Rich Taylor

CMO | VP Marketing | Advertising Executive l Consultant | Author #Marketing #Advertising #Branding #Retail #Authenticity. Opinions are my own

[Rich Taylor @richtaylorllc]

My first book is now out and hitting book stores, libraries and Amazon. https://t.co/ZE6QD45DT8

Check out"Authenticity: Building a Brand in an Insincere Age" and let me know your thoughts after reading it.

#author #Marketing #Advertising #authenticity #branding #leadership

[Rich Taylor @richtaylorllc]

@Lowes Sent PM on issue.

[Rich Taylor @richtaylorllc]

@Lowes Ordered a new refrigerator online. Arrived damaged and did not take delivery. Trying to call customer service ... on hold for 40 min with no answer. Not acceptable. 😠

[Rich Taylor @richtaylorllc]

Diversify your media buys ... good #Marketing
advice https://t.co/JMJ8PzZoYV

[Rich Taylor @richtaylorllc]

@simonateba Raise your hand like Horseshack from Welcome Back Kotter 🤣
https://t.co/GKIeCvmYde

[Rich Taylor @richtaylorllc]

@yorCMO Thanks so much team @yorCMO

[Rich Taylor @richtaylorllc]

Why Storytelling Is a Skill that Every Entrepreneur Should Practice https://t.co/bj1xaQw26J Make sure to develop #Authenticity in your Brand's story

[Rich Taylor @richtaylorllc]

Opinion: CMOs are worth their weight in gold | Ad Age https://t.co/BSjSR1ZC5O

[Rich Taylor @richtaylorllc]

The Root Cause of Poor Marketing Performance. And How to Solve It https://t.co/cqS8eIatQq @yorCMO #blog #Marketing #Strategy

[Rich Taylor @richtaylorllc]

Why Direct Mail should be part of your #marketing efforts in 2021 https://t.co/YZQbTzQN2y

[Rich Taylor @richtaylorllc]

The 16 Leading Podcasting Tools to Help You Start or Grow Your Podcast https://t.co/2GOYmax9Li via @NealSchaffer

[Rich Taylor @richtaylorllc]

3 social media trends to watch in 2021 https://t.co/GgzZxmqdNa

[Rich Taylor @richtaylorllc]

Why Fractional Marketing Leaders Are Increasingly Attractive To Companies https://t.co/uqK9Dseuwl
#yorCMO #fractional #CMO

[Rich Taylor @richtaylorllc]

The most important part of voice search optimization—for Alexa, Siri, and any other voice search tools you may target—is using Schema(dot)org to contextualize your content and improve its visibility and value in the eyes of search engines. https://t.co/Q6vef5i8JM

[Rich Taylor @richtaylorllc]

Traditional neighborhood grocers take note - new survey shows many more Americans now prefer Amazon for buying groceries https://t.co/CRVYIQ2gYs #Retail #Grocery #Marketing

[Rich Taylor @richtaylorllc]

How brands finally figured out TikTok https://t.co/9gJ825Y8jx

[Rich Taylor @richtaylorllc]

Marketing Trends to Watch in 2021 https://t.co/gfXaXWlirQ

[Rich Taylor @richtaylorllc]

Serious concerns about Facebook advertising arise from leaked documents https://t.co/W4ZQ073FnJ
"... major flaws in ad targeting capabilities, including that ads reached the intended audience less than half of the time." This is why I distrust self-reported data from any media.

[Rich Taylor @richtaylorllc]

How to Use Instagram Shopping to Drive Product Sales https://t.co/yNA5uk2FXF

[Rich Taylor @richtaylorllc]

Proud to be part of the @yorCMO team

[yorCMO @yorCMO]

At @yorCMO we have exceptional expertise to help you achieve your marketing goals. One of our experts is @richtaylorllc who helps brands accelerate growth by harnessing the power of “authenticity”.
Learn more ➡️ https://t.co/NTkTHD2axH #MeetOurCMOs #BetterMarketing

[Rich Taylor @richtaylorllc]

7 Highly-Effective Instagram Marketing Strategies That Will Triple Your Sales https://t.co/zpFE7YR4qH