Richard Middleton

I create podcasts -

[Richard Middleton @richardlongwave]

@KodyBroussard Have another like from me @KodyBroussard !

[Richard Middleton @richardlongwave]

Your podcast is NOT your product, it's the raw material for your social media strategy... AT FIRST.
Podcasts are slow to grow, but nurture a loyal audience. But you must first tempt them in with bitesized chunks before they're going to spend a big portion of time with you.

[Richard Middleton @richardlongwave]

What’s your favourite podcast?

[Richard Middleton @richardlongwave]

Something I noticed then @garyvee was talking about.

Carousel Instagram posts. Reels are still the best to bring in new users. But carousels give your existing audience the chance to not engage the first time and then get a second chance with a new slide.

[Richard Middleton @richardlongwave]

@RyanHoliday At this moment I'm editing a podcast with @RyanHoliday in it. I believe this is my life ;-)

[Richard Middleton @richardlongwave]

Reels have the advantage of being upto 90 seconds long where Story videos last 15 seconds and disappear after an hour.
The algorithm is also more suited for reaching a new audience as apposed to Posts are more for your current audience.

[Richard Middleton @richardlongwave]

🎙️🚀 Make your podcast pop on Instagram! Use Reels instead of stories or posts for lasting impact with vertical videos. They're perfect for reaching new audiences, thanks to the algorithm's love for fresh content. #PodcastTips #InstaReels

[Richard Middleton @richardlongwave]

@DanielPriestley Love this @DanielPriestley definitely a fan on picking up and putting down things to find what works then doubling down

[Richard Middleton @richardlongwave]

Putting together all the tips I know (and ones I can source) on how to grow a podcast. If you’ve had a method that’s been a needle mover, please let me know.

[Longwave Digital @longwavedigital]

Great podcast we worked on with @AliAbdaal and @DanielPriestley. Lots of takeaways for business minded people. #podcast #podcasteditor #videopodcast #youtubepodcast #businesspodcast

[Longwave Digital @longwavedigital]

2022 was a great year for our clients’ podcasts. For us, we doubled the views we were involved in this year. We can’t wait for 2023. #podcast #podcasts #videopodcast #youtubepodcast #podcastediting

[Richard Middleton @richardlongwave]

@m_franceschetti @hubermanlab You’re the man for this Mateo, just edited your episode for Ali’s Podcast, hope you like it, it releases tomorrow

[Richard Middleton @richardlongwave]

@PaddyG96 Got it last month. Cancelled my Spotify subscription and don’t regret it.

[Richard Middleton @richardlongwave]

So excited listening to this audiobook. Any recommendations on what to listen to next please leave a comment. #theemyth @MichaelEGerber #startup #digitalagency #podcast

[Richard Middleton @richardlongwave]

@traversymedia They're great mate. can't wait for the video ;-)

[Richard Middleton @richardlongwave]

@dhanishgajjar Haha. If it was, I want to know who stole my headphones!

[Richard Middleton @richardlongwave]

@naval @readwiseio

[Richard Middleton @richardlongwave]

@NothingButLUFC Not far off.

[Richard Middleton @richardlongwave]

@traversymedia That’s mental!