Rachael

[Rachael @rachcataldo]

#trendalert amazing tip from @social_savannah here! refresh your content and ads to match the season and play into it as much as you can! 🌞 #SMLearningFX

[Social Savannah @social_savannah]

It's the unofficial kick-off to Summer ☀️ which means your ads should reflect the season in both your copy and visuals!

Here's a hot ad idea:

Tell potential customers what they need to buy to be a "hot girl" this Summer. ✅

[Rachael @rachcataldo]

Have you heard!? You can now schedule video content for Facebook Stories, Instagram Stories and Reels, YouTube Shorts, and TikTok on Buffer! #SMLearningFX

[Buffer @buffer]

Facebook Stories scheduling is here! 🙌

That means you can now use Buffer to schedule your video content for Facebook Stories, Instagram Stories and Reels, YouTube Shorts, and TikTok in just a couple of clicks ✨

Schedule your stories now: https://t.co/TR7gVw3Q3y

[Rachael @rachcataldo]

These Words is a trending sound on TikTok! 🎶 Tap into this trend by sharing a video that says “you’re not sad, you just need a ____” and fill in the blank with your location or product! #SMLearningFX #trendalert 🚨 https://t.co/LM30qVd3L9

[Rachael @rachcataldo]

TikTok has launched a new test of 60-minute uploads with some users. Apparently the demand is there from creators to have longer narratives, but how will the consumers respond? I personally wouldn’t watch! #SMLearningFX https://t.co/al2h6uPydw

[Rachael @rachcataldo]

Using AI to enhance your TikToks? Beware! ⚠️The platform will expand automatic labeling to AI-generated content uploaded from other platforms. #SMLearningFX https://t.co/E4FbqV3gDd

[Rachael @rachcataldo]

Although longer videos are gaining popularity on TikTok, Instagram cautions users against these. Sharing Reels longer than 90s can actually hurt your reach on the platform. #SMLearningFX https://t.co/WRaR83enOO

[Rachael @rachcataldo]

Meta is expanding its Verification for Business subscription package to 6 new countries and added new packages! Check it out ⬇️ #SMLearningFX https://t.co/kvMbbas9p3

[Rachael @rachcataldo]

Facebook referral traffic to publisher websites has declined by 50% over the past year. 📉 Meta is moving away from news content to reduce the spread of false info and shifting its focus to creating more engagement through AI, videos, etc. #SMLearningFX https://t.co/YtnrzHV5Yk

[Rachael @rachcataldo]

Yesterday, Instagram announced four changes to how they rank content. These changes should give all creators a more equal chance of reaching new audiences. Check out their announcement post for all the details: https://t.co/nMHw4EwH8z

#SMLearningFX

[Rachael @rachcataldo]

Did you know Pinterest has over one billion travel-related searches and over 10 billion travel saves in one year? Check out this article for summer travel trends! 📈 #SMLearningFX https://t.co/Aur1GM2uYX

[Rachael @rachcataldo]

President Biden has officially signed the bill to ban TikTok in the U.S. Now what? ByteDance will have 9 months to sell TikTok to a U.S.-based owner, or it will have to remove the app from the region. #SMLearningFX https://t.co/66gKvWgBDJ

[Rachael @rachcataldo]

#trendalert These Love Is Blind memes are TOO good! Bravo to the @steelers social media team for this beaut. 👏🏼😂 #SMLearningFX

[Pittsburgh Steelers @steelers]

it's that time of the year 🙃

[Rachael @rachcataldo]

#trendalert 🚨 The “Define ‘you HAD to be there to experience it’” prompt is all over TikTok! Check out this example from the @steelers 🏈 #SMLearningFX https://t.co/a8xYaFKOQe

[Rachael @rachcataldo]

TikTok will be sharing a monthly trends digest to help marketers stay on top of the latest trends within the app! Each trend will have a trend message, associated hashtags, sonic identity, and visual narrative. Check it out! ⬇️ #SMLearningFX https://t.co/aisnPWxeBe

[Rachael @rachcataldo]

Are your results down YoY? It could be your current strategy, but it’s also important to consider the decreasing engagement rates on some platforms, like Instagram! Check out your industry’s averages and benchmarks here. ⬇️ #SMLearningFX https://t.co/ZOnJJLiCRK

[Rachael @rachcataldo]

Interesting insights from LinkedIn’s latest research, which may appeal to B2C businesses. Although LI is the premier B2B platform, studies show LI users have higher incomes, own more assets, and are more likely to make bigger purchases. #SMLearningFX https://t.co/vXYQG6jJ6t

[Rachael @rachcataldo]

You may notice a LinkedIn ad… on LinkedIn! The platform is looking to amp up its promotion of LinkedIn Premium and all the benefits that come along with this paid subscription. #SMLearningFX

[Social Media Today @socialmedia2day]

LinkedIn's looking to get more people to sign-up for LinkedIn Premium - tap on the image below for more info: https://t.co/GsU70JkRpq

[Rachael @rachcataldo]

Instagram is unleashing a new AI “backdrop” sticker for stories, which allows you to select the main element of the image, separate it from the current background, and replace the background image with another option! #SMLearningFX https://t.co/1R9Krrcl8n

[Rachael @rachcataldo]

Pinterest announced its partnership with Amazon last year and is now expanding its third-party partnerships to include Google! The integration will enable ads to be served on Pinterest via Google’s Ad Manager. Learn more below! ⬇️ #SMLearningFX
https://t.co/CkV9nzXzzU

[Rachael @rachcataldo]

OpenAI is showcasing “Sora”, a new text-to-video tool that creates 60-second clips for you to use. According to this article, Meta and TikTok are also working on their own text-to-video tools. 💬 ➡️ 🎥 #SMLearningFX https://t.co/5PA6wfIKdV