’re not insured.
@CrossCountryUK Hi there! I’m on the 9:39 Bournemouth service from Wolverhampton. I’m in the standard wheelchair space. Is there a trolley service on this train?